scholarly journals PERANCANGAN IDENTITAS VISUAL UNTUK PERTANIAN MODERN ”GUMINEPONIK” DAN IMPLEMENTASINYA

2021 ◽  
Vol 3 (2) ◽  
pp. 105-110
Author(s):  
I Wayan Adi Putra Yasa

Gumineponik is one of the UMKM engaged in the hydroponic business. Besides offering hydroponic installations, hydroponic equipment, and plant nutrition, it also offers innovative processed products such as vegetable fruit juices and fruit and vegetable spring rolls. In introducing its business and products, gumineponik requires a visual identity in the form of a logo that will be implemented in promotional media. Data were collected naturally and presented in a qualitative descriptive form. Data collection was carried out using interviews and direct observation. In addition, it is supported by theoretical studies and documentation. Logo design starts from brief design, research and brainstorming, alternative designs, presentations and revisions in the process of getting the selected logo for gumineponik.  The chosen logo is a combination of the letter G and leaves as a symbol of agriculture. The selected logo is then implemented on the packaging of juice and spring roll products. In addition, it is also implemented on business cards, pricelist and x-banner media as supporting media.

2019 ◽  
Vol 16 (1) ◽  
Author(s):  
Rifda Amalia Susanti

<p align="center"><strong>ABSTRAK</strong></p><p> </p><p>Tulisan ini membahas tentang strategi kota Pekalongan dalam <em>mempromosikan city branding “World’s City of</em> <em>Batik”. </em>Metode yang digunakan adalah kualitatif deskriptif, dengan teknik pengumpulan data yaitu telaah<em> </em>dokumen, wawancara dan studi pustaka. Hasil dari tulisan ini adalah (a) menghasilkan pemaparan tentang aset kota yang dimiliki oleh kota Pekalongan, yaitu budaya <em>(cultural)</em> yang diwakili oleh pariwisata berbasis batik dan kemudahan <em>(amenity)</em> termasuk fasilitas yang tersedia di kota Pekalongan. Aset kota ini merupakan salah satu penguat <em>branding</em> kota. (b) strategi <em>branding</em> yang dilakukan pemerintah kota meliputi strategi visual dan strategi promosi. Strategi visual yang dilakukan di antaranya penciptaan identitas visual yang merepresentasikan karakter kota Pekalongan seperti logo, <em>tagline</em>, warna dan tipografi. Identitas visual ini nantinya dikomunikasikan dalam berbagai media promosi seperi <em>merchandise,</em> spanduk, poster, leaflet, dan sebagainya. Strategi promosi yang dilakukan oleh pemerintah kota yaitu dengan mengadakan festival tahunan Pekan Batik, membuat labelisasi batik, <em>landmark</em>, zebracross batik. Selain logo <em>branding</em>, kota Pekalongan secara konsisten menggunakan motif batik khas Pekalongan, yaitu Jlamprang dalam media promosi.</p><p> </p><p><strong>Kata kunci</strong>: City Branding, Pekalongan, Batik.</p><p> </p><p> </p><p align="center"><strong><em>ABSTRACT</em></strong></p><p> </p><p><em>This paper discusses about the strategy of Pekalongan city in promoting the city branding “World’s City of Batik”. The method used is qualitative descriptive, with data collection techniques namely document review, interviews and literature study. The results of this paper are (a) an explanation of the city assets owned by Pekalongan city, it is the culture represented by batik-based tourism and convenience (amenities) including available facilities in Pekalongan. This city asset is one of the city’s branding boosters. (b) the branding strategy carried out by the city government includes visual and promotion strategies. Visual strategies carried out include the creation of visual identities that represent the character of Pekalongan city such as logos, taglines, colors and typography. This visual identity will be communicated in various promotional media such as merchandise, banners, posters, leaflets, and so on. Promotional strategies carried out by the city govern-ment include an annual Batik Festival, making batik labels, landmarks, and zebra cross batik. In addition to the branding logo, Pekalongan city consistently uses typical batik motifs of Pekalongan, namely Jlamprang in promotional media.</em></p><p> </p><p><strong><em>Keywords: </em></strong><em>City Branding, Pekalongan, Batik.</em></p>


2020 ◽  
Vol 1 (2) ◽  
pp. 32-41
Author(s):  
Nurhadi Kusuma ◽  
Salamun ◽  
Dedi Irawan

