scholarly journals Relevant Attributes for Olive Oil Purchasing Decisions: A comparison between Brazil and Portugal

2022 ◽  
Vol 6 (1) ◽  
pp. 251261
Author(s):  
Marcela De Oliveira e Silva Loureiro ◽  
Natália Araujo Pacheco ◽  
Janaína Carla Kovalski
Keyword(s):  
Olive Oil ◽  
Decision Process ◽  
Country Of Origin ◽  
Economic Importance ◽  
Purchasing Decisions ◽  
Current Information

Objective: To identify and compare the most relevant attributes for consumers when deciding to buy olive oil in Brazil and Portugal.Method: In the first study, 10 olive oil consumers were interviewed to understand and identify the attributes that influence the decision process. In the second study, a survey was conducted with 338 consumers to compare the importance of the attributes.Findings: Taste, type of olive oil, acidity and price were among the five most important attributes for both nationalities, along with brand (only for Brazilians) and country of origin (only for Portuguese). Among the most important attributes, price was the least important and was used as a tie-breaker between similar products.Originality: Despite the economic importance of this market (€856 million in 2019), little is known about the attributes that are most relevant to consumers. This research provides current information on these attributes.

scholarly journals Country-of-Origin Labelling, Food Traceability Drivers and Food Fraud: Lessons from Consumers’ Preferences and Perceptions

2017 ◽  
Vol 8 (3) ◽  
pp. 541-558 ◽  
Author(s):  
Michail BITZIOS ◽  
Lisa JACK ◽  
Sally-Ann KRZYZANIAK ◽  
Mark XU
Keyword(s):  
Risk Assessment ◽  
Country Of Origin ◽  
Product Labelling ◽  
Purchasing Decisions ◽  
Food Fraud ◽  
Food Traceability ◽  
Systems Implementation ◽  
Assessment Systems ◽  
Primary Means ◽  
Consumer Perspective

AbstractMany factors influence consumers’ perceptions and purchasing decisions, with product labelling forming the primary means of communication. The extent to which labels should contain information about traceability is debated. Whilst traceability is an important tool used by food business organisations and regulators in assuring food safety, other drivers for information about traceability are less well understood. This paper reviews the issues related to drivers for traceability from a consumer perspective, and evaluates country-of-origin labelling (COOL), enabling technologies and food fraud as potentially significant drivers in consumer requirements for information. The implications for risk assessment, systems implementation and communications about traceability are also considered.

scholarly journals EXPLORING BRAND PREFERENCES OF SLOVAK CONSUMERS ACROSS DEMOGRAPHIC FEATURES

2013 ◽  
Vol 8 (3) ◽  
Author(s):  
Lucia Vilčeková ◽  
Miroslav Sabo
Keyword(s):  
Young People ◽  
Decision Process ◽  
Country Of Origin ◽  
Purchase Decision ◽  
Buying Behavior ◽  
Older Consumers ◽  
Foreign Brands ◽  
Domestic Products ◽  
Demographic Features ◽  
Brand Preferences

The paper describes brand buying behavior of Slovak consumers across different demographic features with emphasis on domestic versus foreign brands. First, the introduction to brands and branding is provided, followed by description of purchase decision process and finally, research results are presented. The representative research was conducted in year 2013 on a sample of 1067 Slovak consumers older than 16 years of age. A relationship between age and attitudes toward brands was determined. Young people prefer foreign brands and country of origin is more important for them as for older consumers. The size of a city where people live does not have any influence on their brand preferences. Differences within gender were found, men prefer domestic products and women think foreign brands are more available. Women buy Slovak products because they want to support the economy.

The Structure of Preferences of Olive Oil Importers: The Country of Origin Effect

2020 ◽  
Vol 26 (7) ◽  
pp. 457-469
Author(s):  
Antonio Chamorro-Mera ◽  
Beatriz Román-Suero ◽  
María Del Mar García-Galán
Keyword(s):  
Olive Oil ◽  
Country Of Origin ◽  
Origin Effect

scholarly journals Measuring the Impact of Extrinsic Cues on Consumers’ Purchasing Decision for Food Products

2017 ◽  
Vol 62 (3) ◽  
pp. 33-46 ◽  
Author(s):  
Besnik Fetai ◽  
Nora Sadiku-Dushi ◽  
Raman Ismaili
Keyword(s):  
Positive Impact ◽  
Country Of Origin ◽  
Food Products ◽  
Product Evaluation ◽  
Domestic Product ◽  
Purchasing Decisions ◽  
Purchasing Decision ◽  
Extrinsic Cues ◽  
The Impact ◽  
Extrinsic Product Cues

