Universal and Specific Codes of Cultural Context in Audio-Visual Media

Author(s):  
Mykola Borysovych Yeromin ◽  
Igor Charskykh

Mission of the chapter is to draw the attention to how specific and universal cultural contexts influence audio-visual media used in technology-enhanced language learning (TELL) and how additional efforts in this area from both faculty and students might give very satisfying and rich results, both drawing from cultural differences to ensure the mutual enrichment and appealing to universal basic principles that could be understood in different cultures more or less similarly and/or identical. As audio-visual media nowadays finds its way as a large area of the internet, filtering what is suitable for TELL and what might not be depends a lot on cultural context of media, which should be chosen wisely depending on situation and curriculum. Also included are the recommendations, based on authors' experience in the field of study, and a vast array of background information.

2016 ◽  
Vol 43 (2) ◽  
pp. 273-315 ◽  
Author(s):  
Ray Friedman ◽  
Ying-Yi Hong ◽  
Tony Simons ◽  
Shu-Cheng (Steve) Chi ◽  
Se-Hyung (David) Oh ◽  
...  

Behavioral integrity (BI)—a perception that a person acts in ways that are consistent with their words—has been shown to have an impact on many areas of work life. However, there have been few studies of BI in Eastern cultural contexts. Differences in communication style and the nature of hierarchical relationships suggest that spoken commitments are interpreted differently in the East and the West. We performed three scenario-based experiments that look at response to word–deed inconsistency in different cultures. The experiments show that Indians, Koreans, and Taiwanese do not as readily revise BI downward following a broken promise as do Americans (Study 1), that the U.S.–Indian difference is especially pronounced when the speaker is a boss rather than a subordinate (Study 2), and that people exposed to both cultures adjust perceptions of BI based on the cultural context of where the speaking occurs (Study 3).


2018 ◽  
pp. 93-106
Author(s):  
Anna Dudziak

Intercultural communication involves verbal and nonverbal messages. The communication process is conducted not only by means of verbal messages but also by other elements that constitute body language. This process becomes significantly more complicated when cultural contexts are also taken into account. A message which is unambiguously understood and interpreted by the representatives of one culture may have quite a different interpretation in other cultures. It is therefore highly important to take cultural context into consideration during business talks. Being ignorant of this aspect can significantly impact the results of negotiations. Are we doomed to failure caused by cultural differentiation, then? Is the cultural aspect of communication an insurmountable barrier? Certainly not. It is obvious in talks with foreigners that one cannot avoid mistakes and misunderstandings resulting from the inaccurate interpretation of words and gestures. During a time of globalization, mergers and takeovers, intercultural communication is unavoidable. Every new intercultural dialogue brings new experiences and reduces the risk of faux pas based on cultural differences.


2009 ◽  
pp. 154-167
Author(s):  
Philip Brey

In this article, I examine whether information ethics is culture relative. If it is, different approaches to information ethics are required in different cultures and societies. This would have major implications for the current, predominantly Western approach to information ethics. If it is not, there must be concepts and principles of information ethics that have universal validity. What would they be? The descriptive evidence is for the cultural relativity of information ethics will be studied by examining cultural differences between ethical attitudes towards privacy, freedom of information, and intellectual property rights in Western and non-Western cultures. I then analyze what the implications of these findings are for the metaethical question of whether moral claims must be justified differently in different cultures. Finally, I evaluate what the implications are for the practice of information ethics in a cross-cultural context.


Author(s):  
Philip Brey

In this chapter, I examine whether information ethics is culturally relative. If it is, different approaches to information ethics are required in different cultures and societies. This would have major implications for the current, predominantly Western approach to information ethics. If it is not, there must be concepts and principles of information ethics that have universal validity. What would they be? I will begin the chapter by an examination of cultural differences in ethical attitudes towards privacy, freedom of information, and intellectual property rights in Western and nonwestern cultures. I then analyze the normative implications of these findings for doing information ethics in a cross-cultural context. I will argue for a position between moral absolutism and relativism that is based on intercultural understanding and mutual criticism. Such a position could be helpful in overcoming differences and misunderstandings between cultures in their approach to information and information technologies.


Author(s):  
Philip Brey

In this article, I examine whether information ethics is culture relative. If it is, different approaches to information ethics are required in different cultures and societies. This would have major implications for the current, predominantly Western approach to information ethics. If it is not, there must be concepts and principles of information ethics that have universal validity. What would they be? The descriptive evidence is for the cultural relativity of information ethics will be studied by examining cultural differences between ethical attitudes towards privacy, freedom of information, and intellectual property rights in Western and non-Western cultures. I then analyze what the implications of these findings are for the metaethical question of whether moral claims must be justified differently in different cultures. Finally, I evaluate what the implications are for the practice of information ethics in a cross-cultural context.


