scholarly journals Drivers for Teleconsultation Acceptance in Brazil: Patients’ Perspective during the COVID-19 Pandemic

2022 ◽  
Vol 26 (2) ◽  
Author(s):  
Marcus Rodrigues Peixoto ◽  
Jorge Brantes Ferreira ◽  
Laís Oliveira
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Healthcare Services ◽  
Structural Equations ◽  
Perceived Usefulness ◽  
Personal Contact ◽  
Technology Readiness ◽  
Quality Healthcare ◽  
Intention To Adopt ◽  
Acceptance Model

ABSTRACT Context: teleconsultation can be a strategic technological tool for patients to access quality healthcare while dealing with resource challenges within health industry. It can be particularly relevant during and after the COVID-19 pandemic, when the social distancing world had to scramble for new technological solutions to offer quality healthcare services with reduced personal contact. Objective: our research proposes an integrative technology acceptance model to evaluate the drivers of teleconsultation adoption by patients, aligning constructs from the technology acceptance model with other drivers, such as technology readiness, trust, and self-efficacy. Methods: analyses included descriptive statistics and structural equations modeling based on survey’s data from a sample of 415 consumers. Results: results indicate significant relationships between the assessed constructs, with particular relevance on the effects of perceived usefulness, anteceded by trust and technology readiness, on attitude and intention to use teleconsultation. Conclusion: our findings provide helpful insights for health organizations and regulators associated with the diffusion of teleconsultation. The study findings also indicate that the challenging COVID-19 pandemic context may be affecting patients’ intention to adopt teleconsultation.

scholarly journals ANALISIS FAKTOR – FAKTOR YANG MEMPENGARUHI ADOPSI TWITTER ADVERTISING PADA SEGMEN MUDA USIA 15 – 24 TAHUN WILAYAH JABODETABEK (JAKARTA, BOGOR, DEPOK,TANGGERANG, BEKASI) TAHUN 2011

2017 ◽  
Vol 9 (1) ◽  
Author(s):  
Edith Lavindri ◽  
Pepey Riawati Kurnia
Keyword(s):  
Technology Acceptance ◽  
Diffusion Of Innovation ◽  
Technology Acceptance Model ◽  
Model Theory ◽  
Reasoned Action ◽  
Subjective Norm ◽  
Perceived Usefulness ◽  
Intention To Adopt ◽  
Innovation Model ◽  
Acceptance Model

Teori dan Model Theory of Reasoned Action (TRA) dari Fishbein & Ajzen (1975), Theory Planned Behavior (TPB) dari Ajzen (1991), Technology Acceptance Model (TAM) dari Davis (1989) dan Diffusion of Innovation Model (DOI) dari Rogers (1983 dalam Rogers, 2003) sering digunakan oleh banyak peneliti untuk menemukan faktor – faktor yang mempengaruhi adopsi yang berkaitan dengan teknologi. Pada penelitian ini keempat teori dan model ini dikombinasikan guna menjelaskan faktor – faktor yang mempengaruhi adopsi Twitter advertising pada segmen muda usia 15 – 24 tahun. Sebanyak 389 penguna Twitter menjadi responden penelitian ini, dimana 5 diantaranya diwawancara untuk mendapatkan pemahaman mendalam akan adopsi Twitter advertising. Hasil analisis menunjukkan bahwa terdapat attitude terhadap Twitter advertising, subjective norm terhadap Twitter advertising, perceived usefulness terhadap Twitter advertising berpengaruh dan signifikan terhadap intention to adopt Twitter advertising.

scholarly journals Readiness Factors and Consumer Acceptance of Technology in Mobile Telephony

2014 ◽  
Vol 2 (1) ◽  
pp. 77-91
Author(s):  
Lucilla Andrade Sousa Cunha ◽  
Jussara Goulart da Silva ◽  
Rejane Alexandrina Domingues Pereira do Prado ◽  
Marli Auxiliadora da Silva
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Mobile Technology ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Technology Readiness ◽  
Four Dimensions ◽  
Mobile Phone Technology ◽  
Acceptance Model ◽  
Main Factor

