Effects of young adults' smartphone use for social media on communication network heterogeneity, social capital and civic engagement

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yonghwan Kim ◽  
Bumsoo Kim
Keyword(s):  
College Students ◽  
Social Capital ◽  
Social Media ◽  
Communication Network ◽  
Civic Engagement ◽  
Indirect Effects ◽  
Need To Belong ◽  
Content Type ◽  
Network Heterogeneity ◽  
Smartphone Use

PurposeThis study examines the direct and indirect effect mechanisms of how using smartphones for social media is associated with college students' civic engagement via levels of communication network heterogeneity and social capital. In addition, this study tests whether such indirect effects mechanisms are moderated by the need to belong.Design/methodology/approachThe study analyzes data from an online survey (N = 580) conducted at a public university. The PROCESS macro is used to examine the mediation association between mobile social media use, communication network heterogeneity, social capital, and civic engagement and the moderated mediation conditional upon need to belong.FindingsCollege students who often use smartphones for social media were more likely to communicate with people who have different socio-demographic characteristics and different opinions. There was also a positive mediation mechanism between smartphone use for social media, network heterogeneity, social capital and civic engagement, which means that college students who often use mobile social media are more likely to communicate with heterogeneous others and develop a sense of social capital, which in turn led to greater levels of civic engagement. Importantly, these indirect effects of smartphone use for social media on civic engagement were stronger for those with greater levels of need to belong.Originality/valueThe findings of the current study are significant given that little is known about how young adults' mobile social media use is associated with communication network heterogeneity and civic engagement in their everyday life. The research expands the research agenda by investigating the most popular interactive communication media platforms.

Understanding the effects of WeChat on perceived social capital and psychological well-being among Chinese international college students in Germany

2018 ◽  
Vol 70 (3) ◽  
pp. 288-304 ◽  
Author(s):  
Hua Pang
Keyword(s):  
College Students ◽  
Social Capital ◽  
Social Media ◽  
Correlation Analysis ◽  
Well Being ◽  
Path Model ◽  
Equation Modeling ◽  
Psychological Well Being ◽  
Content Type ◽  
International College

Purpose The purpose of this paper is to explore how the intensity use of WeChat is associated with perceived social capital and psychological well-being factors among Chinese international students in Germany. Design/methodology/approach Based on an online survey data collected from 212 Chinese international college students in Germany, correlation analysis and structural equation modeling were sequentially implemented to deal with the research questions. Findings The correlation analysis results indicate that the intensity of WeChat use is positively correlated with bridging, bonding, and maintained social capital. Additionally, a path model demonstrates that bonding social capital is positively related to life satisfaction and negatively related to the sense of loneliness. Furthermore, both bonding and maintained social capital mediate the relationship between WeChat use and these two well-being outcomes. Research limitations/implications Theoretically, the research is an initial study contributing to the existing social media literature on evaluating the effects of WeChat use on social capital and well-being. Practically, these obtained results can be beneficial to the understanding the dynamics of how social media may potentially impact students’ social connectedness and life quality. Originality/value Although WeChat has become the most prevalent social networking site in Mainland China, the social and psychological implications of the emerging technology are not completely understood. The paper offers evidence that WeChat has functioned as an efficient platform for sojourners to develop diverse types of social capital and promote well-being in an intercultural setting.

scholarly journals The Impacts of College Students’ Civic Responsibility on Civic Engagement via Online Technology: The Mediations of Civic Learning and Civic Expression

SAGE Open ◽  
2021 ◽  
Vol 11 (3) ◽  
pp. 215824402110319
Author(s):  
Pi-Chun Hsu ◽  
I-Hsiung Chang ◽  
Ru-Si Chen
Keyword(s):  
College Students ◽  
Civic Engagement ◽  
Indirect Effects ◽  
Structural Equation ◽  
Equation Model ◽  
Civic Responsibility ◽  
Civic Learning ◽  
Online Technology ◽  
Students Attitudes ◽  
The Relationship

This study focused on college students’ attitudes toward the relationship between online civic responsibility and online civic engagement and its impacts. It also investigated the mediating roles of online civic learning and online civic expression in this relationship. A survey was conducted in Taiwan, testing for indirect effects with mediated variables using a structural equation model. The study tested hypotheses about the mediations of online civic learning and online civic expression on this relationship between online civic responsibility and online civic engagement for college students. The results indicate that the mediators of online civic learning and online civic expression fully mediate the relationship between online civic responsibility and online civic engagement.