Abstract This study of Strategic Plan aim to a comparison of the theory of strategic planning and inpelementation conducted by IAIN Raden Intan Lampung. Methods of data collection using interviews, observation and documentation associated with the strategic plan of IAIN Raden Intan Lampung. The approach that used in this study is qualitative descriptive, while the analysis data using SWOT. The results of the analysis showed the weakness of oversight in implementation strategic planning program that be established, in addition to the frequent changes with the changing leadership to be any program of strategic planning are overlap, because didn’t continue the existing programs but only repeat or create new programs. So we can conclude the strategic plan of IAIN Raden Intan Lampung has not been effective and efficient and have not been standardized based on the theoretical studies. Abstrak Kajian penelitian Renstra ini bertujuan untuk melakukan perbandingan terhadap teori renstra dan inpelementasinya yang dilakukan oleh IAIN Raden Intan Lampung. Metode pengumpulan data menggunakan wawancara, observasi dan dokumentasi yang terkait dengan renstra IAIN Raden Intan Lampung. Pendekatan penelitian yang digunakan adalah diskriptif kualitatif, sedangkan analisis datanya menggunakan analisis SWOT. Hasil analisis menunjukkan bahwa lemahnya pengawasan dalam implementasi renstra mengakibatkan lambatnya program yang ditetapkan, selain itu sering berubahnya renstra seiring bergantinya kepemimpinan mengakibatkan setiap program mengalami tumpang tindih, karena program yang dijalankan tidak melanjutkan program yang sudah ada namun mengulang atau membuat program baru. Maka dapat disimpulkan renstra IAIN Raden Intan Lampung belum efektif dan efesien dan belum memenuhi standarisasi berdasarkan landasan kajian teoritis. Kata Kunci : Renstra, SWOT


Author(s):  
Pancawati Sugiharti Multiningsih ◽  
Arenawati Arenawati ◽  
Rina Yulianti

This study focuses on the analysis of local tax management strategies in an effort to increase PAD in Serang City. The theory uses SWOT analysis according to Hunger (2017: 23) which includes factors of strength (strength), weakness (weakness), opportunities (opportunities) and threats (threats). The research method uses case studies. The research approach uses a qualitative approach with a qualitative descriptive design. Research informants from BPKAD elements of Serang City, secretary of Commission III DPRD Serang City for Finance and Regional Assets, and hotel, restaurant and entertainment companies. Data analysis using data analysis techniques Miles and Huberman. The results of the study show that the SO (Strenghs to Opportunity) strategy is by adding local tax services that are carried out online, and adding new local taxpayers through data collection activities or direct surveys to the location of business activities engaged in hotels, restaurants and entertainment, WO strategy (Weakness to Opportunity) by adding field officers to carry out data collection and survey activities for business actors, especially small and medium-sized businesses that have not been registered as local taxpayers, ST Strategy (Strenghs to Threats) by utilizing the Serang City BPKAD website to periodic reporting of local taxes to the public, the WT (Weakness to Threats) strategy by means of publicity of local tax information can utilize print media and electronic media.


Humaniora ◽  
2017 ◽  
Vol 8 (2) ◽  
pp. 143
Author(s):  
Suprayitno Suprayitno

This study was a review on the problem of rules of logo design principles used in visual identity in the city of Bogor at random. The purpose of this study was to provide input and a better visual identity approach in accordance with the principles of design. One of the theories used was the theory of Gestalt Max Wertheimer. The theory was used to dissect some examples of visual identity in the area especially the city of Bogor. The research applied qualitative research methods, including data collection in the form of literature study, accompanied by observation and documentation. The results of this research are in the form of suggestions and inputs in designing a visual identity or logo, with applied Gestalt principles as one approach to visual solutions more unique and interesting. So the identity of a brand becomes more memorable.


2018 ◽  
Vol 11 (2) ◽  
pp. 223
Author(s):  
Paramita Nur Pratiwi ◽  
Suyitno Suyitno ◽  
Nugraheni Eko Wardani

This paper aim to describe paradigm deconstruction of previous basic thought about Balinese myth in a Jejak Dedari yang Menari di Antara Mitos dan Karma, a novel by Erwin Arnada. This paper is qualitative descriptive. This paper using content analysis method  with deconstruction literacy approach. The text of Jejak Dedari yang Menari di Antara Mitos dan Karma a novel  by Erwin Arnada was used as source of paper data that published in 2016 by Gagas Media. Data collection techniques used in this paper are reading, record and data card techniques. The data validity used triangulacy theory. The result in this paper are (1) Myths of Kolok children, and (2) Sincerity and taksu bring the new soul. Both results obtained reveal that the belief in something can be overturned so that what is commonly considered as a belief can be dismantled into taboos or vice versa.Keyword: Deconstruction, Myth, Novel, Erwin ArnadaDEKONSTRUKSI PARADIGMA DALAM  NOVEL  JEJAK  DEDARI YANG MENARI DI ANTARA MITOS DAN KARMA KARYA ERWIN ARNADAAbstrakPenelitian ini bertujuan untuk mendeskripsikan dekonstruksi paradigma tentang dasar pemikiran terdahulu terhadap suatu mitos yang berada di Bali dalam novel Jejak Dedari yang Menari di Antara Mitos dan Karma karya Erwin Arnada. Penelitian ini berbentuk deskriptif  kualitatif. Metode yang digunakan adalah metode content analysis dengan pendekatan dekonstruksi sastra. Sumber data penelitian ini adalah teks novel yang berjudul Jejak Dedari yang Menari di Antara Mitos dan Karma karya Erwin Arnada yang dirilis pada tahun 2016 produksi GagasMedia. Teknik pengumpulan data dalam penelitian ini adalah teknik baca, catat dan kartu data. Validitas data menggunakan triangulasi teori. Hasil penelitian ini memaparkan, (1) Mitos anak kolok, dan (2) Ketulusan dan taksu menghadirkan jiwa yang baru. Kedua hasil yang didapat mengungkapkan bahwa kepercayaan terhadap sesuatu dapat dijungkirbalikan sehingga hal yang biasanya dianggap lumrah dan sudah menjadi keyakinan dapat dibongkar menjadi hal yang tabu atau sebaliknya.Kata Kunci: Dekonstruksi, Mitos, Novel, Erwin Arnada


