scholarly journals The Utility of Blockchain Technology in the Electronic Commerce of Tourism Services: An Exploratory Study on Romanian Consumers

2022 ◽  
Vol 14 (2) ◽  
pp. 943
Author(s):  
Tița Raluca-Florentina

Blockchain technology is considered one of the most revolutionary innovations that has much to offer the tourism industry, having a positive impact among consumers with the help of interactive applications but also easy to use. Tourist services must constantly evolve in a society where the consumer has everything a click away and his requirements are demanding when it comes to quality leisure. Blockchain technology has the power to change the course of the travel experience, offering the customer more autonomy, but the applications developed by the providers can offer transparency and trust to the customers from the moment T0, when the desire to go on a trip is born, until the end at which it should provide feedback. So far, digital and tourism specialists have not agreed on the development of blockchain-based applications, although the benefits are great for both consumers and tourism service providers, as in this publication we can see a series of advantages that blockchain technology can offer the tourism field. This paper also investigates the satisfaction that the Romanian consumer has after purchasing tourist services through e-commerce applications, a satisfaction that can be an additional motivation for specialists to implement blockchain technology. Following the research in this paper, it can be seen how important it is to develop a series of easy-to-use applications, because if the consumer does not manage to use the applications, this affects the degree of satisfaction and the intention to continue using the online applications for the purchase of tourism services.

2018 ◽  
Vol 16 (3) ◽  
pp. 117-129
Author(s):  
Mahbub Parvez ◽  
Md. Jahid Bin Kashem

Bangladesh is a country with numerous natural attractions, which is the main product of tourism. Currently, the domestic tourism is increasing in Bangladesh rapidly, in which young tourists are the main contributors, as they have high interest and leisure time in exploring tourist destinations. Therefore, it has raised questions on the worthiness of carrying out a study about the attitude, travelling pattern, and the satisfaction level among the young Bangladeshis toward domestic tourism to analyze their contribution to Bangladeshi tourism industry. This study employed a survey questionnaire to collect data, which was adapted from standardized measures. A total of 571 respondents who has been randomly selected from Dhaka, the capital of Bangladesh, was involved in the study. The completed questionnaires were analyzed to measure the variables of the study and test the assumptions to achieve the objectives of the study. This study found that the travelling pattern and tour planning of the young tourists vary with regard to their occupation. In addition, the results of the study also portrayed their preferred destinations and activities in the tourist areas and their positive opinion regarding their travel experience. This study provides information to the policymakers, tourism service providers and researchers to satisfy their needs and foster the domestic tourism in Bangladesh.


2012 ◽  
Vol 5 (1) ◽  
pp. 17
Author(s):  
Budi Purnomo

People in most cultures would probably agree that politeness is needed during their interaction. However there may be differing opinions as to when they should be polite. In tourism industry, tourism service providers’ act as hosts and tourists act as guests. Typically hosts will try to act politely and use appropriate politeness norms when serving guests to ensure their satisfaction. The research findings show that the tourism service providers in Central Java use various unggah-ungguh ‘politeness norms’ when serving English speaking tourists and Indonesian speaking tourists. Besides that, there are some violations made by the tourism service providers in using unggah-ungguh ‘politeness norms’. The research findings also show that there are similar and different perspectives on unggah-ungguh ‘politeness norms’ between English speaking tourists with Western culture backgrounds and Indonesian speaking tourists with Indonesian culture backgrounds towards the politeness norms used by the tourism service providers in Central Java. The findings imply the needs of energizing unggah-ungguh ‘politeness norms’ which is discovered from well known noble Javanese values used by the tourism service providers for tourism service improvement.Keywords:  Local Values ; Politeness Norms;  Tourism Service Improvement 


2012 ◽  
Vol 5 (1) ◽  
pp. 17-48
Author(s):  
Budi Purnomo

People in most cultures would probably agree that politeness is needed during their interaction. However there may be differing opinions as to when they should be polite. In tourism industry, tourism service providers’ act as hosts and tourists act as guests. Typically hosts will try to act politely and use appropriate politeness norms when serving guests to ensure their satisfaction. The research findings show that the tourism service providers in Central Java use various unggah-ungguh ‘politeness norms’ when serving English speaking tourists and Indonesian speaking tourists. Besides that, there are some violations made by the tourism service providers in using unggah-ungguh ‘politeness norms’. The research findings also show that there are similar and different perspectives on unggah-ungguh ‘politeness norms’ between English speaking tourists with Western culture backgrounds and Indonesian speaking tourists with Indonesian culture backgrounds towards the politeness norms used by the tourism service providers in Central Java. The findings imply the needs of energizing unggah-ungguh ‘politeness norms’ which is discovered from well known noble Javanese values used by the tourism service providers for tourism service improvement.Keywords:  Local Values ; Politeness Norms;  Tourism Service Improvement 


2020 ◽  
Vol 5 ◽  
pp. 78-83
Author(s):  
S.A. Mikhailov ◽  

The tourism industry has grown rapidly in recent years, and IT technology is also having a big impact on tourists. Tourism services, information generated by tourists and other sources can be used to build models of tourist behavior. These models can improve the travel experience in various ways. The author presents the system for analyzing tourist behavior based on the concept of a digital pattern of life. The system determines the tourist, possible data sources, ways of storing and presenting data, as well as tools for analyzing behavior. The author used artifi cial neural networks to analyze behavior from a dataset of tourist travels made with cars. One scenario of tourist behavior using artifi cial neural networks is presented. The collected results will be used for improving tourist services.


