scholarly journals Future Shift for ‘Big Things’: From Starchitecture via Agritecture to Parkitecture

2021 ◽  
Vol 7 (4) ◽  
pp. 236
Author(s):  
Philip Cooke
Keyword(s):  
Online Shopping ◽  
City Centre ◽  
Shopping Malls ◽  
Urban Farming ◽  
Time And Space ◽  
Urban Competitiveness ◽  
Modern City ◽  
High Rise ◽  
Working From Home ◽  
Property Markets

This article analyses three recent shifts in what called the geography of ‘Big Things’, meaning the contemporary functions and adaptability of modern city centre architecture. We periodise the three styles conventionally into the fashionable ‘Starchitecture’ of the 1990s, the repurposed ‘Agritecture’ of the 2000s and the parodising ‘Parkitecture’ of the 2010s. Starchitecture was the form of new architecture coinciding with the rise of neo-liberalism in its brief era of global urban competitiveness prevalent in the 1990s. After the Great Financial Crash of 2007–2008, the market for high-rise emblems of iconic, thrusting, skyscrapers and giant downtown and suburban shopping malls waned and online shopping and working from home destroyed the main rental values of the CBD. In some illustrious cases, ‘Agritecture’ caused re-purposed office blocks and other CBD accompaniments to be re-purposed as settings for high-rise urban farming, especially aquaponics and hydroponic horticulture. Now, COVID-19 has further undermined traditional CBD property markets, causing some administrations to decide to bulldoze their ‘deadmalls’ and replace them with urban prairie landscapes, inviting the designation ‘Parkitecture’ for the bucolic results. This paper presents an account of these transitions with reference to questions raised by urban cultural scholars such as Jane M. Jacobs and Jean Gottmann to figure out answers in time and space to questions their work poses.

scholarly journals After the Contagion. Ghost City Centres: Closed “Smart” or Open Greener?

2021 ◽  
Vol 13 (6) ◽  
pp. 3071
Author(s):  
Philip Cooke
Keyword(s):  
Sustainable Transportation ◽  
City Centre ◽  
Shopping Malls ◽  
City Development ◽  
Central Cities ◽  
High Rise ◽  
Urban Model ◽  
Ghost Town ◽  
Dead End ◽  
Ghost City

This paper has three main objectives. It traces the “closed” urban model of city development, critiques it at length, showing how it has led to an unsustainable dead-end, represented in post-Covid-19 “ghost town” status for many central cities, and proposes a new “open” model of city design. This is avowedly an unsegregated and non-segmented utilisation of now often abandoned city-centre space in “open” forms favouring urban prairie, or more formalised urban parklands, interspersed with so-called “agritecture” in redundant high-rise buildings, shopping malls and parking lots. It favours sustainable theme-park models of family entertainment “experiences” all supported by sustainable hospitality, integrated mixed land uses and sustainable transportation. Consideration is given to likely financial resource issues but the dearth of current commercial investment opportunities from the old carbonised urban model, alongside public policy and consumer support for urban greening, are concluded to form a propitious post-coronavirus context for furthering the vision.

A study of Leakage Ratio for increasing performance of online keyword search advertising

2019 ◽  
Vol 118 (1) ◽  
pp. 36-41
Author(s):  
Jung-Woo Lee ◽  
Seung-Cheon Kim ◽  
Sung-Hoon Kim ◽  
Jin-Ho Lim
Keyword(s):  
Online Shopping ◽  
Keyword Search ◽  
Online Advertising ◽  
The Internet ◽  
Shopping Malls ◽  
Portal Site ◽  
Internet Portal ◽  
Search Advertising ◽  
Large Size ◽  
Low Efficiency

Background/Objectives: In this study, research to improve efficiency of online advertising market, we would like to propose a new performance index called "Leakage Ratio" which can increase the efficiency of advertisement. Methods/Statistical analysis: Naver, the Internet portal site in Korea, is the most influential medium for online keyword search advertising. In this study, Leakage Ratio management is applied to online keyword search ads for five medium and large size online shopping malls at Naver. Based on the performance trend of each search keyword, we tried to improve the efficiency of the whole advertisement by changing the bid of the low efficiency keyword.

