Compulsive buying among young consumers in Eastern Europe: a two-study approach to scale adaptation and validation

2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Piotr Tarka ◽  
Monika Kukar-Kinney

Purpose Although much research focuses on the compulsive buying behavior theory, little attention has been paid to evaluation and diagnosis of compulsive buying in Eastern Europe. This is surprising, given an increasing prevalence of consumerism in many transitioning economies. Young consumers are particularly vulnerable to this phenomenon. The purpose of this study is to adapt the Richmond Compulsive Buying Scale to the Eastern European, specifically Polish cultural and language environment, and to validate it within a group of young Polish consumers, as well to assess the compulsive buying prevalence and the relationship between the compulsive buying and its precursors. Design/methodology/approach The Richmond Compulsive Buying Scale was selected for adaptation to the Polish context as it represents one of the best methodological and substantive compulsive buying measures in literature. The research is composed of two studies. Study 1 uses an in-person survey of young consumers (N = 504). A wide range of statistical procedures and latent variable modeling was used in the analysis. Study 2 (N = 756) uses an online survey to evaluate the correlation and relationship between the compulsive buying measure and its precursors, including consumers’ traits and states, by implementing a multiple indicators and multiple causes model. Findings The results of the two studies confirm that the adapted scale represents a valid and reliable measure of compulsive buying tendency in Poland, with the identified incidence rate of compulsive buying among Polish young consumers ranging from 11% in Study 1 to 11.6% in Study 2. In comparison with the results of other studies using the same measure, the current research findings reveal a similarity with the compulsive buying prevalence in China (10.4%; He et al., 2018), Brazil (9.8%; Leite et al., 2013) and slightly exceed the level found in western societies (e.g. 8.9% in the USA; Ridgway et al., 2008). The results of Study 2 indicate that compulsive buying in Poland is induced by low self-esteem and high levels of materialism, depression, anxiety, stress and negative feelings. Research limitations/implications The present research offers a methodological and substantive contribution by adapting and testing the original version of the Richmond Compulsive Buying Scale within an Eastern European transitional market; specifically Poland. In addition, the study offers an empirical contribution to the international research on compulsive behavior, including its precursors, as seen in young consumers. Practical implications This research offers important public policy implications and highlights ethical implications for business organizations. In particular, the findings of this study offer suggestions for enhancing policies and processes of programing appropriate social and educational campaigns that can save young consumers from the negative consequences of compulsive buying. Originality/value The transitional status of the Polish economy and other Eastern European countries has given rise to compulsive buying behavior, especially among young consumers. This emerging consumer behavior trend in Eastern Europe is still underexplored and underreported; hence, there exists a strong need for exploring and measuring such behavior across different Eastern European markets.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Martinson Ankrah Twumasi ◽  
Yuansheng Jiang ◽  
Salina Adhikari ◽  
Caven Adu Gyamfi ◽  
Isaac Asare

PurposeThis paper aims to examine the determinants of rural dwellers financial literacy in Ghana.Design/methodology/approachA cross-sectional primary data set was used to estimate the factors influencing rural farm households' financial literacy using the IV-Tobit model.FindingsThe findings reveal that most rural residents are financially illiterate. The econometrics model results depicted that respondents' socioeconomic and demographic characteristics such as gender, income, age and education significantly affect financial literacy. Again, respondents who are risk seekers and listen or watch education programs are more likely to be financially literate.Research limitations/implicationsThe paper examined the determinants of rural dwellers financial literacy in four regions in Ghana. Future research should consider all or many regions for an informed generalization of findings.Practical implicationsThis paper provides evidence that rural dwellers are financially illiterate and it would require the policymakers or non-governmental organizations (NGOs) to establish a village or community group that comprises a wide range of bankers and government officials to help rural dwellers acquire some financial skills. Also, the positive relationship between media (whether respondent watches or listens to educational programs) and financial literacy implies that policymakers should focus on improving individuals' financial knowledge through training programs and utilize the media as a channel to propagate financial education to the public.Originality/valueAlthough previous studies have examined the determinants of financial literacy, little is known in developing countries and, in particular, rural communities. The authors fill this gap by contributing to the scanty existing literature in developing countries in several ways. First, this is the first study to examine the financial literacy level of rural dwellers in Ghana. Second, to not undermine the credibility of the estimation results, this study addresses the potential endogeneity issue, which other researchers have not adequately recognized. Finally, the study expands the scant literature on the subject and provides critical policy implications that will help policymakers formulate financial market policies that will contribute to rural dwellers financial literacy enhancement.


