Presenting a framework for the successful entry of women entrepreneurs into green entrepreneurship

Purpose The concentration of women entrepreneurs on influential events such as the development of green entrepreneurship, which lead to the coordination and dynamic balance between economic and environmental goals, can create a bright future for businesses with sustainable and environmentally friendly architecture. The main purpose of this study is to provide a framework for the successful entry of women entrepreneurs into green entrepreneurship. Design/methodology/approach The present qualitative applied descriptive-analytical study was conducted on a population of women entrepreneurs working in green businesses. This population was obtained by the non-probability chain sampling method and an exploratory interview with the saturation of 12 individuals. Thematic analysis was used to analyze the findings. Findings The results revealed that creating shared value, inclusive social acceptance, multifaceted interactions and green dynamic bedding are effective in the entry of women entrepreneurs into green entrepreneurship in the form of “competitive empowerment” and “multiplied green synergy”. Thus, managers and planners should consider some factors, including shared value, social acceptance, inclusive acceptance, building green culture, knowledge flows, multiple participation, networking dimension, green marketing, competitiveness, creating platforms, green technologies and risk management. Originality/value This research tries to present a framework for the entry of women entrepreneurs into green entrepreneurship area.

CSR and shared value in multi-stakeholder relationships in South African mining context

Purpose Mining is surrounded by controversy, in spite of corporate social responsibility (CSR) projects. This study aims to explore the theory on CSR and shared value (SV) and identified a gap in an approach to implementing CSR and SV. Perceptions of multi-stakeholder relationships in the South African mining context were elicited. Design/methodology/approach A qualitative research design included 17 semi-structured interviews with 3 stakeholder groups, including members of the community, government representatives and mining management and secondary data of company documents on CSR. Findings The qualitative research revealed important gaps between CSR and SV theoretical frameworks, normative ethical approaches and operationalizing of these at the mine to the detriment of effective multi-stakeholder relationships. Practical implications Mines have to engage with the community and government stakeholders proactively and build relationships. Social implications Ethical normative approaches have to be considered. Government has to take note of this study’s findings with regards to negative consequences of institutionalized CSR for trust between mines and communities. Originality/value The literature review differentiates theoretically between normative and instrumental stakeholder theory, philanthropic and business case CSR, SV and their implicit normative ethical approaches. The semi-structured interviews revealed legacy issues and lack of engagement between mine and community as main barriers to multi-stakeholder relationships and raised important questions on normative ethical approaches to CSR and SV. The direct and indirect barriers by government, community and mine management are identified and differentiated.

Digital technologies, sustainable open innovation and shared value creation: evidence from an Italian agritech business

Purpose The aim of this research was to explore the mechanisms underpinning open innovation (OI) success and its sustainability in agrifood businesses. First, the authors explored the importance of 4.0 technologies in data collection from crowds, subsequently examining how new technologies might drive forward the development of collaborative strategies with suppliers. Reductions in resource wasting were observed. The role of 4.0 technologies in increasing supply chain sustainability overall was the main focus of the study.Design/methodology/approach This research builds on a single inductive case study method. The authors performed an in-depth analysis of data from an Italian agritech distributor. Data – aside from multiple semi-structured interviews – were collected via several different sources. The results have been summarized in an integrated holistic conceptual framework.Findings The findings show that 4.0 technologies allow for swift information exchanges between consumers, the agritech business and suppliers. As a result, consumers might demand new products and, consequently, the agritech business can arrange new offerings with suppliers, completing the OI and shared value creation circle. Likewise, the possibility of adopting a just-in-time approach of sorts may reduce the wasting of resources. The absorptive capacities and knowledge management capabilities of the agritech business play a fundamental role in OI performance, sustainability and success.Originality/value This research seminally explores how 4.0 technologies and knowledge management techniques can enable OI in agrifood businesses. Additionally, the ways in which OI may foster the development of sustainability-orientated supply chain strategies have been conceptualized.

Is Corporate Social Responsibility Really Able to Create Long-Term Sustainability Value?

This chapter analyzes the academic debate regarding the need to adopt a long-term vision of CSR strategies. It's based on the premise that short run is the dominant approach in financial markets, and this situation could be negatively conditioning the long-term sustainability value creation. New social values may be requesting different management decisions from companies, prioritizing long-term over short term results. A thorough literature review has been done across specialized journals, international reports, and key legislation, trying to determine and model the elements facilitating this sustainable value creation. It shows the alignment needed between CEO and their shareholders within the framework of corporate governance to create long-term value within CSR. There are signs of a possible financial over-performance of companies that strategically create a shared value with stakeholders based on environmental, social, and governance objectives, selected due to their materiality. A model is proposed to consider a long-term approach creating sustainable value in organizations.

Gender Neutrality

The main focus of this article is to critically analyse the associations between crime against women, gender neutrality and attainment of SDG 5 within the multicultural complex context of India. The article argues that to achieve gender equality and neutrality, changes must be made at the level of policy that empowers not only women but also the other genders. This has to be mainstreamed within policy making, by institutions and someday as a part of CSR through the creation of a shared value approach. The article argues that gender equality is not just about women's empowerment but also about empowering all other genders. For making its case, this article gives a detailed analysis of women's empowerment laws and goes on to make a case for the gender equality and neutrality by challenging the binary of man versus woman. The article makes a narrative about the imperative need of pushing gender neutrality in order to attain SDG-5 and sustainability in the middle of the unequal power relationship within every segment and sector of societies with complex cultural, class, caste divide and other inequities.

