Culture-Based Gamification for Global Education

2022 ◽  
pp. 1131-1148
Author(s):  
Nuno F. Ribeiro

This chapter discusses gamification as a viable strategy to deliver tourism and hospitality management curricula effectively at a non-public Western university in Vietnam. This chapter discusses how Western tourism and hospitality curricula, which aim at developing problem-solving skills, independent thinking, and individual initiative in a global marketplace, are at odds with the education system in Vietnam, and proposes specific strategies that can be employed by global educators to bridge this gap. A case-study with upper-level tourism management Vietnamese undergraduates is presented as demonstrative of the benefits of gamification of tourism and hospitality management curriculum delivery. Knowledge of Vietnamese behavioral mores, culture, and language are highlighted as conditions for the successful implementation of gamification efforts in this educational setting. Implications for educational praxis, suggestions and recommendations for best uses, common pitfalls, and directions for future research in light of extant literature are discussed.

Author(s):  
Nuno F. Ribeiro

This chapter discusses gamification as a viable strategy to deliver tourism and hospitality management curricula effectively at a non-public Western university in Vietnam. This chapter discusses how Western tourism and hospitality curricula, which aim at developing problem-solving skills, independent thinking, and individual initiative in a global marketplace, are at odds with the education system in Vietnam, and proposes specific strategies that can be employed by global educators to bridge this gap. A case-study with upper-level tourism management Vietnamese undergraduates is presented as demonstrative of the benefits of gamification of tourism and hospitality management curriculum delivery. Knowledge of Vietnamese behavioral mores, culture, and language are highlighted as conditions for the successful implementation of gamification efforts in this educational setting. Implications for educational praxis, suggestions and recommendations for best uses, common pitfalls, and directions for future research in light of extant literature are discussed.


2015 ◽  
Vol 9 (2) ◽  
pp. 0-0 ◽  
Author(s):  
Сергей Илькевич ◽  
Sergey Ilkevich

This article is an attempt to identify and summarize the main trends and issues in the international publications deals with service management in the field of tourism and hospitality. The article considers publications 2012-2015 years of sampling represented eight leading foreign journals of tourism, hospitality and service management: Journal of Service Science and Management, Journal of Service Management, Service Science, Tourism Management, Journal of Hospitality and Tourism Management, Annals of Tourism Research, International Journal of Hospitality Management и Journal of Hospitality Management and Tourism. Based on the review and grouping of publications relevant service management issues in tourism and hospitality, the author makes a conclusion about kinds of topics, that are among the most typical in this field and gives examples of works for demonstration how wide is chosen issues. As can be seen from publications noted in the article , in the international literature of tourism, hospitality and service science is widely investigated the problems of service management in the tourism and hospitality. The author distinguishes ten thematic areas of service management in the tourism and hospitality, which probably kindle the highest interest and which are represented by a large number of publications: 1) the perception by tourists of issues related to risk and safety; 2) factors of customer loyalty; 3) the tourists motivation; 4) joint creation and customization of the tourist product; 5) consumer impressions; 6) methodological aspects of measuring consumer satisfaction; 7) social responsibility of business in the tourism and hospitality; 8) attitude to workers in the sphere of tourism and hospitality; 9) the needs of elderly tourists and tourists with disabilities; 10) use of information technology by consumers of tourist products


1998 ◽  
Vol 4 (2) ◽  
pp. 331-339
Author(s):  
Renata Fox

New global developments point towards a more demanding tourist and a preference for tailor-made travel arrangements. The competition is fierce and quality improvement a general trend. The most countries in south-eastern Europe have started tourism quality enhancement projects. The key element of these processes will be an internationally compatible system of professional education. In order to develop educational norms which will meet the needs of European tourism and hospitality industry, Faculty of Hotel Management Opatija has within the frame of the joint project with Manchester Metropolitan University Hotel & Tourism Management Education Development taken the first steps towards international accreditation of its curricula.


Author(s):  
Kijpokin Kasemsap

This chapter explains the overview of hospitality management; the overview of tourism management; product quality, service quality, price, customer satisfaction, and consumer trust in hospitality and tourism management; the significance of hospitality management in global business; the significance of tourism management in global business; and the managerial implications of hospitality and tourism management. Tourism and hospitality industry is one of the most important industries in the modern business world. It is essential to acquire a driving enthusiasm for customer service and a strong sense of professionalism to develop and maintain customer satisfaction in the hospitality and tourism industry. Effective hospitality and tourism management positively affects customer satisfaction, firm growth, and productivity in global business. The chapter argues that facilitating hospitality and tourism management in global business has the potential to enhance organizational performance and reach strategic goals in the digital age.


2020 ◽  
pp. 1314-1337
Author(s):  
Kijpokin Kasemsap

This chapter explains the overview of hospitality management; the overview of tourism management; product quality, service quality, price, customer satisfaction, and consumer trust in hospitality and tourism management; the significance of hospitality management in global business; the significance of tourism management in global business; and the managerial implications of hospitality and tourism management. Tourism and hospitality industry is one of the most important industries in the modern business world. It is essential to acquire a driving enthusiasm for customer service and a strong sense of professionalism to develop and maintain customer satisfaction in the hospitality and tourism industry. Effective hospitality and tourism management positively affects customer satisfaction, firm growth, and productivity in global business. The chapter argues that facilitating hospitality and tourism management in global business has the potential to enhance organizational performance and reach strategic goals in the digital age.