This study aims at analyzing the variables of use and contact of users regarding to products and services of mobile phone technology. Technological innovation stands in the enterprise, enabling growth and creation of new products and services. In the theoretical framework, we used the technology readiness model, from users beliefs and feelings represented by four dimensions: optimism, innovativeness, discomfort and insecurity. It also highlights the technology acceptance model and presents two important constructs as perceived usefulness and ease of use. In short, the factors that support the technology readiness model could be preceding the technology acceptance model. To conduct this study, a field survey of students at the Federal University of Uberlândia / Campus FACIP was carried out. Results indicate optimism as the main factor to accept new mobile technology, due to the fact that the mobile devices provide benefits to people's lives and prompt them a positive attitude toward mobile technology. The perception of the user to purchase a mobile device is directly related to its usefulness and ease of handling of the technology.

Influences and Intention of Consumer's Online Shopping Decision

2019 ◽  
Vol 11 (1) ◽  
pp. 40-53
Author(s):  
Radwan Moh'd Al-Dwairi ◽  
Murad Al Azzam
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Online Shopping ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Adoption Process ◽  
Postgraduate Students ◽  
Intention To Adopt ◽  
Acceptance Model ◽  
Adoption Level

Many researchers in Jordan tried to study customers' behavior in the domain of online shopping to understand consumers' attitudes and behaviors towards the adoption process. Still, a lot of work is to be done as customers real usage and adoption level is low which entails more research to be done to investigate the main reasons behind such behavior. In response, this article aims to shed light on consumers' attitudes towards online shopping decisions and extends the technology acceptance model ease of use, perceived usefulness) of the technology acceptance model (TAM) with four factors (trust, security, privacy, and risk). As such, 200 undergraduate and postgraduate students from Yarmouk University formulate the sample of this study. Findings indicate that the six factors are significantly impact consumers' intention to adopt online shopping. Additionally, the F-test of this study indicates that a linear relationship exists between the model's variables and consequently they can be utilized to study this process.

scholarly journals Understanding motivations to use online streaming services: integrating the technology acceptance model (TAM) and the uses and gratifications theory (UGT)

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mark Anthony Camilleri ◽  
Loredana Falzon
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Uses And Gratifications ◽  
Structural Equations ◽  
Perceived Usefulness ◽  
Uses And Gratifications Theory ◽  
Content Type ◽  
Streaming Services ◽  
Acceptance Model ◽  
Online Streaming

Purpose The outbreak of the Coronavirus (COVID-19) pandemic and its preventative social distancing measures have led to a dramatic increase in subscriptions to paid streaming services. Online users are increasingly accessing live broadcasts, as well as recorded video content and digital music services through internet and mobile devices. In this context, this study aims to explore the individuals’ uses and gratifications from online streaming technologies during COVID-19. Design/methodology/approach This research has adapted key measures from the “technology acceptance model” (TAM) and from the “uses and gratifications theory” (UGT) to better understand the individuals’ intentions to use online streaming technologies. A structural equations partial least squares’ confirmatory composite approach was used to analyze the gathered data. Findings The individuals’ perceived usefulness and ease of use of online streaming services were significant antecedents of their intentions to use the mentioned technologies. Moreover, this study suggests that the research participants sought emotional gratifications from online streaming technologies, as they allowed them to distract themselves into a better mood and to relax in their leisure time. Evidently, they were using them to satisfy their needs for information and entertainment. Research limitations/implications This study contributes to the academic literature by generating new knowledge about the individuals’ perceptions, motivations and intentions to use online streaming technologies to watch recorded movies, series and live broadcasts. Practical implications The findings imply that there is scope for the providers of online streaming services to improve their customer-centric marketing by refining the quality and content of their recorded programs and through regular interactions with subscribers and personalized recommender systems. Originality/value This study integrates the TAM and UGT frameworks to better understand the effects of the users’ perceptions, ritualized and instrumental motivations on their intentions to continue watching movies, series and broadcasts through online streaming technologies, during COVID-19.

