Centering upon the first Europe-wide public opinion survey of racism, carried out by the Eurobarometer in 1988, this article explores how studying European public opinion research can shed light on what we call the raced constitution of Europe. Based on an analysis of this Eurobarometer survey, we scrutinize how Eurobarometer opinion polling involves a constant scale-switching through which ‘Europe’ and ‘racism’ are co-produced. As we argue, techniques of European opinion polling contributed to the imagination of a ‘European’ ideological whole, from which stabilized categories of ‘non-European others’ were excluded. By creating an opposition between ‘democratic Europe’ and ‘individualized xenophobia’, racism was enacted as a lower class attitude ‘not of Europe’ and as a permanent rem(a)inder of the past that serves to legitimate the project of European integration.
Piekalkiewicz, Jaroslaw A., Public Opinion Polling in Czechoslovakia, 1968-69, Results and Analysis of Surveys Conducted During the Dubcek Era, (Intr. De B. Bede) Praeger, (Praeger Special Studies in International Politics and Government), New York, 1972.