2008 ◽  
Vol 8 (1) ◽  
Author(s):  
S. Kruger ◽  
D. Petzer

Purpose: The purpose of this paper is to measure tourists' satisfaction with quality of life issues at an arts festival - the Aardklop National Arts Festival in Potchefstroom. Problem investigated: Understanding satisfaction with quality of life issues could assist Festival organizers and other businesses to improve services for tourists by tailoring these to meet their needs. Satisfied tourists spread positive word-of-mouth communication and are more likely to return in the future. Methodology: A self-administered survey developed and validated by Neal, Sirgy and Uysal (1999:156 & 2004:245) was fielded at the 2007 Aardklop National Arts Festival in Potchefstroom. The target population included all visitors to the Festival who were staying for two or more days, and who had travelled to Potchefstroom from elsewhere. Findings and implications: Respondents were satisfied with travel / tourism services and experiences at the Festival, and with their leisure time and life in general. However, certain things at the Festival led to lowered levels of satisfaction. Demographically, respondents did not differ significantly in their levels of satisfaction with travel / tourism services, travel / tourism experiences, leisure life, and life in general at the Festival except in terms of population group and region from which they came. Organizers of the Festival and other businesses should take cognizance of the fact that all parties involved in providing services to tourists attending an arts festival impact on their satisfaction levels with travel / tourism services and experiences - and ultimately also on their quality of life. Tourists attending the arts festival are not homogenous and differ substantially in terms of their demographic profile. Tourist service providers should tailor their offerings in order to satisfy the varied needs of the different types of tourist attending the Festival. Originality and value of the research: This research focused on measuring tourists' satisfaction with quality of life issues at an arts festival. Such research has never before been conducted in South Africa; the results contribute to the deeper insight of interested parties (such as the tourism industry and arts festival managers) into what they need to offer at such events.


2019 ◽  
Vol 36 (2) ◽  
pp. 288-305 ◽  
Author(s):  
Laee Choi ◽  
Jiyoung Hwang

Purpose This study aims to explore customer personality-related antecedents of customer citizenship behaviors (CCBs) that benefit service providers. It also investigates two-step consequences of CCBs: customer satisfaction and intention to continue the relationship. Design/methodology/approach US consumers (n = 665) participated in online surveys regarding three types of service businesses with different levels of customization and customer contact. Data were analyzed using structural equation modeling. Findings Results show a significant, positive impact of the two dimensions of prosocial personality (i.e. other-oriented empathy and helpfulness) and proactive personality on CCBs. Additionally, CCBs increase customer satisfaction and, in turn, intention to continue the relationship. Research limitations/implications This study suggests the importance of customer prosocial and proactive personality as antecedents of CCBs. Beyond intention to participate in CCBs, the present study shows that customers perceived satisfaction from CCBs, resulting in intention to continue the relationship with their service provider. Further research should investigate other types of customer personalities such as conscientiousness and agreeableness. Practical implications Service providers should understand customer personalities that lead to voluntary behaviors that benefit their organizations. This understanding allows the service providers to better communicate with their customers and to receive more assists from customers. Originality/value Previous research has shown that customers’ attitudinal perceptions impact CCBs. In contrast, this study highlights the strong and positive impact of customer personalities, prosocial and proactive personality, on CCBs. Another significant contribution of this study is that it incorporates the potential consequences of CCBs.


Author(s):  
Nguyen Thu Thuy ◽  
Nguyen Quang Hop

With 450 questionnaires, the authors used SPSS software to analyze and found that the researched factors all had a positive impact on the development of community tourism services in Ha Giang province. In particular, the degree of influence on the development of CBT services in Ha Giang province in the order of importance is as follows: The level of organization and management of the tourism industry (QL), The participation of the community in the development of community tourism (TG), Tourism Resources (TN), Infrastructure Development (HT), Human Resource Training Development (NL). This result is the basis for us to choose appropriate solutions to improve the quality of community tourism services in Ha Giang province in the future.


