Islamic Faith-Based Content and Religious Social-media Motives

The predominance and use of social media for sacred and secular purposes have made it imperative to understand the role of social media in people’s religious motives and life. Therefore, grounded in gratification theory, the current study examines the impact of social media usage intensity, social media usage frequency, and religious appreciation in developing and strengthening different motives, i.e., ministering, spiritual enlightenment, religious information, relaxing entertainment, and well-being, among the followers of social media pages/accounts/sites for faith-based content. Following a quantitative research methodology, data were collected from the 562 followers of social media, i.e., Facebook, YouTube, Instagram, and Twitter. Data were analyzed using Structural Equation Modeling (SEM) in SmartPLS3 software. The results revealed that social media usage intensity and frequency positively influenced all five motives of individuals with a higher impact on individuals’ motive of gaining religious information followed by spiritual enlightenment and well-being. Likewise, religious appreciation positively impacted all five motives of individuals to assess the faith-based content on social media pages/accounts/sites. However, the intensity of the impact varied from well-being, relaxing entertainment, ministering, religious information to spiritual enlightenment from the highest to lowest level, respectively. Moreover, the unique concept, theoretical and practical implications, and future research insights of the study are major advances to literature in the field.

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Social media use and employee innovative performance: Work engagement as a mediator

Social Behavior and Personality An International Journal ◽

10.2224/sbp.8698 ◽

2020 ◽

Vol 48 (1) ◽

pp. 1-9

Author(s):

Tan Cheng ◽

Pan Zhang ◽

Yuping Wen ◽

Liyin Wang

Keyword(s):

Social Media ◽

Work Engagement ◽

Structural Equation ◽

Media Use ◽

Positive Influence ◽

Equation Modeling ◽

Future Research ◽

Social Media Use ◽

Innovative Performance ◽

The Impact

We examined the impact of social media use on employee innovative performance, and the psychological mechanism underlying this relationship. Our hypothesis was that social media use would have a positive influence on employee innovative performance and that work engagement would act as a mediator in this relationship. We employed structural equation modeling to investigate this mediating role with 298 employees of a large enterprise in China. Results of a time-lagged survey showed that both social media use and work engagement were significantly correlated with innovative performance, and work engagement partially mediated the social media use–innovative performance relationship. These findings shed light on how social media use affects employee innovative performance. Theoretical and practical implications and directions for future research are discussed.

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Relationships among absorptive capacity, creativity and job performance: the moderating role of social media usage

Management Decision ◽

10.1108/md-09-2020-1186 ◽

2021 ◽

Vol ahead-of-print (ahead-of-print) ◽

Author(s):

Huseyin Ince ◽

Salih Zeki Imamoglu ◽

Hulya Turkcan

Keyword(s):

Social Media ◽

Job Performance ◽

Absorptive Capacity ◽

Structural Equation ◽

Equation Modeling ◽

Content Type ◽

Media Usage ◽

The Impact ◽

Moderating Role

PurposeThis paper investigates the impact of absorptive capacity (ACAP) on creativity and the effect of creativity on job performance. Further, the study investigates the moderating role of social media usage on the ACAP–creativity link and the creativity–job performance link. Accordingly, drawing on the ACAP perspective and social exchange theory (SET), the study develops a conceptual model and tests the proposed relationships.Design/methodology/approachThe paper empirically tests the developed model using 512 survey responses from research and development (R&D) employees. Data were factor analyzed, and path estimates were determined using structural equation modeling to test the hypotheses.FindingsThe results reveal that (1) individual ACAP is positively related to creativity; (2) creativity is positively associated with job performance and (3) social media usage positively moderates the relationship between individual ACAP and creativity.Originality/valueThis paper contributes to the ACAP and creativity literature by establishing a comprehensive and empirically grounded framework that enlightens the relationships between ACAP, creativity, job performance and the moderating role of social media usage.

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Analisa Strategi Employer Branding terhadap Minat Melamar Kerja

Jurnal Manajemen Bisnis dan Kewirausahaan ◽

10.24912/jmbk.v5i4.12803 ◽

2021 ◽

Vol 5 (4) ◽

pp. 414

Author(s):

Irene Reinardus Indra ◽

Sawidji Widoatmodjo

Keyword(s):

