scholarly journals Tourists of the Future

Author(s):  
Clare Lade ◽  
Paul Strickland ◽  
Elspeth Frew ◽  
Paul Willard ◽  
Sandra Cherro Osorio ◽  
...  

Today, more and more people are travelling than ever before, with 1.5 billion international tourist arrivals recorded in 2019 and the forecasted 1.8 billion international arrivals set to be reached well before its predicted 2030 (UNWTO, 2019; 2020). Traditionally, the wealthier industrialised world has predominately been responsible for both the supply and demand of tourism. However, in recent years a gradual shift has occurred with new destinations beginning to challenge these traditional destinations. There is the expectation that 57% of all international tourist arrivals will be in emerging destinations by 2030 (UNWTO, 2017). The rise of the middle class has resulted in more of the world’s population gaining access to leisure time and the means to increased international travel. Travel experiences in the past have typically consisted of sun, sand and surf type holidays. Tourists are no longer content with these passive activities, rather seeking more experiential and engaging travel experiences instead. This suggests a change in demand from the mass tourism holidays of the 1970s and 1980s to more individualised tourist experiences (Sharpley, 2005). Drivers of change contributing to these changes in travel demand include increased globalisation along with a variety of economic, social, political, technological and environmental trends (Dwyer et al., 2008). Chapter 2 discusses the key drivers of change, along with several trends considered to have an impact on the future development of the international tourism industry. This chapter explores some of these trends further in the context of future tourist behaviour, namely smart tourism, virtual tourism, smart boredom, super sabbaticals and solo travellers.

2021 ◽  
Author(s):  
Oscar Yuheng Zhu ◽  
Bettina Grün ◽  
Sara Dolnicar

Vaccine hesitancy is one of the main obstacles facing the tourism industry in its recovery from the COVID-19 pandemic. Many people are sceptical about the COVID-19 vaccine and decide not to get vaccinated. Our research aims to test the effectiveness of using travel-related incentives to overcome vaccine hesitancy. We investigate (1) whether travel-related beliefs and behaviours are associated with vaccination willingness, and (2) whether alerting people to travel-related freedoms linked to vaccination can increase vaccination willingness. Our results indicate that (1) there is a significant association between people’s international travel history, their desire to travel internationally in the future and vaccination willingness, and (2) this association cannot, however, be leveraged to further increase vaccination willingness as vaccine-related beliefs (safety and efficacy) are the primary drivers of vaccination willingness.


International tourism expected to decline over 70% in 2020, back to levels of 30 years ago International tourist arrivals (overnight visitors) fell by 72% in January-October 2020 over the same period last year, curbed by slow virus containment, low traveller confidence and important restrictions on travel still in place, due to the COVID-19 pandemic. The decline in the first ten months of the year represents 900 million fewer international tourist arrivals compared to the same period in 2019, and translates into a loss of US$ 935 billion in export revenues from international tourism, more than 10 times the loss in 2009 under the impact of the global economic crisis. Asia and the Pacific saw an 82% decrease in arrivals in January-October 2020. The Middle East recorded a 73% decline, while Africa saw a 69% drop this ten-month period. International arrivals in both Europe and the Americas declined by 68%. Data on international tourism expenditure continues to reflect very weak demand for outbound travel. However, some large markets such as the United States, Germany and France have shown some shy signs of recovery in the recent months. While demand for international travel remains subdued, domestic tourism continues to grow in several large markets such as China and Russia, where domestic air travel demand has mostly returned to pre-COVID levels. Based on current trends, UNWTO expects international arrivals to decline by 70% to 75% for the whole of 2020. This would mean that international tourism could have returned to levels of 30 years ago. The estimated decline in internationals tourism in 2020 is equivalent to a loss of about 1 billion arrivals and US$ 1.1 trillion in international tourism receipts. This plunge in international tourism could result in an estimated economic loss of over US$ 2 trillion in global GDP, more than 2% of the world’s GDP in 2019. Looking ahead, the announcement and the roll-out of a vaccine are expected to gradually increase consumer confidence and contribute to ease travel restrictions. UNWTO’s extended scenarios for 2021-2024 point to a rebound in international tourism by the second half of 2021. Nonetheless, a return to 2019 levels in terms of international arrivals could take 2½ to 4 years.