UVserva ◽  
2018 ◽  
Author(s):  
Fátima Carreto ◽  
Socorro Menchaca ◽  
Katrin Sieron

En este estudio se diagnosticó la situación actual de las actividades turísticas que se desarrollan por los prestadores de servicios turísticos de la región del Parque Nacional Pico de Orizaba (PNPO), Veracruz, mediante la determinación de las variables e indicadores para evaluar el cumplimiento del Plan de Manejo 2015.Las variables analizadas incluyen las actividades turísticas, infraestructura, servicios turísticos, visitantes, prestadores de servicios, vigilancia y seguridad, cobros de derecho para ingreso al PNPO y estrategias de conservación. Los resultados muestran que existe un cumplimiento en la mayoría de las variables y sus respectivos indicadores que se midieron. El incumplimiento se centra en los aspectos de control de acceso de los visitantes y el registro y capacitación de prestadores turísticos por una parte y por otra la realización de actividades que no se consideran de bajo impacto. Por lo anterior, el estudio muestra la necesidad de establecer recomendaciones para hacer más eficiente el desarrollo de las actividades turísticas bajo los lineamientos que integran el Plan de Manejo, así como la gestión y manejo de los programas relacionados con la protección y conservación del PNPO.Palabras clave: Parque Nacional Pico de Orizaba; Plan de manejo; diagnóstico; actividades turísticas; prestadores de servicios turísticos AbstractIn this study, the current situation of tourist activities developed by the tourism service providers of the region of the Pico de Orizaba National Park (PNPO), Veracruz, was analyzed by determining the variables and indicators to evaluate the compliance with the 2015 Management Plan of the (PNPO). The variables analyzed include tourism activi­ties, infrastructure, tourist services, tourist vi­sitors, and providers of tourism services, sur­veillance and security, charges for entry to the PNPO and conservation strategies. The results show that there is compliance in most of the variables and their respective indicators that were measured. The non-compliance is focu­sed on the aspects of access control of visitors and the registration and training of tourism providers on the one hand and on the other the performance of activities that are not considered low impact. Therefore, the study shows the need to establish recommendations to make more efficient the development of tou­rist activities under the guidelines included in the Management Plan, as well as the manage­ment of programs related to the protection and conservation of the PNPO. Keywords: Pico de Orizaba National Park; Management plan; diagnosis; tourist activities; Tourism service providers 


Author(s):  
Olena Zelenko

The article considers the peculiarities of the formation of the gastronomic brand of the territory. It was found that a large number of scientific works on gastronomic branding does not reveal the essence of the stages of formation of such a brand. Despite some successful practices in the use of gastronomic products to promote tourism services, the general recommendations for the use of the gastronomic brand as a tool for managing the development of a tourist destination in the functioning of the tourism industry at the regional level remain undisclosed. Based on the review of previous publications, the purpose of this study is to determine the stages of formation and features of the gastronomic brand to increase the attractiveness and efficiency of tourist destination management. As a result of the study on the role of the gastronomic brand in the process of managing a tourist destination, it was determined: the process of creating a brand should take place in stages, and involves determining the type of territory, identifying the relationship between the number of tourists and their gastronomic needs. historical traditions of ethnic cuisine and the creation of conditions for a harmonious combination of gastronomic brand with the brand of a tourist destination; there is a directly proportional connection between the gastronomic brand of the territory and the brand of the tourist destination: the presence of the former contributes to the sustainable development of the latter; The positive impact of the gastronomic brand on the development of the tourist destination becomes possible due to the harmonization of common value-oriented components implemented in the destination branding as well as during gastronomic branding. Ukraine is just beginning its journey to recognize its gastronomic products, traditions and related historical and cultural heritage. Adherence to the presented recommendations on the creation and gastronomic brands of certain areas will promote their development as tourist destinations, improve the socio-economic situation of the region, and allow to restore the full functioning of the tourism industry after the pandemic crisis.


2019 ◽  
Vol 14 (3) ◽  
pp. 143-162
Author(s):  
Sally F. Gregory ◽  
Joanne Edney

If you ask the average person to describe a scuba diver, you would probably receive comments such as strong, young, athletic, male, and a bit of a daredevil. However, recent research into the highest growth sector of diver training reveals women over 40 are signing on for dive training in unprecedented numbers. Dive service providers and tourist destination promoters may be missing opportunities to market effectively to attract this dynamic group, using a "one size fits all" approach and potentially losing sales opportunities for equipment, courses, dive travel, and more. This study examines the mature aged female diver, revealing new demographic data, information about their dive travel preferences, how much they spend on diving holidays, and other information useful to dive and tourism industry stakeholders. A web-based survey was used to study 111 female divers over age 40. The average age of participants was 51 to 55, and most had logged over 100 dives. The results depicted participants as a vibrant part of the diving community, with money to spend and the desire to travel. Safety in dive operations was identified as a priority as was small-group travel. Spending over $500 a day on international diving trips, they represent an untapped and lucrative market segment. This study aims to contribute new insight into this dynamic and motivated market segment. Findings will assist dive tourism service providers and destination marketers to better understand this segment, to create attractive products and services to tap into this lucrative market.


Sign in / Sign up

Export Citation Format

Share Document