AbstractThe extrinsic product cues are becoming a very important aspect in product evaluation by consumers. Because of their importance many authors are exploring which extrinsic cues are considered more significant when evaluating the different kind of products. Therefore, the aim of this research is to investigate the impact of most researched extrinsic cues such as the country of origin (COO), brand, and price on a purchasing decision for food products among consumers in Kosova. To explore the domestic country bias, the impact of the additional cue labeled as “domestic product” is studied. Based on a quantitative survey, the main findings of this study revealed that the brand, the price, the country of origin, and domestic branded products have positive impact on a consumer’s purchasing decision, since consumers rely on those extrinsic cues when making their purchasing decisions. When multiple cues are presented, the country of origin is considered as the most important cue, while the “domestic product” is least important to Kosovar consumers. The findings of this study are useful to food producers and marketers of food products, since it can provide them with useful information on what consumers consider most important when purchasing food products.

scholarly journals Analisis Peran Mediasi Harga Terhadap Asosiasi Country Of Origin, Perceived Quality, dan Brand Image Terhadap Keputusan Pembelian

2020 ◽  
Vol 17 (1) ◽  
pp. 57-80
Author(s):  
Rosdiana Sijabat
Keyword(s):  
Brand Image ◽  
Country Of Origin ◽  
Perceived Quality ◽  
Consumer Perceptions ◽  
Purchasing Decisions ◽  
Managerial Implication ◽  
Consumer Decisions ◽  
Household Appliance ◽  
Home Appliance ◽  
The Relationship

This article examines perceptions of the country of origin, perceived quality, and brand image of Chinese household appliance products on product purchasing decisions by Indonesian consumers mediated by consumer perceptions of prices. A total of 402 respondents who had purchased home appliances from China filled out questionnaires related to their perceptions of the products studied, and these perceptions were analyzed using PLS-SEM. The analysis results show that perceptions of the country of origin, perceived quality, and brand image have a positive and significant relationship to consumer decisions in buying household brand products from China in Indonesia. Perceptions of price mediate the relationship between country of origin, perceived quality, and brand image on purchasing decisions with positive associations. This study provides new insights into the relationship between country of origin, perceived quality, brand image, and price on product purchasing decisions from China in Indonesia, where both countries are developing countries. The study offers managerial implication on the importance of home appliance manufacturers from China to maintain affordable prices in the Indonesian market.

scholarly journals KUALITAS INFORMASI DAN KEAMANAN TRANSAKSI FAKTOR KUNCI PENUNJANG PERKEMBANGAN E-COMMERCE

2016 ◽  
Vol 16 (1) ◽  
pp. 17
Author(s):  
Asep Lucky Resa ◽  
Lili Adi Wibowo
Keyword(s):  
Country Of Origin ◽  
Influence Factors ◽  
Sem Analysis ◽  
Survey Method ◽  
Purchase Decisions ◽  
Purchasing Decisions ◽  
Cross Sectional ◽  
Analysis Technique ◽  
The Difference ◽  
Cross Sectional Design

Purpose - The purpose of this paper was to be found out the influence factors of the dominant country of origin against purchasing decisions on local brandDesign/methodology/approach – the design of the research was a cross-sectional design. This research used verification approach with survey method. A total of 200 respondents were chosen as using non probability sampling. A survey questionnaire was used as a research instrument to collect the data from respondents. The analysis technique used SEM analysis tools'Findings - Quality of information and transaction security has influenced on purchase decisions online simultaneously and partially.Originality/value - The paper provides a basis to understand the issues of purchasing decisions on local brand in Indonesia. The difference of this study with earlier research on objects that are  the variable used supporting the theory as well as the different references used by previous researchers.                    Keywords: country of origin, purchase decisions

The Role of Brand Image in Mediating the Influence of Country of Origin Image and Price on Purchasing Decisions (Study Case on Car Credit Products PT. Maybank Indonesia Finance)

SIASAT ◽  
2021 ◽  
Vol 6 (4) ◽  
pp. 204-218
Author(s):  
Melitina Tecoalu ◽  
Saparso ◽  
Fernandes
Keyword(s):  
Brand Image ◽  
Country Of Origin ◽  
Purchasing Decisions ◽  
Loan Financing ◽  
Study Case ◽  
Credit Financing ◽  
Country Of Origin Image ◽  
Wheeled Vehicles ◽  
Buying Decisions

