A Demographic Study on the Purchase Pattern of Consumers with respect to Social Learning Theory during COVID-19 times

2021 ◽  
Vol 9 (3) ◽  
Author(s):  
Debarati Roy Chowdhury Banerjee ◽  
Sudipta Majumdar
Keyword(s):  
Social Learning ◽  
Learning Theory ◽  
Social Learning Theory ◽  
Leisure Activity ◽  
Compulsive Buying ◽  
Stimulus Response ◽  
The Social ◽  
Buying Behaviour ◽  
External Stimuli ◽  
The Impact

Shopping is a necessity in everyone’s life. Mostly shopping is need based and sometimes it is a leisure activity in the form of entertainment. However when the condition leads to extreme buying situation resulting into destructive and harmful activity, then this is the result of Compulsive Buying Behaviour (CBB). While studying the consumer buying behaviour and process, the external stimuli is not the sufficient reason, to generate a response, rather the consumers’ characteristics significantly influence the way they perceive the stimuli, utilize their internal processes and result in a specific buying behaviour. Hull (1951) developed a model as a behavioural model to explain the social learning theory: Stimulus – Response Model (S – R Model). Few of psychologist and marketing researchers tried to find out the characteristics of consumers within “black box” and analyze the impact of both factors to determine specific buying behaviour. In this research project we have tried to analyse Social Learning Theory with respect to the purchase pattern of the consumer in Kolkataduring the COVID-19 Pandemic. The respondents are mostly the parents who are influenced by their children to exert Compulsive Buying Behaviour. The collected responses will be analysed using one way ANOVA to find out which of the factors significantly influence purchase behaviour. The findings of the study will help the organisation to decide their marketing strategies.

scholarly journals Idea uniwersytetu kształcącego ludzi zaangażowanych w pracę

1970 ◽  
pp. 387-397
Author(s):  
Konrad Kulikowski
Keyword(s):  
Social Learning ◽  
Learning Theory ◽  
Work Engagement ◽  
Social Learning Theory ◽  
Job Demands ◽  
University Education ◽  
Job Crafting ◽  
University Environment ◽  
The Social ◽  
The University

The first part of this article introduces the work engagement concept in a framework of the Job Demands-Resources Theory and discusses a relation between work engagement and job crafting. Next, the author presents the hypothesis that university education can form engaged employees by enhancing students’ self-efficacy beliefs about their ability to effectively crafting their future job environments. On the basis of the Social Learning Theory the author proposed three possible methods on how the university community could promote job crafting behaviors among students. These methods are: trainings and persuasions, modeling, or observation of how university top researchers work, and allowing students to experience success in changing different aspects of the university environment.

Agroforestry Information Dissemination and the Social Learning Theory in Pontal do Paranapanema, São Paulo, Brazil

2014 ◽  
Vol 9 (4) ◽  
pp. 1-15
Author(s):  
Douglas J. Levey ◽  
PK Ramachandran Nair ◽  
Taylor V. Stein ◽  
Wendy Francesconi ◽  
Jaret C. Daniels ◽  
...  
Keyword(s):  
Social Learning ◽  
Learning Theory ◽  
Social Learning Theory ◽  
Information Dissemination ◽  
Sao Paulo ◽  
São Paulo ◽  
The Social

scholarly journals Facebook: A School Librarian’s Tool for Building a Community of Readers

2021 ◽  
Author(s):  
Paulette Stewart
Keyword(s):  
Social Learning ◽  
Social Development ◽  
Social Environment ◽  
Learning Theory ◽  
Social Learning Theory ◽  
Literacy Skills ◽  
Development Theory ◽  
Educational Tool ◽  
The Social ◽  
Literature Circle

In this paper Facebook is examined as an educational tool that can be used to facilitate the development of literacy skills. The philosophical assumptions underlying the Social Development Theory by Vygotsky and the Social Learning Theory by Bandura were used to substantiate the benefits students can gain from learning in a social environment such as Facebook. Librarians can help students to develop their literacy skills, by using the Literature Circle on facebook. Assigning readers roles such as literary luminary, synthesizer, analyzer, and evaluator and rotating these roles will allow readers to develop the various literacy skills overtime and to avoid monotony.

scholarly journals Students' Knowledge and Attitude on Preventive Behaviour of Zika Disease

2017 ◽  
Vol 2 (2) ◽  
pp. 20-25
Author(s):  
Mahirah Abdul Rahman ◽  
Norhani Mohd Jais ◽  
Saodah Wok
Keyword(s):  
Social Learning ◽  
Learning Theory ◽  
Social Learning Theory ◽  
Quantitative Research ◽  
Jel Classification ◽  
Survey Method ◽  
The Social ◽  
Preventive Behaviour ◽  
Knowledge And Attitude ◽  
Positive Correlations