Exploring College Students’ Intention to Adopt e-Textbooks: A Modified Technology Acceptance Model

Libri ◽  
2015 ◽  
Vol 65 (2) ◽  
Author(s):  
Chun-Hua Hsiao ◽  
Kai-Yu Tang ◽  
Chien-Hung Lin
Keyword(s):  
College Students ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Adopt ◽  
Proposed Model ◽  
Perceived Enjoyment ◽  
Acceptance Model

AbstractThis study aims to verify and propose a modified technology acceptance model (TAM) to understand the antecedents of e-textbook adoption among college students. An extended TAM is to investigate college students’ intention to adopt e-textbooks. Measurement items were drawn and modified from existing validated scales. After data were collected from college students in Taiwan, structural equation modelling was employed to examine and compare the proposed model with the original model. Moreover, two tests were conducted to determine the extent of common method variance in the current data. The empirical findings support the inclusion of perceived enjoyment in the TAM. The proposed model explained 43% of the variance in behavioural intention, but explained 71% of the variance in attitudes, suggesting an explication of how the different determinants influence college students’ adoption of e-textbooks. The significance of the chi-square difference between the two models indicates that our proposed model shows a better fit to the data than the TAM does. Besides, perceived enjoyment is a critical factor in the influence of attitudes towards the usage of e-textbooks. Perceived ease of use is more influential than perceived usefulness in the determination of attitudes.

Testing the Technology Readiness and Acceptance Model for Mobile Payments Across Germany and South Africa

2017 ◽  
Vol 14 (06) ◽  
pp. 1750033 ◽  
Author(s):  
Miriam Martens ◽  
Oliver Roll ◽  
Roger Elliott
Keyword(s):  
South Africa ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Structural Equation ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Technology Readiness ◽  
Mobile Payments ◽  
Structural Relationships ◽  
Acceptance Model

The acceptance of mobile payments has been limited. This paper, therefore, attempts to investigate the determinants of mobile payment adoption. To this end, it examines the relationships between the personality trait dimensions of the Technology Readiness Index 2.0 and the system-specific dimensions of the Technology Acceptance Model in Germany and South Africa. The model was tested using structural equation modeling. Results show that some, but not all, of the Technology Readiness Index 2.0 variables had a significant influence on the dimensions of the Technology Acceptance Model. Perceived Usefulness was the strongest predictor of the intention to use mobile payments. The factor “country” did not moderate the structural relationships.

Influences and Intention of Consumer's Online Shopping Decision

2021 ◽  
pp. 143-158
Author(s):  
Radwan Moh'd Al-Dwairi ◽  
Murad Al Azzam
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Online Shopping ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Adoption Process ◽  
Postgraduate Students ◽  
Intention To Adopt ◽  
Acceptance Model ◽  
Adoption Level

Many researchers in Jordan tried to study customers' behavior in the domain of online shopping to understand consumers' attitudes and behaviors towards the adoption process. Still, a lot of work is to be done as customers real usage and adoption level is low which entails more research to be done to investigate the main reasons behind such behavior. In response, this article aims to shed light on consumers' attitudes towards online shopping decisions and extends the technology acceptance model ease of use, perceived usefulness) of the technology acceptance model (TAM) with four factors (trust, security, privacy, and risk). As such, 200 undergraduate and postgraduate students from Yarmouk University formulate the sample of this study. Findings indicate that the six factors are significantly impact consumers' intention to adopt online shopping. Additionally, the F-test of this study indicates that a linear relationship exists between the model's variables and consequently they can be utilized to study this process.

scholarly journals Integration of Technology Readiness Index (TRI) Into the Technology Acceptance Model (TAM) for Explaining Behavior in Adoption of BIM