2021 ◽  
Vol 12 (1) ◽  
pp. 98-113
Author(s):  
Abdi Wael ◽  
Hasanudin Tinggapy ◽  
Abdul Rasyid Rumata ◽  
A. Yusdianti Tenriawali ◽  
Ibnu Hajar ◽  
...  

This study aims to determine how the representation of the value of character education in Islamic preaching on social media. This research is a qualitative descriptive study. The population in this study were videos of Islamic da'wah on YouTube social media. Data collection techniques in this study used documentation techniques and note-taking techniques. The data that has been collected is then analyzed based on representation theory to describe the representation of the value of character education contained in Islamic da'wah videos on Youtube social media. The results showed that the preaching of Islam on social media, especially Youtube, represented the value of character education in the form of honesty, tolerance, discipline, hard work, independence, love for the country, friendship, and responsibility. These themes are in accordance with the elements of character education formulated by Kemendiknas in 2010. The representation of the value of character education in Islamic preaching on social media can be used as a medium for teaching character education in schools.


Author(s):  
Suci Armala

Cohesion and coherence in discourse play a role in forming a wholeness in the discourse itself, both discourse and writing. One of the written discourses is the news in the Jawa Pos newspaper, which is the distribution of basic food packages breaking the fast of Ramadhan for the poor in the Tuban area held by PT. PJB UBJOM PLTU Tanjung Awar-awar, in this news is thought to contain elements of cohesion and coherence. This study uses a qualitative descriptive approach and discourse analysis techniques. The data obtained contains cohesion and coherence. In this data collection, namely by listening to the news and recording it. The results of this study include grammatical cohesion, lexical cohesion and its coherence. Grammatical cohesion includes reference cohesion, recovery cohesion, release cohesion and liaison cohesion. In addition to cohesion there is also coherence that is like the coherence of the means of purpose, the coherence of reasons for action, the coherence of the meaning of reason and so forth. With the discovery of the use of cohesion and discourse coherence in Jawa Pos news.


Author(s):  
Zimmatul Liviana

The research grammatical interference in a collection ofshort stories Biarkan Aku Memula iwork Nurul F. Hudaisa collection ofshort storiesset in the back that Is start work Let Nurul F. Huda contains many grammatical interference.The problem of this   study were(1)how   the various morphologi calinterference containedin   a   collection of short stories Biarkan Aku Memulai work Nurul F. Huda. (2)how the various syntactic interference contained in a collection of short stories Biarkan Aku Memulai work Nurul F. Huda. The purposeof this studyis to describe the morphological and         Syntactic interference contained in a collection of short stories Biarkan Aku Memulai work Nurul F. Huda. Sociolinguistics is the study of language variation and use in society. Interference is the event of the use of language elements of one into the other language elements that occur in the speakers themselves. This research uses descriptive qualitative method because to describe the actual realityin order to obtainan accurateand objective. Qualitative descriptive methods were used to analyzethe elements ofa word orphrase that incorporated elements of other languages with the analysis and description of the formulation of the problem is the answer. Data collection techniques using observation techniques, the determination ofthe object of research, the selection of short stories.Based on the analysis of the data in this study can be found that there are six forms of interference morphology, namely (1) the prefix nasal N-sound, (2) the addition of the suffix, (3) the exchange prefix, (4) exchange suffixes, (5) exchange konfiks, (6) removal affixes. While the syntactic interference only on the words and phrases in a sentence. The results of the study it can be concluded that the interference morphology more common than syntactic interference.