Objective - The purpose of this paper is to identify knowledge and attitude on preventive behaviour of the Zika disease. Using the Social Learning Theory, the present study aims: (1) to evaluate levels of knowledge, attitude and preventive behaviour on Zika disease; (2) to examine the relationship between knowledge and attitude with preventive behaviour; and (3) to determine the best predictor for Zika preventive behaviour. Methodology/Technique - This study employs the quantitative research design using the survey method. Data are collected using the self-administered questionnaire. A total of 207 students from a public university participated in the study. Findings – The levels of knowledge, attitude and preventive behaviour are high. There are positive correlations among knowledge, attitude and preventive behaviour. Attitude is the best predictor for preventive behaviour. With knowledge and positive attitude towards the disease, the preventive behaviours are practiced. Novelty - Very limited studies have been done in Malaysia regarding the Zika disease. This study provides valuable insights of knowledge and attitude that influence prevention behaviour of the disease especially among university students. Type of Paper - Empirical Keywords: Malaysia; Mosquito-borne Disease; Social Learning Theory; Students; Zika. JEL Classification: I12, I21.

scholarly journals Homosexuality in Ghana: Perspectives of Science, Social Learning Theory and Religion

2019 ◽  
Vol 5 (1) ◽  
pp. 18-40
Author(s):  
Victor Selorme Gedzi ◽  
Kwakye Siaw Ahenkora ◽  
Yunus Dumbe
Keyword(s):  
Social Learning ◽  
Learning Theory ◽  
Social Learning Theory ◽  
The State ◽  
The Social ◽  
Group Interviews

The study discusses homosexuality in Ghana. It has analyzed the interdisciplinary views of science, the social learning theory and religion on the phenomenon. The approach is mainly qualitative involving both individual and group interviews. Individual and group informants were respectively selected using purposeful and availability sampling designs in institutions, towns/cities, and secret homosexual parties. The findings were that homosexuality in Ghana portrays a learnt behavior; it is not genetically caused as some claim. Religiously, the phenomenon is seen as a sinful act. The study suggests ways that homosexuals can be helped to overcome their situation. The study is important because it highlights the state of homosexuality in Ghana and suggests helpful ways of dealing with it. It also contributes to existing local and global debates on the phenomenon.

scholarly journals Basic Leadership Training bagi Mahasiswa dengan Pendekatan Social Learning Theory

2012 ◽  
Vol 2 (1) ◽  
pp. 59
Author(s):  
Dian Yudhawati ◽  
Arundati Shinta
Keyword(s):  
Social Learning ◽  
Learning Theory ◽  
Social Learning Theory ◽  
Leadership Training ◽  
Daily Activity ◽  
Leadership Behaviors ◽  
Observation Process ◽  
The Social ◽  
Good Leader

<span><em>Being a good leader is a result of learning. A good leader criterion </em><span><em>in most of people’s head is either success in completing organizational tasks or </em><span><em>beloved by most of members. That criterion is really difficult to be learned and </em><span><em>then be internalized. Based on the social learning theory, one learns to be a leader </em><span><em>through observation process as the first step. In daily activity, there are many </em><span><em>leaders but only certain leader who is observed about his or her behaviors in detail. </em><span><em>That observed leader usually success in completing organizational tasks and also </em><span><em>beloved by his or her members. After observation, the next process is memorizing </em><span><em>those behaviors. The next stage is trying to produce those behaviors. This third </em><span><em>step can be achieved through leadership training. In that training, one is motivated </em><span><em>to produce and imitate those behaviors. After training, one can practice the new </em><span><em>leadership behaviors in daily activity if he or she receives behavior reinforcements. </em><span><em>Because of those reinforcements, the new leadership behaviors will be his or her </em><span><em>good habits. Actually, in that leadership training, one can learn either being a good </em><span><em>leader or good member. Being a good member, one should be able to inspire either </em><span><em>other members or leader. He or she should not be a problem source but a solution </em><span><em>source.</em></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br /></span>

The Impact of COVID-19-Prompted Virtual/Remote Work Environments on Employees’ Career Development: Social Learning Theory, Belongingness, and Self-Empowerment

2021 ◽  
pp. 152342232110178
Author(s):  
Shana Yarberry ◽  
Cynthia Sims
Keyword(s):  
Social Learning ◽  
Career Development ◽  
Learning Theory ◽  
Social Learning Theory ◽  
Cognitive Abilities ◽  
Well Being ◽  
Physical Contact ◽  
Remote Work ◽  
Virtual Mentoring ◽  
The Impact

The Problem The COVID-19 pandemic caused many workers to move from brick and mortar buildings to virtual/remote environments. This created situations in which workers were forced to not only work virtually, but to work alone. The lack of physical contact with others has the potential to stifle efforts to remain engaged and consequently impede career development and progress. The Solution Virtual mentoring is essential for providing emotional support, creating opportunities for dialogue, helping employees discover a balance between work and life, implementing a reward system, and enhancing an overall sense of well-being and belongingness for employees working in virtual/remote environments. Self-efficacy, a component of social learning theory, is a useful concept to study virtual/remote workers who often become self-empowered and rely on their own cognitive abilities to perform in a virtual/remote environment to ensure successful career outcomes. The Stakeholders HRD professionals, managers, supervisors, and others involved in ensuring that workers are engaged, supported, and continuously building skills while working virtually.

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