Reimagining the “public” in public health: Exploring the challenges of and opportunities for public relations research in public health in the Philippines

Purpose This study aims to develop a Facilities technology management framework for public health-care institutions in a developing country. Design/methodology/approach The study used descriptive research design to identify the specifications of the framework via strategic initiatives anchored on efficiency, sustainability, ecological-friendliness and technological innovation. These measures are wrapped into a facilities TM framework which incorporates concepts and practices on risk management, facility management (FM) and TM. Findings Results of the survey of the public HCIs in the Philippines, show high levels of acceptability of proposed measures which identify the technologies, innovations and materials which are in the viable context of public hospital circumstances in the country. Research limitations/implications The findings of this study are limited to the public HCIs in a developing country, and thus cannot be generalized to other HCIs particularly the private institutions. Practical implications The framework seeks to help improve the operational efficiency and sustainability of public HCIs in a developing country like the Philippines. The discussions on TM revolve around the application of TM approaches. Also, the study incorporates discussions on sustainability, technology innovation and the conformity of these with HCI standards, best practices and government requirements. Social implications The study takes into consideration the identification of FM principles and practices that are deemed suitable and applicable for public HCIs in a developing country. This study is intended to develop a TM framework for FM services which is cost-effective but not sacrificing safety, security, employees and the environment. Then the foremost consideration is the perceived suitability of the framework in the public HCI environment. Originality/value This is an original study. It has as its scope the fusion of FM and TM approaches that would help in the identification of challenges, requirements for manpower, processes and technologies (especially, information and communications technolog-based technologies), and a corresponding TM system framework for public HCI facilities in a developing country.

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The evidence of compelling arguments in agenda building

Journal of Communication Management ◽

10.1108/jcom-05-2012-0044 ◽

2014 ◽

Vol 18 (1) ◽

pp. 101-116 ◽

Cited By ~ 12

Author(s):

Hyejoon Rim ◽

Jin Hong Ha ◽

Spiro Kiousis

Keyword(s):

Public Health ◽

Public Opinion ◽

Public Relations ◽

Media Coverage ◽

News Coverage ◽

Agenda Building ◽

Content Type ◽

The Public ◽

Health Authorities ◽

Information Subsidies

Purpose – This paper aims to explore the links among health authorities’ public relations efforts, news media coverage, and public perceptions of risk during the H1N1 pandemic outbreak. Design/methodology/approach – This study used a triangulation of research methods by comparing public relations materials, media coverage, and public opinion. The data were collected from a federal government web site, national newspapers, and national polls. Findings – The data revealed a positive relationship between information subsidy attention and media attention to the H1N1 disease as well as the severity attribute. The salience of the severity attribute in information subsidies was linked with increased H1N1 salience in media coverage, extending the testing of the compelling-arguments hypothesis to an agenda-building context. However, there was no association between salience of the severity attribute and public risk perceptions. Research limitations/implications – The study provides evidence for public relations effectiveness. However, the limited influence of the severity frame on the public's risk perception suggests a gap between news coverage and the public's view. Framing that effectively empowers the public to engage in desired behavior should be further studied for the success of a public health campaign. The study is limited to examining the severity attribute. A future study should pay more attention to different issue attributes or other frames. The media sample was limited to newspapers and thus lacks generalizability. Originality/value – The study contributes to public relations scholarship by demonstrating how information subsidies influence media agendas and public opinion in a health communication context. The public health authorities’ role in influencing media agenda should be stressed.

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Editor’s Essay: The Multi-Disciplinary and Diverse Field of Crisis and Risk Communication Research

Journal of International Crisis and Risk Communication Research ◽

10.30658/jicrcr.4.3.0 ◽

2021 ◽

Vol 4 (3) ◽

pp. 439-450

Author(s):

Audra Diers-Lawson ◽

Florian Meissner

Keyword(s):

Public Health ◽

Public Relations ◽

Risk Communication ◽

Political Science ◽

Public Interest ◽

Crisis Communication ◽

Communication Research ◽

The Public ◽

Diverse Field ◽

Common Perception

The field of crisis and risk communication research has always been multidisciplinary bringing together researchers from many fields like business, public relations, political science, sociology, psychology, journalism, tourism, and public health. However, there is often a common perception outside the fields of crisis communication that is a corporate discipline focused mostly on helping organizations manage their reputations. As the pieces in this issue demonstrate, our field serves the public interest in many ways and is a growing global field of study.