2019 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ludmila Novacka ◽  
Kamil Pícha ◽  
Josef Navratil ◽  
Cafer Topaloglu ◽  
Roman Švec

Purpose This paper aims to assess how a hotel geographical location in different parts of Central and Eastern Europe influences the complexity of perception of pro-environmental behavior. Design/methodology/approach To find out, whether hotel location in a specific country influences the complexity of environmental practices, this study used two closely connected multivariate statistical techniques analyzing gradients: principal components analysis and partial redundancy analysis. The research comprises data collection from seven countries in Central and Eastern Europe. In all, 25 randomly selected hotels (based on star rating) from various countries were approached to complete a questionnaire. Environmental practices were studied based on motivations, perception of barriers, perception of support from different levels of public sector, will of managers to promote pro-environmental measures based on sufficient funding, perception of legislation and perception of various other important factors. Findings The study reveals significant differences between hotels in Central Europe and Eastern Europe in the perception of the complexity in implementation of the environmental practices by hotel managers. The character of the present study, however, needs to address the identification of particular aspects that are relevant to the geographical differences among the studied countries. Research limitations/implications Research was limited to a selection of Central and Eastern European (CEE) countries. There is still probability that managers in hotels from Poland and Croatia could possess different preferences. Other limitation of this study is that only special part of hotels were asked – hotels certified by star grading, out of our scope remained other hotels. It is also known that important factor is precise location of hotel within country – hotels in established tourism destination behave other way that those outside recreational areas. These factors deserve further study within this topic. There are many aspects of sustainability and environmental protection regarding hotel industry. As we have found in our principal correspondence analysis, different environmental measures were different location in biplot – some were affected by country, the other by star grading and affiliation to hotel chain. The complexity deserves to be studied in depth. Practical implications The importance lies first in the identification of the aspects that are governed by geographical differences among the countries studied. These aspects are the initiatives and support from the government and the local governments, which counteract the perception that there is a lack of financial resources and the return on investments is slow. So, based on the data, which included information from various types of hotels from seven CEE countries, the activities of national and local authorities were identified to be the main differentiating variable. The support of the environment-friendly conduct of business in the hotel industry is appreciated by hotel managers from Central Europe. On the other hand, hotel managers from Eastern Europe do not feel any significant support from either national or other public institutions. The second factor of differentiation is represented by the perception of the lack of funds. Hotel managers from Eastern Europe feel strongly about funds limitation. The coherence of both those factors is obvious in the results, as they show the same direction but opposite orientation. It has already been discussed above. When looking at the results, the authors find the perception of availability of funds to be a fundamental difference between hotel management in Central Europe and in Eastern Europe. The lack of funds is perceived more intensively in Eastern Europe than in Central Europe, particularly because of a stronger awareness of direct or indirect support for such activities by national and other public institutions in Central Europe. Social implications The differentiation of the aspects mentioned above comes from the social and culture policies, company policies and business cultures between these two sub-realms. Pro-environmental actions are apparently promoted less publicly in Eastern European countries than in Central European countries. The reaction to the trend for demand of greener hotels is stronger in the West, and its hotels are more likely to have legislation requirements and public support as an incentive to adopt pro-environmental measures in their business operations. Originality/value The study is based on data obtained from seven countries. The results revealed a problem of the macro-environmental influence on hotels’ potential to implement environmentally sustainable approaches and procedures throughout the industry.


2020 ◽  
Vol 3 (2) ◽  
pp. 207-224
Author(s):  
Yanzhi Wang ◽  
Hongliang Lu ◽  
Dahai Wang