A study of Leakage Ratio for increasing performance of online keyword search advertising

2019 ◽  
Vol 118 (8) ◽  
pp. 308-314
Author(s):  
Jung-Woo Lee ◽  
Seung- Cheon ◽  
Sung-Hoon Kim ◽  
Jin-Ho Lim
Keyword(s):  
Online Shopping ◽  
Keyword Search ◽  
Online Advertising ◽  
The Internet ◽  
Shopping Malls ◽  
Portal Site ◽  
Internet Portal ◽  
Search Advertising ◽  
Large Size ◽  
Low Efficiency

In this study, research to improve efficiency of online advertising market, we would like to propose a new performance index called "Leakage Ratio" which can increase the efficiency of advertisement. Methods/Statistical analysis: Naver, the Internet portal site in Korea, is the most influential medium for online keyword search advertising. In this study, Leakage Ratio management is applied to online keyword search ads for five medium and large size online shopping malls at Naver. Based on the performance trend of each search keyword, we tried to improve the efficiency of the whole advertisement by changing the bid of the low efficiency keyword.

Megastructures. What is really the point?

TERRITORIO ◽  
2009 ◽  
pp. 21-27
Author(s):  
Alvaro Domingues
Keyword(s):  
Settlement Patterns ◽  
Large Scale ◽  
Settlement Pattern ◽  
Shopping Malls ◽  
Transport Networks ◽  
Time And Space ◽  
Rural Roads ◽  
Urban Agglomerations ◽  
Industrial Estates ◽  
Local Transport

- The article explores megastructures in relation to their impact on local transport networks and nodes. The area examined is Portugal, where the recent construction of giant shopping malls, industrial estates and logistics centres has in turn led to large-scale infrastructures that have been superimposed on a settlement pattern consisting, in many cases, of urban agglomerations serviced by rural roads. The resulting landscape reveals a juxtaposition of completely different elements in terms of both scale and impact, often the outcome of urban zoning projects intruding on fragmented urbanisation. The resulting image is one of scattered settlement patterns. Behind these phenomena one can see the effects of splintering urbanism. The difficulty in coordinating, in time and space, the decisions made and actions taken by a wide variety of individuals and institutions is becoming increasingly more complex.

Sluisbuurt Amsterdam: werelderfgoed en hoogbouw

2019 ◽  
Vol 4 (3) ◽  
pp. 208-212
Author(s):  
JAAP EVERT ABRAHAMSE ◽  
MENNE KOSIAN
Keyword(s):  
Rural Area ◽  
World Heritage ◽  
City Centre ◽  
Northwestern Part ◽  
High Rise ◽  
Mixed Use ◽  
Residential Units ◽  
History Of

‘Sluisbuurt’ Amsterdam: world heritage and high-rise buildings On the northwestern part of the Zeeburgereiland, an island in the IJ, the municipality of Amsterdam is developing the Sluisbuurt quarter: a mixed-use neighbourhood with shops, offices, catering and education and no less than 5,500 residential units, some of which are high-rise. The Sluisbuurt soon proved controversial because of the visibility of the towers from the Amsterdam city centre and from the rural area around Waterland. In this article we discuss the planning and the history of the island.

scholarly journals Consumers Loyalty Indicator as a Drivers for Satisfaction

2020 ◽  
Vol 4 (1) ◽  
pp. 41-45
Author(s):  
Aram Hanna Massoudi
Keyword(s):  
Social Science ◽  
Market Share ◽  
Perceived Value ◽  
City Centre ◽  
Leading Indicators ◽  
Shopping Malls ◽  
Essential Factor ◽  
Descriptive Approach ◽  
Loyal Customers