Author(s):  
Philip Brey

In this chapter, I examine whether information ethics is culture relative. If it is, different approaches to information ethics are required in different cultures and societies. This would have major implications for the current, predominantly Western approach to information ethics. If it is not, there must be concepts and principles of information ethics that have universal validity. What would they be? The descriptive evidence is for the cultural relativity of information ethics will be studied by examining cultural differences between ethical attitudes towards privacy, freedom of information, and intellectual property rights in Western and non-Western cultures. I then analyze what the implications of these findings are for the metaethical question of whether moral claims must be justified differently in different cultures. Finally, I evaluate what the implications are for the practice of information ethics in a cross-cultural context.


2009 ◽  
Vol 54 (180) ◽  
pp. 40-55 ◽  
Author(s):  
Biljana Bogicevic-Milikic ◽  
Nebojsa Janicijevic

Many authors have argued that human resource systems are the business practices most likely to be affected by the cultural context within which they are applied. Among other HRM practices cultural differences significantly affect performance evaluation, causing various difficulties and inefficiencies in the implementation of performance evaluation systems (PES). In order to provide for a deeper understanding of difficulties in the implementation of PES within specific cultural contexts, this paper therefore intends to explore the design and implementation of performance evaluation systems in three Serbian companies. The research findings point out the importance of building more culturally sensitive PES, calling attention to some possible directions, particularly in Serbia.


Author(s):  
Matylda Szewczyk

The article presents a reflection on the experience of prenatal ultrasound and on the nature of cultural beings, it creates. It exploits chosen ethnographic and cultural descriptions of prenatal ultrasounds in different cultures, as well as documentary and artistic reflections on medical imagery and new media technologies. It discusses different ways of defining the role of ultrasound in prenatal care and the cultural contexts build around it. Although the prenatal ultrasounds often function in the space of enormous tensions (although they are also supposed to give pleasure), it seems they will accompany us further in the future. It is worthwhile to find some new ways of describing them and to invent new cultural practices to deal with them.


2019 ◽  
Vol 10 (1) ◽  
pp. 256-266
Author(s):  
Fabio Vannucci ◽  
Alessandra Sciutti ◽  
Hagen Lehman ◽  
Giulio Sandini ◽  
Yukie Nagai ◽  
...  

AbstractIn social interactions, human movement is a rich source of information for all those who take part in the collaboration. In fact, a variety of intuitive messages are communicated through motion and continuously inform the partners about the future unfolding of the actions. A similar exchange of implicit information could support movement coordination in the context of Human-Robot Interaction. In this work, we investigate how implicit signaling in an interaction with a humanoid robot can lead to emergent coordination in the form of automatic speed adaptation. In particular, we assess whether different cultures – specifically Japanese and Italian – have a different impact on motor resonance and synchronization in HRI. Japanese people show a higher general acceptance toward robots when compared with Western cultures. Since acceptance, or better affiliation, is tightly connected to imitation and mimicry, we hypothesize a higher degree of speed imitation for Japanese participants when compared to Italians. In the experimental studies undertaken both in Japan and Italy, we observe that cultural differences do not impact on the natural predisposition of subjects to adapt to the robot.


2019 ◽  
Vol 26 (4) ◽  
pp. 567-585 ◽  
Author(s):  
Thomas Anning-Dorson

Purpose The purpose of this paper is to investigate how service firms across two different cultural contexts use their customer involvement capabilities to create competitive advantage. The study further assesses the possible complementarity effect of innovation and involvement capabilities in enhancing firm competitiveness. Lastly, the study draws on the complementarity of capabilities and social institutions to examine whether different cultural contexts explain the use of involvement capability among service firms. Design/methodology/approach The study sampled service firms from an emerging economy (India) and high-income economy (The UK), which have different cultural contexts (collectivism/individualist) to assess the hypothesized relationship. Data collection processes were adapted to the contexts to optimize reliability and relevance. Multi-group structural equation modeling was used in analyzing the data. Findings The study finds that cultural contexts explain the positive relationship between customer involvement capability and firm competitiveness such that in collectivist cultures, involvement capability is more positively related to competitiveness but negative in individualistic contexts. However, in both contexts, service firms can through capability bundling increase firm competitiveness. The study found that the complementarity effects of innovation and involvement capabilities were found to be positive in both contexts. Originality/value This study departs from previous studies by arguing that customer involvement is a complementary capability that helps exploit the potential of innovation capability of service firms. This study further demonstrates that cultural context defines the effectiveness of involvement capability in achieving firm competitiveness.


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