The development of transportation, especially four-wheeled vehicles, is very fast, which can cause finance companies to move dynamically. The development of finance companies today leads to intense competition. The increasing need for cars and other necessities of life drives people to buy cars in cash or credit financing (Leasing). One of the car loan financing companies in Indonesia is PT. Maybank Indonesia Finance. Before purchasing the product they want, some consumers will assess and see where this product company comes from. In addition to COO, price is also one of the determining elements for consumers to purchase a product or service they want. When the image of the country of origin is good, and the price set is cheap, it will make consumers perceive the idea of the product and will later influence purchasing decisions. Therefore, this study wanted to examine the role of brand image in the mediating country of origin image and price on purchasing decisions. This research was conducted by non-probability sampling method with purposive sampling type. Researchers distributed questionnaires to 100 Maybank Finance consumer respondents in Indonesia who had purchased Maybank Finance car loans in 2018-2020. The analysis results conclude that the image of the country of origin has no positive and significant effect on buying decisions. Price has a positive and significant effect on purchasing decisions. The idea of the country of origin has a positive and significant effect on brand image. Price has a positive and significant effect on brand image. Brand image has a positive and significant effect on purchasing decisions. Brand image mediates the idea of the country of origin on purchasing decisions. Brand image negotiates price on buying decisions.

Neuromuscular physiology and pharmacology of parasitic flatworms

Parasitology ◽  
1996 ◽  
Vol 113 (S1) ◽  
pp. S83-S96 ◽  
Author(s):  
R. A. Pax ◽  
T. A. Day ◽  
C. L. Miller ◽  
J. L. Bennett
Keyword(s):  
Ion Channels ◽  
Glutamate Receptors ◽  
Economic Importance ◽  
Early Evolution ◽  
Control Measures ◽  
Animal Kingdom ◽  
Somatic Muscle ◽  
Current Information

SUMMARYThe trematode and cestode flatworms include numerous parasitic forms of major medical and economic importance. A better knowledge of the neuromuscular physiology of these animals could lead to development of new control measures against these parasites. Since these animals are near the stem from which all other animals have evolved, better knowledge of these animals could also yield valuable information about the early evolution of nerve and muscle systems in the animal kingdom. This review focuses on what is known about the characteristics of the somatic muscle in these animals. The anatomy of the muscles is described along with a review of current information about their electrophysiology, including descriptions of the ion channels present. Also included is a summary of recently acquired data concerning the nature of serotonin, peptide, acetylcholine and glutamate receptors on the membranes of the muscles.

scholarly journals EFEK MODERASI COUNTRY OF ORIGIN PADA PENGARUH KUALITAS PRODUK DAN EKUITAS MEREK TERHADAP KEPUTUSAN PEMBELIAN LAPTOP TOSHIBA

2019 ◽  
Vol 4 (2) ◽  
pp. 96-106
Author(s):  
Erdawati Erdawati ◽  
Asraf Asraf
Keyword(s):  
Product Quality ◽  
Brand Equity ◽  
Country Of Origin ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Quality Product ◽  
Quality Of Products ◽  
Mobile Computers ◽  
Made In

On mobile computers market in Indonesia, including in Simpang Empat West Pasaman, there are many product from many country by various brands. The high competition requires manufacturers and distributors to implement the marketing strategies. To implement these strategies required a good understanding of the factors that influence the decision purchase. This study analyzed the moderating effect of country of origin variable on the influence of product quality and brand equity on Toshiba purchasing decisions in Simpang Empat Pasaman Barat. This studies show that the product and brand equity as partially or simultaneously positive and significant influence on purchasing decisions. Country of origin moderated the influence of the quality of products on purchasing decisions and also brand equity influence on purchasing decisions. The results of this study imply that in order to improve the purchase decision of Laptop Toshiba, can be done by increasing again product quality and brand equity. Special to the store vendors, recommended to sell products made in Japan as a priority, because the computers made in Japan is perceived as a high quality product. Keywords: Product, Brand Equity, Country Of Origin and Purchase Decision

scholarly journals PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP PROSES KEPUTUSAN PEMBELIAN KONSUMEN PRODUK AIR MINERAL AQUA

Epigram ◽  
2017 ◽  
Vol 14 (1) ◽  
Author(s):  
Rafiqa Muriska Pandia ◽  
Kadunci Kadunci ◽  
Diana D. C. Hutagalung
Keyword(s):  
Regression Analysis ◽  
Product Quality ◽  
Decision Process ◽  
Mineral Water ◽  
Regression Coefficient ◽  
Linear Regression Analysis ◽  
Test Validity ◽  
Purchase Decisions ◽  
Purchasing Decisions

