scholarly journals Product Features and Customers Satisfaction of Patanjali Product: Evidence From Kathmandu, Nepal

2022 ◽  
Vol 4 (1) ◽  
pp. 46-59
Author(s):  
Ballav Niroula ◽  
Achyut Gyawali

The objectives of this study are to identify the features of Patanjali products and it focuses to identify the satisfaction level and purchasing decision of consumer by the features of Patanjali products. In this research, convenient sampling technique were used to get the sample, correlation and regression were used in order to get the result. Descriptive statistics is used to explain the respondents’ perception towards the features of Patanjali product. In this study, the data was collected through questionnaire from 300 respondents. This research used SPSS - 23 for analysis. This study has been done on four attributes or determinants of Patanjali product, they are price, quality, availability and healthy (organic) of product. The result of this study indicates that there is positive relationship between the features of Patanjali product and satisfaction. It can be said that the independents variables have effect on consumer satisfaction of Patanjali products. The producer and marketing managers are recommended to focus on the product features in order to obtain loyal satisfied customers.

2017 ◽  
Vol 13 (2A) ◽  
pp. 157
Author(s):  
Arthur ., Hardyasar ◽  
Juliana R. Mandei ◽  
Joachim N.K. Dumais

This study aims to measure the level of customer satisfaction of green cottage restaurant viewed from the aspect of product, price, place, promotion and service. This research was conducted from February to April 2017, using primary and secondary data with sampling technique of accidental sampling method and respondents were 96 people. The method of analysis used is descriptive data analysis depicting Level of Consumer Satisfaction at Restaurant Pondok Hijau Manado City. To measure the Level of Consumer Satisfaction at Restaurant Pondok Hijau Manado City, use the Likert Scale. The result of the research showed that the perception index of customer satisfaction to the service of distribution for credit of grassroot business at Bank BRI Unit Tomohon Utara Tomoho City, Consumer Satisfaction Level of Pondok Hijau Restaurant in Manado was 76.64% and classified as Very Satisfied (SP).


2018 ◽  
Vol 14 (1) ◽  
pp. 45
Author(s):  
Aprillina Maritha Rosa Ginting ◽  
Ribka M. Kumaat ◽  
Yolanda P.I. Rori

This study aims to measure the Level of Costumer Satisfaction “Markobar” in Manado City viewed from aspects of product, price, place, promotion, and service. This research was conducted in May to July 2017. Using primary and secondary data with sampling technique sampling accidental and respondents as much as 30 people wuth measuring instrument used is Likert scale. Research result showed that consumer satisfaction level of “Markobar” in Manado City is 87,79 % with very satisfield intrepretation.


2020 ◽  
Vol 7 (12) ◽  
pp. 321-331
Author(s):  
Farah Ahmad ◽  
Yasser Mahfooz

This comparative study between television and digital advertising explores the effect of viewership and information on compulsive buying behavior. To test the relationships in proposed framework, data was collected through self-administered questionnaires using convenience sampling technique. Out of 285 responses, 267 were chosen for the purpose of study and analyzed for descriptive statistics as well as relationship between information, materialism and buying behavior. Significant positive relationship was found between all dimensions. For both online and television advertising, viewership factors were found to have a higher impact than information on materialism. On compulsive buying behavior, viewership was more effective as compared to information, whereas for television advertising information had a greater effect.


2017 ◽  
Vol 11 (2) ◽  
Author(s):  
Howard S. Giam ◽  
Fahrul Riza

<p>The measurement of consumer’s satisfaction level can be assigned by comparing the important level of factor with the satisfaction of the attribute. The aim of this study to compare the important and satisfaction of attribute from the tenant’s dormitory X. Population of this study are the students who become a tenant of dormitory. Samples of 105 tenants were choosen by non probability sampling technique. Result showed that primary factor in evaluating the service quality are maintain cleanliness at the public space (q1), tables and chairs neatly organized at the public space (q2) and the capability of building management staff keep the good atmosphere for rest and study. These three factor as a primary considerations and being attraction for the tenants.<br />Keywords: Service Quality, Consumer Satisfaction, Importance Factors</p>


2015 ◽  
Vol 3 (2) ◽  
Author(s):  
Mokhalles Mohammad Mehdi

Consumer buying behavior is the process of understanding consumers selection, buying and using of Smartphone. The purpose of study is to identify pre-purchase factors and post purchase liking attributes of smartphone users in a university of Jorhat. In addition, it investigates awareness about smartphone and brand wise ownership of users. In order to accomplish the objectives of study, a sample of 80 consumers were taken by using simple random sampling technique. The collected data were analyzed and tested using descriptive statistics and hypothesis were tested through Phi and Cramers V in this study. Results of the survey revealed that Samsung has highest top of mind awareness and users from consumer groups. Research highlighted several new insights about smartphone users pre-buying behavior and post-buying behavior. Pre-buying behavior of consumers were influenced by factors namely, price, features, user friendliness, after sales service. Post-purchase liking attributes of smartphone users are mainly availability of social networking application and unique product features. The research concludes that there is no relationship between (a) smartphone ownership and monthly income (b) frequency of smartphone change and amount ready to spend.