PurposeThe topic of impulsive buying has been studied by researchers for nearly 70 years and made a large number of valuable discoveries. However, most of the existing research studies focused on the impulse buying behavior in the context of single person shopping from the perspective of individuals and lack of research on impulse buying behavior in the context of shopping with others from the perspective of communities. Given that consumers' decision-making in the presence of others is significantly different from that when they are alone, it is necessary to probe into the internal mechanism of impulse purchase behavior in the context of shopping with others.Design/methodology/approachIn total three experiments were used to test the hypothesis. Study 1 examines the differences in the motivation of impulsive desire among consumers with different impulsive traits. A total of 240 undergraduates were recruited to participate in the study. The purpose of study 2 is to examine the effect of external attribution on consumer guilt, which leads to the failure of self-control. A total of 256 undergraduate students participated in the study 2. The purpose of study 3 was to test the moderating effect of the intensity of ties on the impact of goal on impulse purchase intention. A total of 240 subjects participated in study 3.FindingsWhen shopping with companions, consumers with different impulse traits have different initial impulses in the face of temptation, but they may have a similar higher willingness to buy on impulse. There are two reasons: on the one hand, consumers with high-impulsive traits produce a higher desire to buy on impulse driven by hedonistic motivation. In contrast, consumers with low-impulse traits will also have a higher impulse purchase desire driven by prosocial motivation. On the other hand, external attribution can lead to the failure of self-control and impulse purchase behavior. However, the above effects only occur when there is a strong connection between consumers.Research limitations/implicationsFirst, this paper simulates the phenomenon of impulse purchase in the relational situation through experimental methods; if the research based on the real consumption scenario can be carried out, the research results will be more convincing. Second, whether there are other intermediary mechanisms, such as whether external attribution can affect consumers' self-control through perceived social support, need to be further tested. Finally, it is also necessary to examine the role of other regulatory variables, such as consumers' sense of power, the type of self-construct, etc., and these research clues will further enrich the research on impulsive buying in the context of relationship.Practical implicationsFirst, businesses can launch more accurate marketing strategies for consumers who are shopping together, find ways to reduce consumers' attention to their own responsibility or fault and guide them to conduct external attribution to their impulsive consumption behavior. The findings also have implications for consumers to control their own impulse purchase behavior. In addition, the results of this study can provide new insights into the government to prevent social crisis and carry out consumer education.Originality/valueThe key contribution of the current research is that, unlike existing studies that focus on the exploration of impulsive buying in the context of single person shopping, this study explores the internal mechanism and causal process on how consumers' impulsive buying behavior occurs when shopping with others. The authors further make a contribution to a self-control theory by demonstrating that external attribution has a negative effect on self-control in relational situations. Finally, this study also finds that the intensity of ties can moderate the impacts of focus goals on impulsive buying behavior.


2012 ◽  
Vol 13 (2) ◽  
pp. 113-123 ◽  
Author(s):  
James A. Roberts ◽  
Camille Roberts

PurposeDespite growing concerns over the increasing incidence of compulsive buying among young consumers, scant research attention has been focused on this darker side of consumer behavior among adolescent consumers. The purpose of this paper is to gain a better understanding of compulsive buying as a coping mechanism in early adolescents.Design/methodology/approachThe present study is the first to experimentally manipulate a common and important stressor in the lives of adolescents, academic stress, and measures its impact on compulsive buying among a sample of 12‐13 year old seventh graders. Next, the authors investigate whether gender moderates the stress‐compulsive buying relationship.FindingsThe present study finds that early adolescents increasingly turn to compulsive buying in an attempt to cope with heightened levels of academic stress. Surprisingly, gender was not found to moderate this relationship. Both boys and girls were found to respond to higher levels of academic stress with higher incidences of compulsive buying. Results suggest that compulsive buying is a common coping strategy for adolescents from both genders.Research limitations/implicationsThe results of this study suggest that compulsive buying is a common coping strategy in early adolescents. Additionally, both boys and girls were found to use compulsive buying as a means to cope with stress associated with school. Whether compulsive buying can be considered an adaptive or maladaptive coping strategy when dealing with stress requires further study be conducted in this area of research.Originality/valueThe paper makes several unique and important contributions to the literature. First, it describes one of few studies to investigate compulsive buying in early adolescents – a hard to reach population. Second, it is the only study to experimentally manipulate stress levels to investigate its impact on compulsive buying. Third, the study's findings in regard to gender's impact (or lack thereof) on the stress‐compulsive buying relationship suggest that compulsive buying begins early in adolescence and is a common coping strategy for both boys and girls. How young people cope with common stressors such as school has important implications for their mental and physical well‐being.