2021 ◽  
Author(s):  
◽  
Natalie Wolf

<p>Tourism is affected by growing transformations of social change, globalisation and wealth creation. Uncertainty surrounding the development of the factors makes it difficult to predict and provide contingency for the future. This is especially so for the spa tourism industry given its enormous figures in revenue growth over the past two decades. Given the growth of the spa industry and the key uncertainties that will shape its future, it is important to understand how the landscape of the spa industry might change in the next few decades. Although there has been research done on the future of spa tourism, for example by the Global Spa and Wellness Summit, their work requires more development and is not country-specific. In response, this study is of value as it explores the future of spa tourism in terms of creating multiple potential pathways. It does this from the perspective of the German spa industry, and addresses the interrelationships of these uncertainties. By following the specific methodology of scenario planning, this study develops a scenario analysis of the future of the German spa industry and answers the questions “What will the German spa tourist and spa tourism industry look like in 2030?” The study consisted of 22 semi-structured interviews with a diverse expert panel in Germany. Interview participants identified twelve key drivers which were discussed in light of existing literature. The two most significant key drivers identified in the interviews were then positioned along a two- key matrix with the demanding consumer on the horizontal axis and new distribution of wealth on the vertical axis. Based on these drivers the study presents four plausible yet challenging and completely different scenarios for the development of the German spa tourist and tourism in 2030. The scenarios include prosperous society, highlighting a positive future for German spas due to the growth of the middle class and thus increasing demands and a multifaceted spa clientele; the power elite, concentrating on the super rich spa consumer and their extravagant consumer behaviour; middle class on the brink, presenting a squeezed middle class and a gradient decline of the spa industry; and the welfare state, a gloomy scenario with almost no spa tourism left. Through examination of significant questions and strategic implications, the study concludes that the spa industry needs to challenge its current linear ways of thinking by adopting new insights and perspectives of the future. Furthermore, the industry needs to establish standardised criteria for accreditation and operation of spa facilities. This needs to include a focus on staff training in order to continue to attract the German spa tourist and thus remain profitable in the future.</p>


Author(s):  
Jo Coldwell-Neilson

Expectations of, and by, students and staff in the classroom have been well researched. Yet, still there is a gap between the expectations of students and what they experience in their studies. The classroom itself is changing with the introduction of Web 2.0 technologies into the mix. Further changes are being driven by the changing profile of a tertiary student in the twenty first century. Education will not fulfill its goal if the gap in expectations is not addressed. The discrepancy in expectations is explored from the perspective of students and staff and strategies for bridging the gap and enhancing eLearning in the Web 2.0 environment are offered. The chapter begins with a scenario that demonstrates the issues and concludes with suggestions to avoid them in the future. In doing so, the key drivers of change in the learning landscape in Australia are identified and the impact these may have on staff and student expectations is explored.


2021 ◽  
Vol 13 (10) ◽  
pp. 5352
Author(s):  
Nadeem Akhtar ◽  
Nohman Khan ◽  
Muhammad Mahroof Khan ◽  
Shagufta Ashraf ◽  
Muhammad Saim Hashmi ◽  
...  

Recently, nations are struggling to mitigate the impact of the unprecedented COVID-19 outbreak on their economy. Many countries have imposed traveling restrictions to reduce people’s movement in order to avoid infection transmission. Traveling restrictions have jeopardized the tourism industry around the globe. If the situation persists, it will become challenging for the nations to open tourism. For this reason, the digitalization of tourism is a viable solution for this situation. However, it is essential to map whether digital technologies can provide alternative solutions to the situation and whether digital tourism can replace conventional tourism? With that backdrop, this study has two objectives: (a) to find the future of digital tourism development beyond the COVID-19 pandemic situation, and (b) to find collaborative research work among nations to develop digital tourism after the current pandemic crisis. To achieve these objectives, we conducted a systematic literature review of past research on the development of digital tourism from 2016–2020. The study applies the PRISMA-2015 statement to select and synthesize 60 articles from Scopus and ‘Web of Science’ databases. Content analysis was performed to analyze the underlying clusters of research on digital tourism and, later, bibliometric analysis was conducted to examine collaborative research between different countries. The findings highlighted three major research clusters namely; virtual reality tourism, virtual tourism, and augmented reality. In addition, the research finding shows that virtual tourism is a practical and valuable option for mass tourism during the COVID-19 outbreak and can replace mass tourism after the pandemic. Although virtual tourism does not feel like a visit to a natural destination, it is still getting attention from tourists. Virtual spaces must develop more features and value additions to achieve tourist satisfaction in the future.


Author(s):  
Stefanos K. Goumas ◽  
Stavros Kontakos ◽  
Aikaterini G. Mathheaki ◽  
Sofoklis Xristoforidis

In the past few decades, tourism has clearly become one of the most prominent economic trends for many countries. For many destinations, this trend will continue to rise, and tourism will become the most dynamic and fastest growing sector of the economy. Thus, the reliable and accurate forecasting of tourism demand is necessary in making decisions for effective and efficient planning of tourism policy. The objective of this paper is the modeling and forecasting the international tourist arrivals to four prefectures of Crete in the year 2012, based on the actual tourist arrivals data over the period 1993 – 2011, using one-step-ahead forecast. In particular, this paper presented a comparative study of time series forecasts of international travel demand for the four prefectures of Crete using a variety of statistical quantitative forecasting models along with neural networks and fuzzy models.