2018 ◽  
Vol 9 (6) ◽  
pp. 529-536
Author(s):  
Martin Khoya Odipo ◽  

Recent studies have documented that innovations improve profitability of firms. This article documents that deposit taking micro financial institutions that have adopted financial innovations have increased their profitability. The study covered five years between 2009-2013. Both primary and secondary data were used in the study. Primary data was obtained through administration of drop and pick questionnaires to selected employees of the institutions. Secondary data was obtained from financial statements and management reports of these deposit taking microfinance institutions. Data was analyzed using descriptive statistics, return on asset and multi-liner regression model to determine the effect of each financial innovation applied on profitability on the micro-financial institution. The results showed that most deposit taking microfinance institutions adopted these financial innovations in their current operations. There was strong positive relationship between individual innovations and profitability. In line with profitability ROA also showed improvement each year after the adoption of these financial innovations.


2019 ◽  
Vol 2 (3) ◽  
Author(s):  
Kartiani Dewi ◽  
Suryani S ◽  
Ahmad Yamin

Lecturers are responsible for implementing the three main responsibilities in university (Tridharma Perguruan Tinggi) with 12 credits to 16 credits each semester. However, many lecturers feel that the workload is very excessive. The purpose of this study was to describe the mental workload of lecturers at the Faculty of X Padjadjaran University. The method of this research was quantitative descriptive by using a total sampling technique involving 43 lecturers. Data collection used NASA-TLX instruments. Data were analysed using descriptive statistics. The results of the study showed that overall the mental workload of the Faculty of X Padjadjaran University lecturers was included in the high category both in education and teaching assignments (74.4%), research assignments (76.7%), and community service assignments (74.4%). ) Effort dimensions have the highest mean value that is equal to 51.8, while the dimensions that have the lowest mean are Perfomance dimension, namely 9.4, where the greater the mean dimension shows the large contribution in the mental workload felt by the lecturer. The conclusions, this study show that most lecturers have a high mental workload. It is suggested that the lecturers need to have balance numbers of tasks according to their abilities, balance the time working with recreation, and meet the needs of rest. The results of this study need to be followed up by examining methods or efforts that can reduce the lecturers' mental workload.


2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Shofia Zulfa Amalina ◽  
Sri Hartono ◽  
Ratna Damayanti

The purpose of this study was to analyze the effect of whether or not the quality of service, store atmosphere and promotion of consumer satisfaction at Pondok Jowi Restaurant Solo. The population in this study were consumers of Pondok Jowi Solo Restaurant in January 2020 at May 2020 with a total of 14,030 people. The sampling techniquemismpurposive samplingm which is a sampling technique with certain considerations by taking 100 respondents. Data collection uses a Likert scale questionnaire to measure respondents' answers to identify the relationship between service quality, store atmosphere and promotion of customer satisfaction. The results show that service quality, store atmosphere and promotion have a simultaneous and significant effect on customer satisfaction, servicei quality has assignificant effect on customer satisfaction, store atmosphere has a significant effect on customer satisfaction, and promotion has significant effect on customer satisfaction. Keywords: Service quality, Store atmosphere, Promotion, Consumer satisfaction


Author(s):  
Imam Mujtaba ◽  
Yufiarti Yufiarti ◽  
Elindra Yetti

The purpose of this study was to determine the relationship between students’ personality and environment with their Indonesian Language ability. This research was conducted in South Tangerang City involving 392 2nd grade students. This research method used correlational method with quantitative approach by using descriptive statistics. Data was collected using an assessment scale instrument and analyzed by using correlation technique (regression). The results of this study showed that: (1) There was a positive relationship between personality and students’ Indonesian Language ability with a significant level of α = 0.05, obtained tcal 8.77 ˃ ttable 1.97. (2) There wasa positive relationship between the environment and the students’ Indonesian Language ability with a significant level of α = 0.05, which obtained 9.03 ˃ t table 1.97. (3) There was a positive relationship between personality and environment with the students’ Indonesian Language ability; with a significant level of α = 0.05, obtained tcal 7.92 ˃ t table 1.97. The Implications of the study identified that Indonesian Language ability of the students can be influenced by their personality and environment.


2021 ◽  
Vol 13 (9) ◽  
pp. 4783
Author(s):  
Anna Dunay ◽  
Abebe Ayalew ◽  
Gemechu Abdissa

The main purpose of this study is to examine the effect of corporate social responsibility on the organizational performance of the Dangote cement factory in Ethiopia. In order to achieve the research objectives, the authors adopted both a descriptive and explanatory research design. Structured questionnaires were used to gather data from the targeted group of the study, where the probability and non-probability sampling technique was employed to draw a sample of 179. The collected data were presented and analyzed using the SPSS (version 20) statistical software package. A multiple linear regression model was applied to see the effect of CSR on organizational performance. The study showed that philanthropic activities, ethical activities, and legal activities affect organizational performance, have a positive relationship, and are statistically significant at a 1% confidence interval. It was concluded that for the existence of business industries, the community relation is key to ensuring a conducive atmosphere for the business to succeed.


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