2017 ◽  
Vol 2 (2) ◽  
pp. 103-114
Author(s):  
Muhammad Saiful Haq AlFaruqy ◽  
Ahmad Sarbini ◽  
Asep Iwan Setiawan

Penelitian ini dilakukan untuk mengentahui tugas pokok Bidang Kaderisasi DPW PKS Jawa Barat, untuk mengetahui proses tahapan dan sistem model kaderisasi PKS yang marhalah (berjenjang), untuk mengetahui dan mendapatkan data dalam memebentuk kader pemimpin Islami Bidang Kaderisasi DPW PKS Jawa Barat. Metode yang digunakan dalam penelitian ini ialah deskrptif kualitatif dengan tekinik pengeumpulan data berupa wawancara terstrurktur, observasi, dan studi dokumentasi.. Hasil dari penelitian ini menunjukan bahwa model kaderisi dalam menciptakan pemimpin Islami melalui tahapan-tahapan pembinaan kader yang marhalah (berjenjang). Yaitu, Pertama, ta’lim proses pembelajaran yang mana bertujuan para kader diberikan kurikulum kaderisiasi partai. Kedua, Tandzhim yang mana setelah pembelajaran diharapkan para kader dapat mengasah dan mengimplementasikan hasil kurikulum kaderisasi. Ketiga, taqwin para kader harus dapat menginternalisasi ajaran Islam dalam partai maupun kehidupan berbangsa dan bernegara. This research was conducted to identify the main tasks of the West Java PKS DPW Cadre Field Division, to find out the stages and stages of the PKS cadre model model that is marhalah (tiered), to find out and obtain data in forming the Islamic leaders cadre of the West Java PKW DPW Cadre. The method used in this study is a qualitative descriptive with data collection techniques in the form of structured interviews, observations, and documentation studies. The results of this study indicate that the cadre model in creating Islamic leaders through the stages of training cadres who are marhalah (tiered). That is, First, ta'lim the learning process in which the cadres aim to be given a party cadre curriculum. Second, Tandzhim which after learning is expected that the cadres can hone and implement the results of the regeneration curriculum. Third, taqwin of cadres must be able to internalize the teachings of Islam in the party and the life of the nation and state.


Author(s):  
Risna Dewi Kinanti ◽  
Dudy Imanudin Effendi ◽  
Abdul Mujib

Tujuan dari penelitian ini yaitu untuk mengetahui proses bimbingan keagamaan, fungsi bimbingan keagamaan serta hasil bimbingan keagamaan dalam meningkatkan kecerdasan spiritual remaja di Boarding School SMK PPN Tanjungsari. Dengan pertanyaan penelitian 1) Bagaimana proses bimbingan keagamaan di Boarding School SMK PPN Tanjungsari?, 2) Bagaiamana fungsi bimbingan keagamaan di Boarding School SMK PPN Tanjungsari?, 3) Bagaimana hasil bimbingan keagamaan dalam meningkatkan kecerdasan spiritual remaja di Boarding School SMK PPN Tanjungsari?. Metode yang digunakan dalam penelitian ini adalah metode deskriptif kualitatif dengan teknik pengumpulan datanya dilakukan observasi, wawancara dan dokumentasi, dikarenakan masalah yang diteliti perlu dilukiskan secara sistematis dan faktual dengan menggambarkan keadaan atau status fenomena. Hasil bimbingan keagamaan di Boarding School SMK PPN adalah munculnya aspek-aspek kecerdasan spiritual pada remaja seperti kesadaran untuk menghayati proses ibadah bukan sebagai pengguguran kewajiban, terbiasa berperilaku baik, memiliki prinsip keadilan, memiliki prinsip kebenaran, mampu mengambil hikmah dari musibah yang dihadapinya, bersikap fleksibel, bersikap kritis dan merenungkan penyebab serta alasan segala sesuatu terjadi. Sehingga dapat disimpulkan bahwa bimbingan keagamaan di Boarding Schoool SMK PPN memiliki peranan yang sangat menunjang dalam meningkatkan kecerdasan spiritual remaja. The purpose of this study is to find out how the proccess of islamic guidance, function of islamic guidance, and result of islamic guidance to increase SpritualQuetiont in adolescence. With research questions 1) How the proccess of islamic guidance to increase spiritual quetiont on adolescence ?, 2) What is the function of islamic guidance to increase Spiritual Quetiont on adolescence?, 3) How are the results of islamic guidance to increase Spiritual Quetiont on adolescence?. The method used in this research is qualitative descriptive approach with subject and object of research is guidancer. While the data collection tool in this study through observation, direct interview and written interviews. From the results of research conducted at Boarding School SMK PPN Tanjungsari, it appears of Spiritual Quetiont in adolescents. Such as the behavior of living the worship process, get used to behave well, be fair, be wise, able to take lessons from the difficulties they experienced, be flexible, be critical. So, we can conclude that islamic Guidance has a very supportive role in increasing adolescent Spiritual Quetiont.


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