Creating shared value: the case of innovability at Suzano in Brazil

PurposeThis study aims to investigate how Suzano implemented shared value (SV) strategies to reconcile profitability and social welfare by joining innovation and sustainability.Design/methodology/approachThe authors use an exploratory, descriptive qualitative approach using the interactive qualitative analysis (IQA) method. IQA procedures and protocols were operationalized to get to Suzano's SV system. Primary data were collected through in-depth interviews. Content analyses were conducted with the support of Atlas.ti software.FindingsThe most relevant findings of this research are (1) Suzano developed a unique strategy to spread collaborative and innovation mindset throughout the organization called “innovability”; (2) Suzano's effort to understand local community's demands and a collaborative work raised the companies' profitability and enabled prosperity for the community; (3) the IQA procedures and protocols enabled the development of a Suzano's SV system, composed of nine elements and their relationships. They are purpose-driven leadership, materiality matrix, social welfare, profitability, ecosystem, business results, social results, impact and sustainable economic development, (4) purpose-driven leadership is the system's driver.Research limitations/implicationsThis study was limited to studying the implementation of the SV as a strategy to reconcile profitability and welfare. Despite the findings about the company's conflicts with local communities and the strategy with small family producers, other studies could evaluate the strategy of different stakeholders, such as the supply chain since Suzano is one of the leading companies of paper sales in Brazil.Practical implicationsBy using IQA protocols and the nine elements of this study, other researchers may replicate it to investigate the adoption of SV strategies in other organizations. The SV system developed in this study may be used by business leaders to disseminate the SV policies and practices in their organization.Social implicationsThe company adopts the three forms of SV -reconceiving products and markets, redefining productivity in the value chain and developing clusters with the local community-as strategies for sustainable and collaborative management. Suzano was led to get involved with the problems and conflicts' root causes. By doing so, the company unlocked innovation as a driver to achieve sustainable and responsible management. For them, innovation is in service of sustainability, creating innovability. Both concepts are part of the whole organization culture and practice. Innovability is Suzano's essence, and SV strategies are the means to scale it.Originality/valueThe originality of the paper relies on the method and techniques used to gather and analyze primary data, in which the unit of analysis (Suzano's SV strategy) was considered a system. Major findings were validated with research participants. By using IQA protocols and the nine elements of this study, other researchers may replicate it to investigate the adoption of SV strategies in other organizations.

PROGRAM MENCIPTAKAN MANFAAT BERSAMA UNTUK MENINGKATKAN PENDAPATAN PETANI PISANG DI KABUPATEN TANGGAMUS, PROVINSI LAMPUNG

<p>The Creating Shared Value (CSV) program as an alternative to the Corporate Social Responsibility (CSR) program provides options that allow companies to increase competitiveness while stimulating inclusive growth in reducing the poverty of farming families. This study examines the CSV program by looking at farmers' interests and the impact of the CSV program on banana commodities in Tanggamus Regency, Lampung Province. This study uses primary data obtained from surveys of 60 partner and non-partner farmers and in-depth interviews with 18 people involved in the existing business model. This research was conducted in March-April 2020. The data were analyzed descriptively. The results showed that the CSV program had been implemented in the location. In this CSV program, farmers get assistance from the company and certainty of selling banana products at an agreed price. However, not all farmers are interested in the program for various reasons, including due to limited land, limited time available, and farmers who do not want to be bound by work agreements. The impact of the CSV program on the banana commodity on household farmers' income has not been significant because bananas are not the primary source of livelihood for household farmers. The policy implication is that the CSV program can be an alternative to CSR programs. However, the success of this program also needs to consider the profile and the sources of livelihoods of farmers to ensure that farmers' interest and involvement can be more optimal.</p>

Sustainable Corporate Entrepreneurship of Publicly Traded Commercial Banks: A Developing Country Perspective

This paper aims to create empirical support about Creating Shared Value (CSV) notion developed by Porter, M.E. and Kramer, M.R. (2011). To accomplish the aim, the study has developed a set of decision rules to recognize banking products or services that can be characterized as Sustainable Corporate Entrepreneurship (SCE). This has been done by reviewing the literature of SCE, CSR, and CSV in the domain. Hereafter, it has made content analysis of annual reports of randomly selected banking corporations in light of the decision rules developed earlier. The purpose is to explain if CSV notion can be used as credible evidence of current SCE practices in the context of developing country like Bangladesh. To attain this purpose, the study has randomly selected 50 percent of the commercial banks out of 30 DSE listed commercial banks in Bangladesh. The study has found that banking corporations are engaged in SCE, though their performances on that are increasing in absolute terms (over the year), not in relative terms (over general investment). Moreover, financial performance remains constant for banks that are engaged exceptionally in SCE. Hence, the findings somewhat support the CSV notion to explain the current practices of SCE. Keywords: Entrepreneurship, Sustainable entrepreneurship, Sustainable corporate entrepreneurship, Corporate social responsibility, Creating shared value, Shared value