2016 ◽  
Vol 7 (2) ◽  
pp. 164-204 ◽  
Author(s):  
Simplice Asongu

Purpose – A major lesson of the European Monetary Union crisis is that serious disequilibria in a monetary union result from arrangements not designed to be robust to a variety of shocks. With the specter of this crisis looming substantially and scarring existing monetary zones, the purpose of this paper is to complement existing literature by analyzing the effects of monetary policy on economic activity (output and prices) in the CEMAC and UEMOA CFA franc zones. Design/methodology/approach – VARs within the frameworks of Vector Error-Correction Models and Granger causality models are used to estimate the long- and short-run effects, respectively. Impulse response functions are further used to assess the tendencies of significant Granger causality findings. A battery of robustness checks are also employed to ensure consistency in the specifications and results. Findings –H1. monetary policy variables affect prices in the long-run but not in the short-run in the CFA zones (broadly untrue). This invalidity is more pronounced in CEMAC (relative to all monetary policy variables) than in UEMOA (with regard to financial dynamics of activity and size). H2. monetary policy variables influence output in the short-term but not in the long-run in the CFA zones. First, the absence of cointegration among real output and the monetary policy variables in both zones confirm the neutrality of money in the long term. With the exception of overall money supply, the significant effect of money on output in the short-run is more relevant in the UEMOA zone, than in the CEMAC zone in which only financial system efficiency and financial activity are significant. Practical implications – First, compared to the CEMAC region, the UEMOA zone’s monetary authority has more policy instruments for offsetting output shocks but fewer instruments for the management of short-run inflation. Second, the CEMAC region is more inclined to non-traditional policy regimes while the UEMOA zone dances more to the tune of traditional discretionary monetary policy arrangements. A wide range of policy implications are discussed. Inter alia: implications for the long-run neutrality of money and business cycles; implications for credit expansions and inflationary tendencies; implications of the findings to the ongoing debate; country-specific implications and measures of fighting surplus liquidity. Originality/value – The paper’s originality is reflected by the use of monetary policy variables, notably money supply, bank and financial credits, which have not been previously used, to investigate their impact on the outputs of economic activities, namely, real GDP output and inflation, in developing country monetary unions.


2020 ◽  
Vol 122 (5) ◽  
pp. 1573-1592 ◽  
Author(s):  
Zhanna Belyaeva ◽  
Edyta Dorota Rudawska ◽  
Yana Lopatkova

PurposeThe presented study pinpoints transformation of business models of small and medium enterprises (SMEs) in the food and beverage sector depending on their sustainability strategy. This paper makes a novel contribution to understanding various instruments of sustainability implementation in SMEs’ business models operating in the food and beverage industry of well-developed Western European countries versus less-developed Central–Eastern European countries.Design/methodology/approachThe empirical basis is a survey of 770 European SMEs, of which 369 operate in Western European countries (including Great Britain, Germany and Spain) and 401 in Central and Eastern Europe (including Poland, Croatia and Russia). The nonparametric U Mann–Whitney test was used to examine the significance of the differences between the two groups of companies.FindingsThe study empirically confirmed that despite self-declared lack of skills and knowledge in managerial impacts of sustainability, it shapes business models of SME in both country groups in food and drink industry. At the same time, the motivation grounds for business models transformation toward sustainable models vary between mostly economic factors in Eastern Europe and social and cultural factors in Western Europe. The economic factor is formed due to smaller integration into social investments at the SME-level Eastern European countries, while Western European SMEs invest more in a variety of sustainability supporting instruments (R&D, new equipment).Originality/valueThis comparative study is the novel empirical research study on the implementation of sustainability into business models of food and beverage SMEs operating in two groups of Western and Central–Eastern European countries, which has not been previously observed in such a setting.