Social Media ◽

Corporate Reputation ◽

Structural Equation ◽

Positive Impact ◽

Equation Modeling ◽

Employer Branding ◽

Media Usage ◽

Branding Strategies ◽

Employer Attractiveness ◽

The Impact

The objective of this study is to acknowledge employer branding strategies for companies in Indonesia to attract intention to apply from prospective fresh graduates by analyzing the impact of employer attractiveness and social media usage to corporate reputation directly and to intention to apply indirectly through corporate reputation and also the impact of corporate reputation to intention to apply. The sample of this study is 297 college students in who will become fresh graduates in next 1-2 years. Structural equation modeling is used in the hypothesis testing. The result of the study shows that development value of employer attractiveness and social media usage have significant positive impact on corporate reputation directly and on intention to apply indirectly. Corporate reputation itself has significant positive impact on intention to apply. In conclusion, companies in Indonesia should pay attention to development value and consider using social media in designing their employer branding strategies to attract fresh graduates to apply for jobs in the companies. Penelitian ini bertujuan untuk mengetahui strategi employer branding bagi perusahaan di Indonesia dalam menarik minat melamar kerja dari fresh graduates dengan menganalisis pengaruh daya tarik perusahaan dan penggunaan media sosial terhadap reputasi perusahaan secara langsung dan minat melamar secara tidak langsung melalui reputasi perusahaan dan juga dampak reputasi perusahaan terhadap minat melamar kerja. Penelitian ini menggunakan sampel 297 mahasiswa yang akan menjadi fresh graduates dalam 1-2 tahun ke depan. Uji hipotesis dilakukan dengan structural equation modeling. Hasil penelitian menunjukkan bahwa daya tarik perusahaan dimensi development value dan penggunaan media sosial berpengaruh signifikan positif terhadap reputasi perusahaan secara langsung dan terhadap minat melamar kerja secara tidak langsung. Reputasi perusahaan sendiri memiliki pengaruh signifikan positif terhadap minat melamar kerja. Maka, perusahaan di Indonesia perlu memperhatikan dimensi development value dan mempertimbangkan penggunaan media sosial dalam merancang strategi employer branding untuk menarik fresh graduates melamar pekerjaan di perusahaan.

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Obligatory and Voluntary Identity Discrepancies, Self-Evaluation, and Psychological Distress

Society and Mental Health ◽

10.1177/2156869317695214 ◽

2017 ◽

Vol 7 (2) ◽

pp. 51-68 ◽

Cited By ~ 1

Author(s):

Mary Gallagher

Keyword(s):

Psychological Distress ◽

Structural Equation ◽

Somatic Symptoms ◽

Well Being ◽

The United States ◽

Self Esteem ◽

Equation Modeling ◽

Future Research ◽

Self Evaluation ◽

The Impact

In identity theory, inconsistencies between self-views and perceptions of others’ views of self (identity discrepancies) are considered stressors that can compromise well-being. The particular outcome(s) affected by a given identity discrepancy may depend upon the type of identity being considered. Using telephone survey data ( n = 501) from a national probability sample of adults in the United States and structural equation modeling techniques, the author compares the impact of discrepancies in obligatory and voluntary identities on two components of self-evaluation (self-esteem and self-efficacy) and three types of psychological distress (depressive, anxiety, and somatic symptoms). Results confirm that discrepancies associated with obligatory and voluntary identities differentially affect these outcomes. Obligatory identity discrepancies have a direct association with somatic symptoms, whereas voluntary identity discrepancies are indirectly related to depressive, anxiety, and somatic symptoms through self-esteem. Implications of these findings for identity and mental health research, directions for future research, and study limitations are discussed.

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The Impact of Perceived Social Media Marketing Activities: An Empirical Study in Saudi Context

International Journal of Marketing Studies ◽

10.5539/ijms.v11n1p134 ◽

2019 ◽

Vol 11 (1) ◽

pp. 134 ◽

Cited By ~ 1

Author(s):

Maha M. Khan

Keyword(s):

Social Media ◽

Brand Loyalty ◽

Structural Equation ◽

Model Fit ◽

Social Media Marketing ◽

Equation Modeling ◽

Future Research ◽

Value Consciousness ◽

Marketing Activities ◽

The Impact

Purpose – The purpose is to investigate the impact of social media marketing activities in the context of Saudi consumers of social media. A research model is developed in this study to examine the relationships. Design/methodology/approach – This research is quantitative and uses the probability sampling technique, simple random sampling. Data is collected through a questionnaire in a survey of 241 Saudi social media users. Structural equation modeling (SEM) with PLS 3 was used with SPSS 22.0 for statistical data analysis. Chi–square and overall model fit indices further confirm the structural model fit. Findings – The results indicate that social media marketing activities significantly influence brand loyalty, purchase intentions, value consciousness and brand consciousness; brand loyalty has a significant statistical impact on eWOM; eWOM influences purchase intention significantly; brand consciousness does not mediate the relationship between perceived social media marketing and brand loyalty, while value consciousness mediates this relationship. Research limitations/ future research – The research is limited to Saudi social media users and this limits the results from being generalized. Future research must be conducted in other countries. Moreover, limited research is conducted with these variables in previous studies. Originality/value – This article is pioneering in that it investigates the effects of social media marketing in the context of Saudi consumers, a topic of relevance for both marketers and scholars in the era of social media. It provides empirical evidence and valuable insights through a proposed model.