AbstractThis research aims to find out how the influence between product quality and prices of consumer purchasing decisions. Data collection using the questionnaire given to the respondents to obtain primary data and secondary data to obtain an libraries. While the method of data analysis using inferensial statistical analysis, test validity and reliability, test, test the significance of classical assumptions, analysis of the coefficient of determination and multiple regression analysis. Results of the study showed that the quality of the product and the price has a strong influence on the buying decision process. The quality of the product and the price effect of 55.6% of purchase decisions and the remaining 44.4% are influenced by other factors such as advertising, brand image factor and others.Multiple linear regression analysis results obtained persamaanY = 20.216 0, 121X1 0, 610X2. Of the equation there are constants of 20.216 meaning if the quality of the product and the price is worth 0 then the consumer's decision to purchase the AQUA mineral water of 20.216.The regression coefficient values on the variable quality of products poositif of 0.121 meaning if product quality improved 1 value, then the purchasing decisions of consumers against products of instant noodles rose by 0.121. The regression coefficient values on the variable price of poositif 0.610 meaning if prices increased the value of 1, then the purchasing decisions of consumers against products of mineral water AQUA rose by 0.610. If the quality of the product and the price value of the coefficient of increase one means the amount of the purchase decision process increases to 20.947.The test results on the test t significance obtained product quality variable value indicates the value thitung = 1.412 < ttabel = 1.662-value significance of 0.162 > 0.10. This means 1 Hypothesis is not accepted. The value for a variable price showed the value of thitung = ttabel > 7.413 = 1.662-value significance of 0.0000 < 0.10. This means the hypothesis 2 received. The calculation result statistics showed the value of Fhitung = Ftabel > 55.474 = 2.37 significance and value of 0.000 < 0.10. This means the hypothesis 3 received.Key words: Product Quality, Price, Purchase Decisions ProcessAbstrakPenelitian ini bertujuan untuk mengetahui seberapa pengaruh antara kualitas produk dan harga terhadap proses keputusan pembelian konsumen. Pengumpulan data menggunakan kuesioner yang diberikan kepada responden untuk memperoleh data primer dan studi kepustakaan untuk memperolah data sekunder. Sedangkan metode analisis data menggunakan analisis statistik inferensial, uji validitas dan reliabilitas, uji asumsi klasik, uji signifikansi, analisis koefisien determinasi dan analisis regresi berganda. Hasil penelitian menunjukan bahwa kualitas produk dan harga memiliki pengaruh yang kuat terhadap proses keputusan pembelian. Kualitas produk dan harga memiliki pengaruh sebesar 55,6% terhadap proses keputusan pembelian dan sisanya 44,4% dipengaruhi oleh faktor lain seperti faktor iklan, citra merek dan lain-lainnya.Hasil analisis regresi linier berganda diperoleh persamaan Y = 20,216 + 0,121X1 + 0,610X2. Dari persamaan tersebut terdapat nilai konstanta sebesar 20,216 artinya apabila kualitas produk dan harga bernilai 0 maka keputusan konsumen untuk membeli produk air mineral AQUA sebesar 20,216. Nilai koefisien regresi pada variabel kualitas produk poositif sebesar 0,121 artinya jika kualitas produk ditingkatkan 1 nilai, maka keputusan pembelian konsumen terhadap produk Indomie naik sebesar 0,121. Nilai koefisien regresi pada variabel harga poositif sebesar 0,610 artinya jika harga ditingkatkan 1 nilai, maka keputusan pembelian konsumen terhadap produk air mineral AQUA naik sebesar 0,610.Jika kualitas produk dan harga nilai koefisiennya meningkat satu artinya jumlah proses keputusan pembelian meningkat menjadi 20,947.Hasil pengujian pada uji signifikansi t diperoleh nilai variabel kualitas produk menunjukan nilai thitung= 1,412 < ttabel = 1,662 dengan nilai signifikansi sebesar 0,162 > 0,10. Dengan nilai signifikansi dibawah 0,10 tersebut menunjukan bahwa kualitas produk memiliki tidak mempengaruhi terhadap proses keputusan pembelian. Hal ini berarti Hipotesis 1 tidak diterima. Nilai untuk variabel harga menunjukan nilai thitung= 7,413 > ttabel = 1,662 dengan nilai signifikansi sebesar 0,0000< 0,10. Hal ini berarti hipotesis 2 diterima. Hasil perhitungan statistik menunjukan nilai Fhitung = 55,474> Ftabel = 2,37 dan nilai signifikansi sebesar 0,000 < 0,10. Hal ini berarti hipotesis 3 diterima.Kata kunci: Kualitas Produk, Harga, Proses Keputusan Pembelian

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