2021 ◽  
pp. 59-83
Author(s):  
Artem Ulunyan

The article examines the assessments of the global strategic concept «One Belt, One Road» of the PRC by the representatives of the Central and Eastern European expert community and by the Albanian media. After the Cold War, the formation processes of national states in the post-Yugoslavian space have started in the Balkans, and the region has come under tight probe of the Euro-Atlantic community, of Russia and Turkey as well as of the Peoples Republic of China, which had not displayed earlier such a keen interest in this region. In the context of the global strategy outlined by the party-state leadership of mainland China, the Balkans and Central Eastern Europe have turned into important connecting link in the Chinese geostrategic concept «One Belt, One Road». In the 2010 s, the PRC has begun to establish a wide-range network of transport corridors, designed to start a «new edition» of the historical «Silk Road» and to serve as an instrument for the economic advancement of the PRC on a transcontinental scale. This policy of economic expansion of the PRC, encompassing regions and continents on its way, is being actively discussed in the expert community of Central and Eastern European states from the standpoint of identifying both specific mode of actions engaged by the party-state leadership of the PRC, as well as local conditions, interests and probable results of the implementation of the Chinese project. The author notes that expert assessments range from positive to sharply negative, which indicates the absence of a definitive opinion on this issue. In Albania, a Balkan state closely linked to both Central and Eastern Europe and the Western Balkans, especially due to the presence of a large Albanian ethnic component in a number of countries of the region, the participation in the implementation of the project «One Belt, One Road» was strongly influenced by economic and political relations with the Euro-Atlantic community.


2006 ◽  
Vol 49 (4) ◽  
pp. 1105-1123 ◽  
Author(s):  
ARIEH BRUCE SAPOSNIK

Zionism’s call for a Jewish return to ‘the East’ was rooted in part in a broader European fascination with ‘the Orient’. This interest in ‘the East’ coincided in time and in much of its imagery with a conceptual division of Europe itself into its ‘western’ and ‘eastern’ parts. The Jews were deeply implicated in these twin conceptualizations of ‘the Orient’ and of Europe’s own orient at home (referred to at times as halbasien, or half-Asia). The notion that Jews – particularly those of eastern Europe – constituted a semi-Asiatic, foreign element in European society became a pervasive trope by the latter part of the century, and one to which Zionist thought and praxis sought to respond in a variety of ways. When Zionists in Palestine, mostly eastern European Jews transplanted further east yet to the ‘Orient’, set out to create a new Hebrew national culture there, competing images of occident and Orient – resonating with a wide range of racial, social, political, and cultural overtones – would play defining roles in their praxis and in the cultural institutions, the rituals, and the national liturgy they would fashion.


2015 ◽  
Vol 19 (3) ◽  
pp. 150-156 ◽  
Author(s):  
Jenny Kartupelis

Purpose – The purpose of this paper is to describe a series of surveys undertaken for The Abbeyfield Society to assess the nature of spiritual needs and care in its homes, and outlines their findings in relation to practical and policy implications. Design/methodology/approach – Over the course of ten months, 35 homes representing a variety of sizes and locations were visited, and 100 interviews of approximately one hour each were undertaken with residents, managers, care workers and volunteers. These were guided by a semi-structured questionnaire, and included observations on the accommodation and facilities. An analysis of the transcriptions resulted in four reports with consolidated recommendations. Findings – The analyses indicated that the factors contributing to spiritual wellbeing can be described in “clusters” relating to family, friendship, memory, time, listening, resilience and sense of self and place; but the common factor underlying all is the nature of the relationships formed in the home. It is almost impossible to separate out spiritual flourishing from physical or mental welfare, and therefore important to observe the interplay between them. Practical implications – An environment in which the key contributing factors are nurtured, can be defined and described in concrete terms, and these can then be taken into account when forward planning. Social implications – While national policy on care of the elderly is subject to a range of drivers, of which holistic health is only one, this study does challenge some assumptions on which current policy is based. Originality/value – The purpose and methodology of the surveys enabled a very wide range of views and experiences to be synthesised, providing information and insights firmly located in the voices of people who are directly affected by practice and policy.


2017 ◽  
Vol 23 (3) ◽  
pp. 263-279 ◽  
Author(s):  
Roma Keister ◽  
Piotr Lewandowski

In this article, we study the shift from manual to cognitive work in 10 Central and Eastern European economies. While highlighting the growth in the non-routine cognitive component of jobs, we pay particular attention to the increase in routine cognitive tasks, a trend distinguishing Central and Eastern European economies from the most advanced economies. We find that in all countries routine cognitive tasks were most common in the middle of wage distribution, but increasingly rare among the top earners. We identify two groups of workers whose jobs depend most on performing routine cognitive tasks: medium-skilled men in the manufacturing sectors and medium-skilled women in the service sectors, who jointly represent 33 per cent of Central and Eastern European workers. Should technological progress reduce demand for routine work in Central and Eastern Europe, a large proportion of workers would be affected and wage inequality would rise. We conclude with the policy implications of our findings.


Sign in / Sign up

Export Citation Format

Share Document