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Effectiveness of Online Digital Media Advertising as A Strategic Tool for Building Brand Sustainability: Evidence from FMCGs and Services Sectors of Pakistan

Sustainability ◽

10.3390/su11123436 ◽

2019 ◽

Vol 11 (12) ◽

pp. 3436 ◽

Cited By ~ 7

Author(s):

Rizwan Raheem Ahmed ◽

Dalia Streimikiene ◽

Gerhard Berchtold ◽

Jolita Vveinhardt ◽

Zahid Ali Channar ◽

...

Keyword(s):

Digital Media ◽

Significant Influence ◽

Structural Equation ◽

Quantitative Research ◽

Equation Modeling ◽

Future Research ◽

Exogenous Variables ◽

Confirmatory Factor Analyses ◽

Quantitative Research Methods ◽

The Impact

The purpose of the undertaken study is to examine the effectiveness of online digital media advertising as a strategic tool for building brand sustainability. For this purpose, we investigate the impact of different channels of online media, such as email marketing, mobile phone marketing, search engine optimization and companies’ websites, and social media marketing for the effectiveness of online digital media advertising. Moreover, the researchers have introduced eight mediating variables and six moderating variables to examine the impact between exogenous variables and online digital media advertising (endogenous). The researchers have taken 910 responses through a modified questionnaire and employed quantitative research methods, such as the structural equation modeling, exploratory factor and confirmatory factor analyses, and Hayes process approach for examining the mediation and moderation amongst the variables. The results of direct impact have demonstrated that all of the channels of digital media advertising have a positive and significant influence on the effectiveness of online digital media that creates brand sustainability for fast moving consumer goods (FMCG) and services sectors of Pakistan. The outcomes of hypotheses pertaining to the mediating and moderating effects of different variables have shown the significant influence between exogenous variables and endogenous variable. The results of the undertaken study are beneficial for the existing literature that provides the basic foil for future research studies. Moreover, the results have significant industrial implications for the marketers and digital media managers that they can devise effective media and marketing strategies to maintain optimum market share and competitive advantages.

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Does Job Embeddedness Mediate the Effect of Resilience on Cabin Attendants’ Career Satisfaction and Creative Performance?

Sustainability ◽

10.3390/su13095104 ◽

2021 ◽

Vol 13 (9) ◽

pp. 5104

Author(s):

Aram Eslamlou ◽

Osman M. Karatepe ◽

Mehmet Mithat Uner

Keyword(s):

Structural Equation ◽

Career Satisfaction ◽

Job Embeddedness ◽

Performance Outcomes ◽

Theory And Practice ◽

Equation Modeling ◽

Future Research ◽

Conservation Of Resources ◽

Creative Performance ◽

The Impact

An increasing body of research suggests job embeddedness (JE) as a motivational variable influencing employees’ attitudinal and behavioral outcomes such as quitting intentions and task performance. Personal resources have been reported to affect JE and these outcomes. However, little work has investigated the antecedents and consequences of JE among cabin attendants. There is also a dearth of empirical research regarding the mechanism linking resilience to cabin attendants’ affective and performance outcomes. Therefore, drawing on conservation of resources and JE theories, we propose a conceptual model that examines the interrelationships of resilience, JE, career satisfaction (CSAT), and creative performance (CPERF). Moreover, the model explores JE as a mediator of the impact of resilience on CSAT and CPERF. These linkages were tested via data collected from cabin attendants and their pursers. The findings from structural equation modeling reveal that resilience boosts cabin attendants’ JE, CSAT, and CPERF. As predicted, JE is a mediator between resilience and CSAT. Our paper culminates with implications for theory and practice as well as future research directions.

