What is not as commonly identified as an optimal life #bestlife is living #frugal, and yet, there is a global electronic hive mind about how to live sparingly based on highly variant local realities. There are blogs about living on a shoestring, stretching funds, cooking in, engaging in a DIY economy (bartering with like-minded others), living off the grid, taking low-cost and simple vacations, maintaining a food garden, raising food animals, and forgoing the more spendy aspects of modern living. The narrative goes that saving up and retiring early enables low-pressure and intentional lifestyles (and an ability to focus on family and friends), low-carbon footprints (with low impacts on the environment), and the embodiment of a frugal virtue. This chapter explores what a #frugal living EHM looks like and how it brings together people around shared values and lifestyle practices for personal peace of mind, social justice, and long-term sustainability.