Enhancing internal communication to build social capital amongst hospitality employees – the role of social media

2016 ◽  
Vol 28 (12) ◽  
pp. 2675-2695 ◽  
Author(s):  
Ceridwyn King ◽  
Hyemi Lee
Keyword(s):  
Social Capital ◽  
Social Media ◽  
Conceptual Framework ◽  
Hospitality Industry ◽  
Internal Communication ◽  
Structured Interviews ◽  
Empirical Examination ◽  
Content Type ◽  
The Impact ◽  
Current Practices

Purpose Adopting a social capital theoretical (SCT) lens, this study aims to propose a conceptual framework of effective internal communication (IC) for the hospitality industry. The study explores how to enhance current practices and the suitability of social media as an augmentation to traditional IC channels. Design/methodology/approach A qualitative research methodology, consisting of 20 semi-structured interviews with hospitality employees, was adopted. Following a “reduction” and “interpretation” process, 16 themes related to effective IC were identified which informed a conceptual framework. Findings Characteristics of effective IC were identified in addition to IC benefits at both employee and organizational levels. Considering the limitations of current practices, the applicability of social media was explored. Requirements of effective IC suggest that new channels (e.g. social media) should be adopted to build social capital. Research limitations/implications The study informs SCT from a meso-level (process) perspective. The articulation of an IC framework informs how social capital can be built through effective IC, providing a foundation for further empirical examination as to the impact of various channels on the IC process. Adoption of a case study design suggests that results and implications can only be generalized to similar environments. Practical implications The study details the characteristics of effective IC and its subsequent benefits, highlighting how social media can augment current IC practices in a hospitality organization. Originality/value Being a 24/7 labor-intensive operation makes employee communication to ensure service excellence challenging in the hospitality industry. Through the application of SCT and the exploration of social media in a workplace setting to enhance IC, significant theoretical and practical insights are realized.

Social capital affects job performance through social media

2020 ◽  
Vol 120 (5) ◽  
pp. 903-922
Author(s):  
Yung-Shen Yen ◽  
Mei-Chun Chen ◽  
Chun-Hsiung Su
Keyword(s):  
Social Capital ◽  
Social Media ◽  
Job Performance ◽  
Social Capital Theory ◽  
Capital Theory ◽  
Content Type ◽  
Bonding Social Capital ◽  
Bridging Social Capital ◽  
Female Workers ◽  
Male Workers

PurposeThis study aims to explore the impact of social capital on job performance when workers interact with coworkers through social media in organizations.Design/methodology/approachStructural equation modeling was conducted, and a sample of 230 workers in Taiwan was investigated.FindingsThis study found that bonding social capital has a greater impact on job performance than bridging social capital for interactions among coworkers through social media in organizations. Moreover, bridging social capital affects job performance more strongly for male workers than for female workers, but bonding social capital affects job performance more strongly for female workers than for male workers.Research limitations/implicationsThis study extended social capital theory by adding the mediating effects of job satisfaction and relational satisfaction and the moderating effect of gender into the model.Practical implicationsThis study suggests that company managers need to train workers how to use social media to appropriate their affordances and consider the work team relationship to position adequate strategies for male and female workers.Originality/valueThis study advances the previous knowledge of social capital theory for workers interacting with coworkers through social media in organizations.