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Public relations of the public health services

Public Health ◽

10.1016/s0033-3506(37)80020-7 ◽

1937 ◽

Vol 51 ◽

pp. A1-A6

Author(s):

Sir George Chrystal ◽

Sir Philip Henriques

Keyword(s):

Public Health ◽

Health Services ◽

Public Relations ◽

Public Health Services ◽

The Public

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Counterfeit vaccines in Indonesia: managing the issue through media

Journal of Communication Management ◽

10.1108/jcom-09-2018-0081 ◽

2018 ◽

Vol 22 (4) ◽

pp. 510-520

Author(s):

N. Nurlaela Arief ◽

Siti Karlinah ◽

Yanti Setianti ◽

Sri Susilawati

Keyword(s):

Public Health ◽

Public Relations ◽

Emergency Situation ◽

Public Health Emergency ◽

Future Research ◽

Sources Of Information ◽

National Agency ◽

Content Type ◽

The Public ◽

The Government

Purpose The purpose of this paper is to analyze how media plays a role in the issue of counterfeit vaccines. Specifically, to describe how the government communicators manage issues of counterfeit vaccines in Indonesia. Even though a public health emergency situation is very hard to predict, monitoring issues in media is crucial before communicating with the public. This will help improve public trust on the importance of vaccines. Design/methodology/approach The study collected data from June until December 2016. The research method employed quantitative content analysis of data obtained from media monitoring and interviews. Findings The results show that the issue of fake vaccines received great attention from the media with a total of 1,724 news headlines on the topic. The government communicators were responsive in handling this issue by providing sources of information for key influencers when it arose. Since the majority of media sentiment was positive, the research also proposes a model for the future managing of issues on counterfeit vaccines. Research limitations/implications Limited to managing issues on media about counterfeit vaccines and how government communicators and stakeholders communicated during the crisis. It is suggested that future research should focus on the emotional perspective of parents whose children were affected by counterfeit vaccines. Practical implications This research is worthwhile for Public Relations Practitioners in government health institutions, such as the Ministry of Health, the National Agency for Food and Drugs Control and PR practitioners in Hospitals and Pharmacies to overcome another communication crisis in a public health emergency. Social implications To increase awareness in Indonesia about the importance of vaccines and to educate the public about using government vaccines without fear. Originality/value This research is new as the topic about counterfeit vaccines has not been brought up before. This has the potential to have a considerable impact to local communities, as well as a wider impact on global health systems.

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Public health in rural Asia II

10.1093/med/9780198807179.003.0005 ◽

2018 ◽

Author(s):

Emily Ying Yang Chan

Keyword(s):

Public Health ◽

Rural Communities ◽

Democratic Republic ◽

The Philippines ◽

Asia Pacific ◽

Socialist Republic ◽

Independent State ◽

Major Health ◽

The Public ◽

Multiple Health

This chapter summarizes the public health status quo in another eight developing Asia–Pacific countries, highlighting the challenges faced to provide empirical background for organizing health and emergency and disaster risk reduction programmes. These are: Mongolia Uls (Republic of Mongolia/Mongolia); Republic of the Union of Myanmar (Myanmar); the Federal Democratic Republic of Nepal (Nepal); Islamic Republic of Pakistan (Pakistan); the Independent State of Papua New Guinea (PNG); Republic of the Philippines (the Philippines); Kingdom of Thailand (Thailand); and Socialist Republic of Vietnam (Vietnam). While Asia hosts the largest population size of the continents, it also presents major health disparities and needs among its rural communities. It remains a challenge to address the multiple health needs and engage in health protection through health promotion in these contexts.

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THE PUBLIC HEALTH AND PUBLIC RELATIONS PROBLEMS OF OPTOMETRY

Optometry and Vision Science ◽

10.1097/00006324-193912000-00003 ◽

1939 ◽

Vol 16 (12) ◽

pp. 452-455

Author(s):

Carel C. Koch

Keyword(s):

Public Health ◽

Public Relations ◽

The Public

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Cryptosporidium in the Philippines

International Annals of Science ◽

10.21467/ias.6.1.18-27 ◽

2018 ◽

Vol 6 (1) ◽

pp. 18-27

Author(s):

Ryan Vidal Labana

Keyword(s):

Public Health ◽

Molecular Diversity ◽

Short Review ◽

The Philippines ◽

Detection Methods ◽

Journal Articles ◽

The Public ◽

Research Findings ◽

Waterborne Transmission ◽

The Impact

This short review provides an overview regarding the research findings on the occurrence of Cryptosporidium in the Philippines. It seeks to set conjecture about its possible role on the increasing waterborne disease incidences in the country. Intensive search of journal articles was done among major databases, online. The first report of Cryptosporidium infection in the country was in 1985. Past more than 30 years, Cryptosporidium is not yet well-understood in the Philippines, but an increasing research interest has been observed among Filipinos in the past few years. Recently, waterborne transmission of the infection appeared in the studies to be more potent than zoonotic and person-to-person transmissions. An improvement on the detection methods was also observed, giving an improved knowledge on the molecular diversity of Cryptosporidium in the country. Despite these improvements, the paucity of the data regarding the impact of Cryptosporidium to the public health in the Philippines is still apparent. One Health approach is recommended to fully understand the interconnections between human, animal, and environment as reservoirs of the infective stage of the parasite. Dedication of the researchers in understanding their geographical distribution, molecular diversity, and environmental and climatic behaviour will eventually uncover the public health implications of Cryptosporidium in the country.

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