Is Localization Advisable for E-Commerce Websites?

Lecture Notes in Business Information Processing - E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life ◽

10.1007/978-3-642-29873-8_24 ◽

2012 ◽

pp. 255-260

Author(s):

Muller Y. M. Cheung ◽

James Y. L. Thong

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