Virtuality at work and social media use among dispersed workers

2019 ◽  
Vol 41 (3) ◽  
pp. 358-373 ◽  
Author(s):  
Karolis Tijunaitis ◽  
Debora Jeske ◽  
Kenneth S. Shultz
Keyword(s):  
Social Capital ◽  
Social Media ◽  
Online Survey ◽  
Media Use ◽  
Shared Vision ◽  
Network Ties ◽  
Social Media Use ◽  
Content Type ◽  
Student Workers ◽  
The Relationship

Purpose Technology and globalization of services have facilitated the digitalization of many processes at work. However, their impact on social capital is unknown. The purpose of this paper is to examine the relationships between virtuality in the workplace and social capital. Design/methodology/approach Using an online survey, the authors recruited 152 female student workers using an opportunity sampling approach. Findings Participants who used social media at work (n=112) reported higher social capital overall than participants who did not use any social media to communicate with colleagues at work (n=40). This difference also presented itself in terms of the social capital subscales (network ties, shared vision and trust). Mediation analysis conducted with users of social media at work revealed that social media use was a significant mediator in the relationship between virtuality at work and social capital overall (partial mediation). Subsequent analyses with the subscales for virtuality and social capital suggested full mediation of the relationship in most instances (with the exception of work practices). Originality/value This is the first study to examine the relationship between virtuality, social media and social capital at work. The result of this study suggests that social media use at work between colleagues can play a significant role in promoting social capital in workplaces that are heavily reliant on technological application to support interactions at work and feature geographical and temporal dispersion.

Consumer based brand equity in the 21st century: an examination of the role of social media marketing

2016 ◽  
Vol 17 (3) ◽  
pp. 243-255 ◽  
Author(s):  
Atefeh Yazdanparast ◽  
Mathew Joseph ◽  
Fernanda Muniz
Keyword(s):  
College Students ◽  
Social Media ◽  
Undergraduate Students ◽  
Brand Equity ◽  
Social Media Marketing ◽  
Content Type ◽  
Research Population ◽  
The Cost ◽  
The Impact

Purpose The present research investigates the influence of brand-based social media marketing (SMM) activities on metrics of consumer-based brand equity (CBBE). Specifically, the study examines the role of consumer-brand social media experiences on attitude toward SMM activities of brands and its consequent impact on brand perceptions. Design/methodology/approach Paper-and-pencil surveys were administered to undergraduate students in a Southwestern university in exchange for extra credit. Survey questions were adapted from previously validated scales, and measurement adaptations were minimal and only related to the context of questions to assure their relevance with the context of this study. Bi-variate correlation, bootstrapping technique, Sobel test, ANOVA and linear regression were used to test the hypotheses. Findings The results indicate that brand-based SMM is essential in impacting consumers’ attitudes toward brands and consequently, CBBE reflected via perceived value for the cost, perceived uniqueness and the willingness to pay a price premium for a brand. Additionally, the main reason for individuals to use social media impacts their attitudes toward and receptiveness of SMM activities of brands. Research limitations/implications This study used a sample of college students to address the research questions. Considering the higher adoption rate and interest in social media among younger consumer groups, the results may not be representative of the entire population. Much of the existing research on social media, however, has focused on undergraduate college students and is primarily based on studies utilizing the similar research population. Originality/value The present research is one of the few studies that empirically examine the impact of consumer-brand interactions/experiences on consumers’ attitudes toward SMM activities of brands, as well as brand-related knowledge and perceptions as reflected by CBBE. The results indicate that the CBBE model of the twenty-first century should incorporate the role of brand-based SMM activities as facilitators of brand knowledge (i.e. brand awareness and brand image) by reinforcing or even shaping important brand-based associations.

Seeking out talent on social media

2016 ◽  
Vol 24 (1) ◽  
pp. 30-31
Keyword(s):  
College Students ◽  
Social Media ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Job Seekers ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – A three-step guide is offered to help prospective employers attract graduate job seekers by means of social media, particularly Facebook. Social media recruiting can pay off in several ways: First, employers have the advantage of speed. Second, they have broad and frequent access to college students. Employers will also reduce their overall college recruiting costs and, finally, employers can enhance their overall employment branding through the use of Facebook. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

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