Technology of formation and promotion of a hotel product

2021 ◽  
Author(s):  
Irina Klyuchevskaya
Keyword(s):  
Higher Education ◽  
Professional Education ◽  
Bachelor's Degree ◽  
Internet Technology ◽  
Educational Institutions ◽  
Federal State ◽  
Full Time ◽  
Education Students ◽  
Hotel Service ◽  
State Educational

The specifics of the formation and promotion of a hotel product related to the peculiarities of the development of the hotel services market are considered, tools and strategies for promoting a hotel product are analyzed. The issues of advertising and PR activities of hotels, Internet technology of promotion, formation of the image and brand of a hotel enterprise are covered. At the end of each chapter, tasks and questions are given to consolidate the theoretical material. Meets the requirements of the federal state educational standards of higher education of the latest generation. For students of educational institutions of higher education studying in the areas of training 43.03.03 "Hotel business" and 43.03.02 "Tourism" (bachelor's degree level), and for students of secondary vocational education institutions studying in the specialty 43.02.11 "Hotel service". It can be used to train students of organizations of additional professional education, students of both full-time and distance learning, and individual chapters can be useful for college students.

Hotel service

2020 ◽  
Author(s):  
Nina Mozhaeva ◽  
Galina Rybachek
Keyword(s):  
Vocational Education ◽  
Professional Education ◽  
Tourism Industry ◽  
Educational Institutions ◽  
Federal State ◽  
Educational Standards ◽  
Education Students ◽  
Secondary Vocational Education ◽  
Hotel Service ◽  
State Educational

Address practical issues within professional modules: "Organization of services of reservation of hotel services", "Organization of activity of service reception and check out," and "the Organization of guest service in the process of living". In annexes 1-4 lists the requirements for hotels, hotel rooms for personnel and qualification requirements for workers in the tourism industry. Meets the requirements of Federal state educational standards of secondary professional education of the last generation. For students of educational institutions of secondary vocational education, students majoring in 43.02.11 "room service."

Actual problems of municipal law in Russia

2021 ◽  
Author(s):  
Al'fiya Akmalova
Keyword(s):  
Higher Education ◽  
Professional Education ◽  
Research Work ◽  
Educational Institutions ◽  
Federal State ◽  
Municipal Law ◽  
State Educational ◽  
The University ◽  
Independent Work ◽  
Improvement Of Legislation

The actual problems of municipal law in Russia are considered taking into account the peculiarities of master's degree training at the university, which provides for both the presence of a system of students with certain knowledge in the field of jurisprudence, including the main institutions of municipal law, and their significant focus on research work. Special attention is paid to the consideration of the main amendments and additions to the current legislation on local self-government, discussions that accompany the improvement of legislation and law enforcement practice. The electronic educational and methodological appendix to the textbook includes an approximate work program and educational and methodological materials for independent work on the study of the discipline, as well as lectures and presentations. Meets the requirements of the federal state educational standards of higher education of the latest generation. For students of educational institutions of higher education studying in the field of training 40.04.01 "Jurisprudence", as well as for graduate students, students of the system of additional professional education and teachers, all those who are interested in the problems of the development of municipal law, the theory of local self-government and the practice of state and municipal management.

Fundamentals of municipal management organization

2019 ◽  
Author(s):  
Сергей Наумов ◽  
Sergey Naumov ◽  
Екатерина Ведяева ◽  
Ekaterina Vedyaeva ◽  
Анна Гребенникова ◽  
...  
Keyword(s):  
Higher Education ◽  
Professional Education ◽  
Municipal Government ◽  
State Standards ◽  
Educational Institutions ◽  
Federal State ◽  
Municipal Employees ◽  
Municipal Management ◽  
Level Of Training ◽  
State Educational

The textbook reveals the main topics in the disciplines of the municipal block and is designed to form the level of training of students, defined by both state standards and additional requirements established by educational institutions. Meets the requirements of the Federal state educational standards of higher education of the last generation. For students-bachelors of educational institutions of higher education and students of organizations of additional professional education, as well as for teachers, state and municipal employees, deputies and all interested in the formation and development of the system of state and municipal government in Russia.

International law

2020 ◽  
Author(s):  
Natal'ya Fedoscheva
Keyword(s):  
Higher Education ◽  
International Law ◽  
Professional Education ◽  
Educational Institutions ◽  
Federal State ◽  
Institutions Of Higher Education ◽  
Educational Standards ◽  
International Treaties ◽  
Global Problems ◽  
State Educational

Based on current Russian legislation, international treaties, and scientific research, the textbook examines in detail the main concepts, categories, branches, and institutions of modern international law. The content of the manual covers the basic conceptual and terminological apparatus of international law and the main problems of its application and interpretation. Special attention is paid to the global problems of our time. Meets the requirements of the Federal state educational standards of higher education of the latest generation. For students of educational institutions of higher education studying in the direction of training 40.03.01 "Jurisprudence", as well as for graduate students, students of the system of additional professional education, teachers and anyone interested in the development, improvement and implementation of international law.

Standardization, Metrology and conformity assessment

2020 ◽  
Author(s):  
Mariya Nikolaeva ◽  
Larisa Kartashova
Keyword(s):  
Higher Education ◽  
Professional Education ◽  
Consumer Goods ◽  
Educational Institutions ◽  
Federal State ◽  
Educational Standards ◽  
Federal Laws ◽  
Public Catering ◽  
Basic Concepts ◽  
State Educational

Describes the basic concepts and components of standardization, Metrology, assessment and confirmation of compliance, the normative-legal base of these activities with the accounting requirements, including newly adopted Federal laws. Meets the requirements of Federal state educational standards of higher education of the last generation. Designed for students of higher educational institutions in the areas of "trade", "commodity" (the degree qualification "bachelor"). Can be useful for students of institutions of secondary professional education on specialties "commodity research and quality expertise of consumer goods", "Commerce (on branches)", "Technology of catering products", "Organization of service in public catering".