2020 ◽  
Vol 10 (1) ◽  
pp. 87-106 ◽  
Author(s):  
Pau Obrador

Abstract This article suggests the importance of opening tourism and hospitality management education to critical perspectives and practices. Critical developments on hospitality have had a limited impact on higher education curricula, which retain a strong vocational orientation. This article presents a student-led pedagogical innovation that enacts hospitality as a critical tool. The activity involved the organization of a pop-up café using freegan principles. Surplus food was transformed into nutritious meals that were distributed on campus on a pay-as-you-feel basis. The innovation drew on Tribe's philosophical practitioner, which vindicates the practical value of adding critical reflection to vocational courses. This article reflects on the pedagogical value of embedding critical hospitalities into vocational curricula. The experience raised relevant questions on the interplay of hospitality and criticality, the ethical values of tourism education and the educational needs of tourism management students more generally.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Brent W. Ritchie ◽  
Yawei Jiang

Purpose This paper aims to summarize the current state of research on risk, crisis and disaster management in the generic field, and in tourism and hospitality. It identifies key themes and compares the main topics studied in both the tourism and hospitality management and marketing literature. Design/methodology/approach A narrative (thematic) review and synthesis was completed based on articles published in the top 20 tourism and hospitality management journals from 2011 to March 2021. A review was conducted of the generic literature from 2016 to 2020. Findings From 210 papers reviewed, only 47 are in the hospitality field. The authors found that 80% of papers were empirical with slightly more quantitative papers produced. The majority of the papers focused on crises. Three key themes were found from the review and future research proposed to address gaps based on these findings and a review of 26 papers from the generic risk, crisis and disaster management field. Practical implications Research is required into planning and preparedness, not just response and recovery to crises and disasters. Future research should consider hospitality rather than tourism, particularly focusing attention outside of the accommodation sector. Hospitality studies also need to go beyond the micro-organizational level to include more meso- and macro-level studies. Originality/value The review provides a number of future research directions for tourism and hospitality research in the field. The paper provides a comprehensive multi-dimensional framework to synthesize studies and identifies research gaps. It also provides recommendations on methodologies required to progress these research directions. Research in this field is likely to grow because of the impact of COVID-19.


2018 ◽  
Vol 32 (3) ◽  
pp. 200-206
Author(s):  
Brijesh Thapa

Tourism and hospitality management education is relatively new in Nepal, with only four major public universities offering a bachelor’s degree programme. The curriculum is generally focused on managerial training and has a business orientation. In addition, the curriculum development process in Nepal follows a standard content-based method whereby individual faculty members are assigned to develop courses based on their expertise. This process does not permit input and/or engagement from industry stakeholders, which, given the applied nature of the tourism and hospitality discipline, is a major limitation. Recently, there have been growing interactions, especially by private institutions, to develop linkages with industry with respect to internships and job placement; however, an active role in curriculum input and development is non-existent in the country. This article presents a case study of industry involvement in tourism and hospitality management curriculum development in Nepal. The author outlines the background of the partnership, the process and the final curriculum product. This project is the first case of industry involvement in curriculum development in Nepal and has significance for other such partnerships in the country.


2019 ◽  
Vol 4 (5) ◽  
pp. 971-976
Author(s):  
Imran Musaji ◽  
Trisha Self ◽  
Karissa Marble-Flint ◽  
Ashwini Kanade

Purpose The purpose of this article was to propose the use of a translational model as a tool for identifying limitations of current interprofessional education (IPE) research. Translational models allow researchers to clearly define next-step research needed to translate IPE to interprofessional practice (IPP). Method Key principles, goals, and limitations of current IPE research are reviewed. A popular IPE evaluation model is examined through the lens of implementation research. The authors propose a new translational model that more clearly illustrates translational gaps that can be used to direct future research. Next steps for translating IPE to IPP are discussed. Conclusion Comprehensive reviews of the literature show that the implementation strategies adopted to date have fostered improved buy-in from key stakeholders, as evidenced by improved attitudes and perceptions toward interprofessional collaboration/practice. However, there is little evidence regarding successful implementation outcomes, such as changed clinician behaviors, changed organizational practices, or improved patient outcomes. The authors propose the use of an IPE to IPP translational model to facilitate clear identification of research gaps and to better identify future research targets.


Author(s):  
Shriya Das Mahapatra ◽  
R. K. Patra

It has already been known that recent past tourism depends consistently on hospitality. The present study was aiming to identify the tourism and hospitality industry relationship on the basis of annual income, duration and stay types, tenure of tour, an analysis based survey among local people of Kolkata, India. The survey was done through a questionnaire, which was assessed through random sampling of 200 residents of urban city. The results indicated that lower the income groups but highest duration of stay but tenure of tour may be more than twice per year. In conclusion, people of Kolkata fond of tour because of suitable hospitality management in the tourist spots. Therefore, tourism and hospitality has a close relationship to enhance growth for revenue generation, employment generation, etc.


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