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The Relationship of Sustainability Communication on Social Media with Banking Consumers’ Loyalty through e-WOM

Sustainability ◽

10.3390/su13073832 ◽

2021 ◽

Vol 13 (7) ◽

pp. 3832

Author(s):

Gao Wei ◽

Wang Lin ◽

Wu Yanxiong ◽

Yan Jingdong ◽

Sadik Yusuf Musse

Keyword(s):

Social Media ◽

Structural Equation ◽

Positive Emotions ◽

Banking Sector ◽

Equation Modeling ◽

Consumer Loyalty ◽

Csr Communication ◽

Prior Literature ◽

Corporate Social ◽

The Impact

Prior literature has largely addressed corporate social responsibility (CSR) from outcomes related to organizational themes. However, its importance for achieving consumer-related outcomes is something that has been largely ignored by contemporary researchers. Likewise, how CSR communication through social media can create positive emotions on the part of consumers has to date been under-explored. Hence, the present study aims to fill these gaps by investigating the impact of CSR communication of an organization through social media on consumer loyalty. The study also proposes electronic word of mouth (e-WOM) as a potential mediator between this relationship. The proposed model of the present study was tested in the banking sector of a developing country. The data were collected from a self-administered questionnaire and analyzed through the structural equation modeling technique (SEM). The results of the present study validated that CSR communication of a bank through social media directly and indirectly, through e-WOM, influences consumer loyalty in a positive manner. The results of the present study will be helpful for policymakers to better understand how well-planned CSR communication of an organization on social media can lead towards better consumer-related outcomes such as consumer loyalty and e-WOM.

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The Relationship of CSR Communication on Social Media with Consumer Purchase Intention and Brand Admiration

Journal of theoretical and applied electronic commerce research ◽

10.3390/jtaer16050068 ◽

2021 ◽

Vol 16 (5) ◽

pp. 1217-1230

Author(s):

Shuchi Gupta ◽

Nishad Nawaz ◽

Adel Abdulmhsen Alfalah ◽

Rana Tahir Naveed ◽

Saqib Muneer ◽

...

Keyword(s):

Social Media ◽

Purchase Intention ◽

Structural Equation ◽

Mediating Effect ◽

Equation Modeling ◽

Csr Communication ◽

Consumer Purchase Intention ◽

Relationship Of ◽

The Impact ◽

The Relationship

With the advent of the Internet and other digital technologies, contemporary businesses from all sectors are using social media for communication with consumers to engage them meaningfully with a brand. However, the use of social media for corporate social responsibility (CSR) communication is relatively new to the existing literature. Likewise, the impact of CSR communication through social media (CSR-S) on consumer emotions and behavior is, to date, underexplored. To address this, the present research aims to test the relationship of CSR-S on brand admiration and consumer purchase intention. The study proposes a direct relationship between CSR-S and purchase intention with a mediating effect of brand admiration. The data were collected from the banking consumers of Pakistan through a self-administered questionnaire. The authors distributed 800 questionnaires and received 463 questionnaires useful for data analysis, so the present research study response rate was around 59%. The data were analyzed using the structural equation modeling (SEM) technique in AMOS. The results revealed that CSR-S is positively related to purchase intention (β = 0.233). The results further showed that brand admiration partially mediates this relationship (β = 0.079). The survey respondents confirmed that their bank’s CSR communication helps enhance their purchase likelihood and their feelings of admiration for their bank. These findings will help policymakers at banking institutions better understand the importance of CSR communication on different social media platforms to achieve consumer-related outcomes.

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Love at first swipe? Explaining Tinder self-presentation and motives

Mobile Media & Communication ◽

10.1177/2050157916664559 ◽

2016 ◽

Vol 5 (1) ◽

pp. 80-101 ◽

Cited By ~ 59

Author(s):

Giulia Ranzini ◽

Christoph Lutz

Keyword(s):

Structural Equation ◽

Self Esteem ◽

Hooking Up ◽

Equation Modeling ◽

Future Research ◽

Mobile Media ◽

Self Presentation ◽

Psychological Predictor ◽

Real Self ◽

The Impact

The emergence of location-based real-time dating (LBRTD) apps such as Tinder has introduced a new way for users to get to know potential partners nearby. The design of the apps represents a departure from “old-school” dating sites as it relies on the affordances of mobile media. This might change the way individuals portray themselves as their authentic or deceptive self. Based on survey data collected via Mechanical Turk and using structural equation modeling, we assess how Tinder users present themselves, exploring at the same time the impact of their personality characteristics, their demographics, and their motives of use. We find that self-esteem is the most important psychological predictor, fostering real self-presentation but decreasing deceptive self-presentation. The motives of use—hooking up/sex, friendship, relationship, traveling, self-validation, and entertainment—also affect the two forms of self-presentation. Demographic characteristics and psychological antecedents influence the motives for using Tinder, with gender differences being especially pronounced. Women use Tinder more for friendship and self-validation, while men use it more for hooking up/sex, traveling, and relationship seeking. We put the findings into context, discuss the limitations of our approach and provide avenues for future research into the topic.

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