scholarly journals STRATEGIC COMMUNICATIONS IN THE SCIENTIFIC AND INFORMATION PROCESS OF MODERNITY

Author(s):  
V.M. Goroviy ◽  

The article considers the peculiarities of the use of strategic information communications in the development of domestic science, in the formation of the national innovation ecosystem and the sphere of innovation for the period up to 2030, the growing importance of these tools for managing the use of domestic science in social practice.

Author(s):  
Ancuţa ROTARU ◽  
Ioana POP ◽  
Sorin VÂTCĂ ◽  
Luisa ANDRONIE ◽  
Mirela CADAR ◽  
...  

In today’s environment, the success of an organization depends on the ability to reduce the decision cycle, make better decisions, and share strategic information within the organization. The model of this paper shows that the results of GIS processing are much more efficient in the information process - decision making, production, evidence, both in the transport sector and in other fields of activity.The main purpose of a GIS system is, beside the introduction, storage and editing of some geographic, demographic, environmental information etc. The analysis and the study of this information in a relational context, in order to obtain complex decisions. Network analysis in GIS is most frequently related to finding new solutions to transport issues.


Author(s):  
N. Zykun ◽  
A. Bessarab ◽  
L. Ponomarenko

<p><em>The article, basing on the analysis of selected media texts with reference to narrative from the leading Ukrainian newspapers «Dzerkalo Tyzhnia» (Weekly Mirror), «Den» (Day), «Ukraina Moloda» (Young Ukraine) for 2016–2020, the semantic and content characteristics of the «narrative», «strategic narrative», «small narratives» nominations has established; the directions of the semantic realization of the meaning of the narrative and its possibilities in the process of international strategic communications aimed at both external and internal audience, are outlined. It is proved that the main task of a strategic, or national, narrative is a reasoned explanation to the state population and interested audiences of specific realities, intentions, plans; justification of certain directions of state activity aimed at partners, at opponents and those occupying a neutral position.</em></p><p><em>There are divided the spheres of use of different narratological nominations: in international communications and in scientific discourse, the conceptual foundations of state identity and international interaction are referred to as strategic narrative or grand narrative, in publicistic discourse the narrative nomination is used, more rarely – historical narrative, national narrative.</em></p><p><em>The scientific novelty of the research is that the focus is on the media aspect of the use of one of the key concepts of strategic communications and the role of the media in its implementation.</em></p><p><em>The main general scientific methods used in this article are descriptive and comparative ones, as well as analysis and synthesis. The following empirical methods were also used: solid selection method (solid selection method for allocation texts with the «narrative» lexeme; quantitative method of content analysis with elements of qualitative one – for characterizing the semantic of the «narrative» term).</em></p><p><em>The results of the study can be used in the complex research of the technology of international strategic communications and in the practical activity of specialists in international strategic communications, a new trend in Ukraine, which is currently under active institutionalization.</em></p><strong><em>Key words:</em></strong><em> international strategic communications, propaganda, narrative, strategic narrative, grand narrative, «small narratives».</em>


2017 ◽  
Vol 47 (2) ◽  
pp. 281-297
Author(s):  
Tom Walker

Allusions to other texts abound in John McGahern's fiction. His works repeatedly, though diffidently, refer to literary tradition. Yet the nature of such allusiveness is still unclear. This article focuses on how allusion in The Pornographer (1979) is depicted as an intellectual and social practice, embodying particular attitudes towards the function of texts and the knowledge they represent. Moreover, the critique of the practice of allusion that the novel undertakes is shown to have broader significance in terms of McGahern's whole oeuvre and its evolving attempts to salvage something of present value from the literature of the past.


Author(s):  
Dale Chapman

Hailed by corporate, philanthropic, and governmental organizations as a metaphor for democratic interaction and business dynamics, contemporary jazz culture has a story to tell about the relationship between political economy and social practice in the era of neoliberal capitalism. The Jazz Bubble approaches the emergence of the neoclassical jazz aesthetic since the 1980s as a powerful, if unexpected, point of departure for a wide-ranging investigation of important social trends during this period. The emergence of financialization as a key dimension of the global economy shapes a variety of aspects of contemporary jazz culture, and jazz culture comments upon this dimension in turn. During the stateside return of Dexter Gordon in the mid-1970s, the cultural turmoil of the New York fiscal crisis served as a crucial backdrop to understanding the resonance of Gordon’s appearances in the city. The financial markets directly inform the structural upheaval that major label jazz subsidiaries must navigate in the music industry of the early twenty-first century, and they inform the disruptive impact of urban redevelopment in communities that have relied upon jazz as a site of economic vibrancy. In examining these issues, The Jazz Bubble seeks to intensify conversations surrounding music, culture, and political economy.


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