2020 ◽  
Vol 5 (2) ◽  
pp. 10
Author(s):  
Yin Ling Lai ◽  
Joseph Lee
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Online Survey ◽  
Primary Objective ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Technology Readiness ◽  
Perceived Ease Of Use ◽  
Actual Usage ◽  
Acceptance Model

Recently, Building Information Modelling (BIM) technology has attracted much attention in the Architecture, Engineering and Construction (AEC) industry and is becoming globally-recognized standards. The primary objective of this study is to gain better understanding of the drivers and barriers to the adoption of BIM.There is abundance of theories on technology adoption among which this study applies the Technology Acceptance Model (TAM) proposed by Davis (1989) to analyze the adoption and the use of the BIM technology by exploring implications of perceived ease of use, perceived usefulness, attitudes, behavioral intention and actual usage. In addition, this study integrates Technology Readiness Index (TRI) to explain adoption of BIM.With data collected through an online survey, findings of this study will assist in explaining behavior in adoption of BIM that may facilitate realizing the advantages of the BIM technology.

Assessing the Reliability and Validity of an Instrument for Measuring Patient Use of Telemedicine in Light of the Technology Acceptance Model

2021 ◽  
Author(s):  
Arwa Althumairi
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Reliability And Validity ◽  
Healthcare Services ◽  
Patient Acceptance ◽  
Validity And Reliability ◽  
Quality Healthcare ◽  
Explanatory Factors ◽  
Acceptance Model ◽  
Patient Use

Abstract Background:Telemedicine has been used as a supportive service to assure that quality healthcare services are provided in a timely manner. The growing use of telemedicine, especially for e-consultations, is increasing patient access to care, especially during pandemics or emergencies. However, a valid and reliable tool is needed to measure its use. This study aimed to evaluate the reliability and validity of patient acceptance of telemedicine, utilizing the dimensions of Technology Acceptance Model (TAM).Methods:The researcher designed an instrument based on TAM dimensions/principles. The instrument was distributed among 244 participants via an online link found in social media, such as Twitter and WhatsApp, from August 2020 to December 2020. Content validity and exploratory and confirmatory factor analysis were used to examine the construct validity, and Cronbach’s alpha test was employed to examine the reliability of the instrument.Results:A total of 244 participants in the study and 22 items or questions had a loading factor greater than 60. The assessment suggested 6 factors to explain the variation in the participant responses, with 75% of the variation being explained by these factors. The confirmatory analysis agreed with the explanatory factors, suggesting that the number of items and latent factors had a CMIN/DF equal to 3.021 and an RMSEA of 0.095, with a 90% CI (0.105 -0.086).Conclusion:The results of the study suggest that the measure shows acceptable validity and reliability.

scholarly journals Decision-Making Models for Using Multimedia Marketing in Enterprises

2020 ◽  
Vol 28 (4) ◽  
Author(s):  
Pei-Hsuan Hsieh ◽  
Yu-Lu Hsiung
Keyword(s):  
Decision Making ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Confirmation Theory ◽  
Continuance Intention ◽  
Intention To Adopt ◽  
Acceptance Model

This study has three purposes: to understand the enterprises’ expectations and needs of using multimedia marketing, to examine the reasons behind enterprises’ rejection of multimedia marketing, and to verify whether multimedia marketing meets the expectations of the enterprises. This study combines the technology acceptance model (TAM) and expectation confirmation theory (ECT) to investigate Taiwanese enterprises’ perspectives of using multimedia marketing by employing the questionnaire technique. A total of 288 valid paper questionnaires (143 companies did not use multimedia marketing, while 145 did) were collected after eliminating invalid ones. As a result, this study shows that TAM and ECT are suitable models for explaining the enterprises’ behavior of using multimedia marketing. Perceived ease of use is an important factor for enterprises that do not use multimedia marketing. In addition, both perceived ease of use and perceived usefulness are important factors that affect the enterprises’ continuance intention to adopt multimedia marketing.

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