Author(s):  
Chareen Loh Sing Chiet ◽  
◽  
Kamal Abd Razak

The COVID-19 global pandemic has negatively impacted local tourism industries worldwide, including in Malaysia where the tourism industry contributes significantly to the country’s economic income and employment opportunities. While sector has received regulatory financial assistance to sustain their business and retain employees, more market measures are needed to promote domestic tourism as the main vehicle for filling the tourist income gap from the decline in inbound international tourist arrivals. Similar previous studies were focused on business-as-usual conditions with unrestricted international travel, however there is a research gap focusing on tourism in Malaysia under current conditions of recovery from the impact of the COVID-19 pandemic. The purpose of this paper is to propose a conceptual framework to investigate affordability, quality of service, health and safety compliance and access to facilities and amenities and to better understand how these factors influence domestic tourist preference of holiday destination in Malaysia during the pandemic. A sample of 384 respondents from the Federal Territories of Kuala Lumpur and Putrajaya and the state of Selangor in Malaysia will be selected by using random sampling technique. Regression analysis will be conducted to assess the research hypothesis


Revizor ◽  
2020 ◽  
Vol 23 (91-92) ◽  
pp. 87-95
Author(s):  
Jozefina Beke-Trivunac

The aim of this paper is to preliminarily review the drivers of change and future trends in the areas of accountants and auditor's activities, to assess necessary competencies, knowledge and skills that members of this profession will need in the future. The key drivers of these new trends are information technology and new values.


Author(s):  
Clare Lade ◽  
Paul Strickland ◽  
Elspeth Frew ◽  
Paul Willard ◽  
Sandra Cherro Osorio ◽  
...  

This co-authored book was researched and written during a time that few had foreseen, let alone prepared for. The impacts of Covid-19 are being felt across the world’s societies, economies and natural environment. Some industries have been more impacted than others, including the international tourism industry. The United Nations World Tourism Organisation (UNWTO) predicts that due to the travel related impacts of Covid-19 international tourism could decline by between 60-80% in 2020, with US$80 billion already lost in exports from the industry for the first quarter of 2020 (UNWTO, 2020a). In these unprecedented times, it becomes more important than ever to consider what the future might hold for the industry. By examining current and future capabilities of the industry, this research book explores the opportunities available to shape the future through rebuilding, disrupting and developing greater resilience in the tourism industry. The common theme throughout the chapters is change – no matter how change emerges, the authors of this book recognise that the industry is always going to face times of turbulence, whether it be climate change, political or financial disruptions or pandemics, those in the industry need to have resilience, understand the forces of change and be prepared to adapt. This chapter sets out the core principles associated with anticipating the future of the international travel, hospitality and events sectors. It starts with a broad overview of the global tourism industry, followed by the definitions and scope of the sectors that will be covered in the book. A discussion on tourism futures as an area of research is presented and finally, the sections and individual chapters are introduced.


2021 ◽  
Author(s):  
◽  
Natalie Wolf

<p>Tourism is affected by growing transformations of social change, globalisation and wealth creation. Uncertainty surrounding the development of the factors makes it difficult to predict and provide contingency for the future. This is especially so for the spa tourism industry given its enormous figures in revenue growth over the past two decades. Given the growth of the spa industry and the key uncertainties that will shape its future, it is important to understand how the landscape of the spa industry might change in the next few decades. Although there has been research done on the future of spa tourism, for example by the Global Spa and Wellness Summit, their work requires more development and is not country-specific. In response, this study is of value as it explores the future of spa tourism in terms of creating multiple potential pathways. It does this from the perspective of the German spa industry, and addresses the interrelationships of these uncertainties. By following the specific methodology of scenario planning, this study develops a scenario analysis of the future of the German spa industry and answers the questions “What will the German spa tourist and spa tourism industry look like in 2030?” The study consisted of 22 semi-structured interviews with a diverse expert panel in Germany. Interview participants identified twelve key drivers which were discussed in light of existing literature. The two most significant key drivers identified in the interviews were then positioned along a two- key matrix with the demanding consumer on the horizontal axis and new distribution of wealth on the vertical axis. Based on these drivers the study presents four plausible yet challenging and completely different scenarios for the development of the German spa tourist and tourism in 2030. The scenarios include prosperous society, highlighting a positive future for German spas due to the growth of the middle class and thus increasing demands and a multifaceted spa clientele; the power elite, concentrating on the super rich spa consumer and their extravagant consumer behaviour; middle class on the brink, presenting a squeezed middle class and a gradient decline of the spa industry; and the welfare state, a gloomy scenario with almost no spa tourism left. Through examination of significant questions and strategic implications, the study concludes that the spa industry needs to challenge its current linear ways of thinking by adopting new insights and perspectives of the future. Furthermore, the industry needs to establish standardised criteria for accreditation and operation of spa facilities. This needs to include a focus on staff training in order to continue to attract the German spa tourist and thus remain profitable in the future.</p>


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