Course work in professional educational institutions SPO

2020 ◽  
Author(s):  
Sergey Ryzhikov
Keyword(s):  
Professional Education ◽  
Educational Institutions ◽  
Federal State ◽  
Educational Standards ◽  
Archival Studies ◽  
Educational Organizations ◽  
Course Work ◽  
Hotel Service ◽  
State Educational ◽  
Practical Recommendations

In the educational-methodical manual describes the technology of coursework, practical recommendations for their design and protection. Meets the requirements of Federal state educational standards of secondary professional education of the last generation. Aimed at students and teachers of professional educational organizations. Designed for institutions of secondary professional education, conducting training for UGS 38.02.00 "Economics and management": 38.02.01 specialties "Economics and accounting (on branches)", 38.02.02 "Insurance business (on branches)", 38.02.03 "Operating activities in logistics", 38.02.04 "Commerce (on branches)", 38.02.06 "Finance", 38.02.07 "Banking"; by UGS 43.02.00 "Service and tourism": 43.02.10 specialties "Tourism", 43.02.11 "Hotel service"; by UGS 46.02.00 "History and archaeology": 46.02.01 a speciality "Documentary maintenance of management and archival studies".

Administrative-tort law

2020 ◽  
Author(s):  
Yuliya Anikeenko ◽  
Natal'ya Novoselova
Keyword(s):  
Higher Education ◽  
Law Enforcement ◽  
Professional Education ◽  
Tort Law ◽  
Educational Institutions ◽  
Federal State ◽  
Legal Coercion ◽  
Production Stages ◽  
Regulatory Bodies ◽  
State Educational

In the manual in accordance with the curriculum of the discipline "Administrative responsibility" analyzes the major provisions of the legislation on administrative offences; the concept of administrative law enforcement and administrative-tort law; analyzes the characteristics and types of administrative-legal coercion; the characteristic of administrative and tort law; and considers the system of stages and production stages on Affairs about administrative offences. Meets the requirements of Federal state educational standards of secondary professional education and higher education of the last generation. For students of law faculties of educational institutions of higher education, for graduate students, professors of law faculties, judges and employees of law-enforcement and regulatory bodies.

Logistics management

2021 ◽  
Author(s):  
Natal'ya Kurshakova ◽  
Grigoriy Levkin
Keyword(s):  
Higher Education ◽  
Bachelor's Degree ◽  
Transport Processes ◽  
Educational Institutions ◽  
Federal State ◽  
Degree Programs ◽  
Logistics System ◽  
State Educational ◽  
Management Functions ◽  
Material Information

The textbook consistently examines the process of administration of the logistics system of the enterprise, consisting of performing basic, technological and socio-psychological management functions, ensuring decision-making in the organization and improvement of material, information and other related flows in the enterprise, as well as achieving long-term success and stability of the enterprise. Meets the requirements of the federal state educational standards of higher education of the latest generation and bachelor's degree programs in the areas of training 23.03.01 "Technology of transport processes", 27.03.02 "Quality Management", 38.03.02 "Management". It is intended for students of educational institutions of higher education, students of advanced training programs.

scholarly journals Modern Communication Technologies In Professional Education

2019 ◽  
Vol 8 (11) ◽  
pp. 3751-3756
Keyword(s):  
Higher Education ◽  
Professional Education ◽  
Communication Technologies ◽  
Educational Process ◽  
Educational Institutions ◽  
Federal State ◽  
Educational Systems ◽  
Educational Standard ◽  
Functional Aspects ◽  
State Educational

Communicative technologies in professional educational institutions form the basis for the activation of the educational process, contribute to the improvement of the level of formation of competencies of graduates. The purpose of the article is the consideration the effective experience of the implementation of communication technologies in professional educational institutions to identify the main functional aspects with subsequent usage in the educational process. The paper describes the experience of formation of professional competencies with usage communication technologies to students of higher education institutions enrolled in the master's program in the direction of training 44.04.04 "Vocational training (by industry)", profile – "Management of educational systems". The authors rely on the included competence of the Federal state educational standard "the ability to use modern communication technologies", which is proposed to form through the usage of various communication technologies in the training of graduates. The authors reveal the most frequently used in the educational process types: discussion, case, project, electronic and other types of technologies. Features of application and realization of each type are allocated. Presented the criteria for assessing the performance of students’ tasks (on the complex module "Theory and methodology of vocational education") in the framework of the implementation of these technologies. The aspects identified in the process of analyzing the experience of usage communication technologies can be taken into account in the further improvement of the process of implementing communication technologies in higher education and better formation of competencies.

Employment law

2020 ◽  
Author(s):  
Aleksandra Karpova
Keyword(s):  
Professional Education ◽  
Working Hours ◽  
Employment Law ◽  
Educational Institutions ◽  
Labor Rights ◽  
Federal State ◽  
Education Students ◽  
Labor Discipline ◽  
Rest Time ◽  
State Educational

This textbook on employment law is prepared on the basis of the updated regulatory materials and court practice. Discussed the basic institutions of labor law: employment contract; working hours and rest time; labour remuneration, as well as warranties and indemnities under Russian law; labor discipline and labor regulations; labor protection; protecting labor rights; labor disputes, etc. Meets the requirements of Federal state educational standards of secondary professional education of the last generation. For students of educational institutions of secondary vocational education, students majoring in 40.02.01 "law and social security organization", and also for students of educational institutions of higher education and anyone interested in labour law. Practical the material chosen for each of the chapters of the textbook on employment law, can be used by teachers and researchers for seminars.

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