This study focuses on understanding the leading indicators of loyalty among food and nourishments shoppers in two Syrian Malls, Cham City Centre and Massa Plaza, both located in Damascus, the capital of Syria. The research uses descriptive approach; the data were collected from a questionnaire distributed to 110 shoppers in the two shopping malls, 100 valid responses divided (50 answers from Cham City Centre, and 50 from Massa Plaza Mall). The data were analyzed using Statistical Package for Social Science to test the hypothesis. The result showed that shopper attitudes toward the store positively related to his fulfilment and loyalty. Also, shoppers call to the store is an indicator of his satisfaction and commitment towards the store. Finally, perceived value is positively related to the four loyalty indicators. The novelty of this article comes from the analysis of the four loyalty indicators as an essential factor for the sustainable customer. Loyal customers are free marketing tools that keep business running and can increase market share.

scholarly journals Rental Housing Market in Riga: Price Determinants and Lesson Keys of Helsinki

2019 ◽  
Vol 7 (1) ◽  
pp. 6-17
Author(s):  
Sindija Balode ◽  
Uldis Kamols
Keyword(s):  
Housing Market ◽  
Rental Housing ◽  
Transport Infrastructure ◽  
City Centre ◽  
Special Focus ◽  
Shopping Malls ◽  
Quantitative And Qualitative Research ◽  
Price Determinants ◽  
Rent Level ◽  
Rental Housing Market

Abstract The research focuses on the rental housing market in Riga and reveals that among factors that affect the rent level in neighbourhoods of Riga the most are distance from the city centre, neighbourhood safety, quality of housing and transport infrastructure, access to shopping malls, and employment opportunities. The aim of the research is to analyse the housing market in Riga, by putting a special focus on price determinants and lesson keys of Helsinki. Quantitative and qualitative research methods are used in the paper with the biggest contribution being extraction and analysis of data about more than 1800 rental apartments in Riga from the largest Latvian online real estate advertisement platform. Quantitative analysis is based on investigating relationships between average rent levels in different neighbourhoods of Riga and index values of 23 urban environment factors. In addition, the rental housing market in Helsinki is researched, emphasising few guidelines for rental housing market improvements in Riga, such as introducing government subsidies.

Exploring stickiness intention of B2C online shopping malls

2018 ◽  
Vol 14 (2) ◽  
pp. 177-192 ◽  
Author(s):  
Zheshi Bao ◽  
Taozhen Huang
Keyword(s):  
Structural Equation ◽  
Information Quality ◽  
Online Shopping ◽  
Three Dimensions ◽  
Equation Modeling ◽  
Flow Experience ◽  
Shopping Malls ◽  
Mediation Effects ◽  
Content Type ◽  
Online Consumers

Purpose The purpose of this paper is to explore the roles of flow experience and e-trust in online consumers’ stickiness intentions from a perspective of information quality and discuss how to retain these consumers. Design/methodology/approach The authors proposed a research model by integrating three dimensions of information quality, flow experience and e-trust. These factors were analyzed to explore the direct and indirect effects on consumers’ stickiness intention. Online questionnaires were adopted to collect data and 259 valid samples were analyzed by structural equation modeling approach. Findings The findings show that information quality provided by B2C online shopping malls can indirectly affect consumers’ stickiness intention through the mediation effects of flow experience and e-trust. Besides, flow experience can also significantly affect e-trust and then indirectly influence stickiness intention. Research limitations/implications The findings suggest that information quality can trigger the effects of flow experience and e-trust to keep stickiness of online consumers. Besides, in the context of online shopping, flow experience would promote consumers’ trust toward e-retailers. Some other theoretical and practical implications are also provided. Originality/value This study indicates the effects of flow experience and e-trust on stickiness intention from an information quality perspective. Meanwhile, the authors also intend to discuss the relationship between consumers’ flow experience and e-trust in the context of B2C online shopping.

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