TOWARDS A DEVELOPMENT MODEL OF LOCAL CULTURAL TOURISM THROUGH THE INVOLVEMENT OF LOCAL ACTORS (PROVINCE OF CONSTANTINE, ALGERIA)

Since the nineties, cultural tourism is considered as a form of tourism that is carried out by groups of people or institutions, whose main motive is the fulfillment of an interest and knowledge more on the culture, the history and the heritage of the chosen destination. The city of Constantine, located in northeastern Algeria, is one of the oldest cities in the Mediterranean basin. It was elected "Capital of Arab Culture 2015" due to its history, cultural and architectural heritage. The aim of this study is to examine the influences of cultural tourism on local development, to highlight the perception of local actors' roles in the development of tourism and to determine their involvement in the preservation of Constantine's cultural heritage to achieve a development model of cultural tourism in Constantine. This study is based on a literature review and field surveys, the type of questionnaire includes different types of questions: open questions, Likert scale questions and multiple choice qualitative questions. A manual processing of the data was performed using the mean and standard deviation calculation. The results of this study reveal a misunderstanding of cultural tourism among local residents hence the need to develop a model of categorization of the objectives of the study (SPIP) which proposes four key principles for the development of local cultural tourism in the city of Constantine. However, unless the proposed model elements are incorporated, cultural tourism in this city would never emerge.

Analysis of learning impact of MBKM Plunturan Wiradesa Program for partners and Universitas 17 Agustus 1945 Surabaya

The Wiradesa activity which was held in Plunturan Village, Ponorogo Regency provided a new learning experience for students in implementing the current MBKM curriculum. Direct learning in the field with partners to implement the knowledge that has been obtained when learning on campus, as well as new knowledge gained in the field enrich learning activities for students. The involvement of the State Administration Study Program Wiradesa Program brought by the Student Executive Board (BEM) FISIP was held in Plunturan Village, Pulung District, Ponorogo Regency. Where the business specifications are existing MSMEs and pioneering MSMEs that have been appointed as supporting identities for Plunturan Cultural Tourism Village. Its activity is to develop existing and pioneering businesses. The impact of implementing Wiradesa is not only felt by students, but also for lecturers and partners. Therefore, through this research, the authors conducted a survey to determine the impact of the implementation of Wiradesa activities on learning in the MBKM curriculum for students, lecturers and partners which was carried out in Plunturan Village, Pulung District, Ponorogo Regency. The results of the research carried out are that there is an impact on MBKM learning through Wiradesa activities in Plunturan Village with the resulting benefits greatly impacting the economy, social and other sectors. The impact on universities related to improving the performance of the KPI can be grouped into 3, namely the direct, ongoing and potential impacts. The direct impacts include the 2nd KPI, where students get experience outside of campus and the 7th KPI, which is a collaborative and participatory class. The ongoing impact in the 5th IKU is that the work of lecturers is used by the community. The potential impacts include the 1st KPI, which means that graduates get decent jobs and the 3rd KPI, which is lecturers who are active outside the campus.

SISTEM REKOMENDASI TEMPAT WISATA MENGGUNAKAN ALGORITMA CHEAPEST INSERTION HEURISTIC DAN NAÏVE BAYES

Bali is one of the best tourism areas in Indonesia, as evidenced in 2016 Bali received a number of awards on the TripAdvisor Travelers Choice Award in global and Asian scope. However, the Corona virus outbreak from 2019, caused the tourism sector in Bali to decline, thus a solution is needed to restore the tourism sector in Bali, where one solution is to increase cultural tourism to the maximum, as the main attraction of tourist destinations in Bali. Bali. So the author proposes a tourism recommendation system, which aims to recommend tourist attractions that are suitable for tourists, which in this recommendation system is also recommended cultural tourism destinations that are directly recommended by the community, and there is also a mapping of tourist attractions as part of a tourist recommendation system, mapping of tourist attractions public and cultural attractions. In this tourism recommendation system, using the Naïve Bayes Algorithm to recommend general tourist destinations based on the personal motivation of tourists, which is based on the attributes of age, gender, natural interest, artificial interest, cultural interest of tourists, using 200 training data consisting of 14 classes of tourist attractions. . In addition, this tourist recommendation system is equipped with recommendations for routing tourist attractions using the Cheapest Insertion Heuristic Algorithm, to arrange a list of tourist attractions. Keywords: Recommendation System, Naïve Bayes Algorithm, Cheapest Insertion Heuristic Algorithm, Personal Motivation, Place Mapping.

Social Media Analytics

The rise of social media allowed greater people participation online. Platforms such as Facebook, Twitter, Instagram, or TikTok enable visitors to share their thoughts, opinions, photos, locations. All those interactions create a vast amount of data. Social media analytics, as a way of application of big data, can provide excellent insights and create new information for stakeholders involved in the management and development of cultural tourism destinations. This chapter advocates for the employment of the big data concept through social media analytics that can contribute to the management of visitors in cultural tourism destinations. In this chapter, the authors highlight the principles of big data and review the most influential social media platforms – Facebook, Twitter, Instagram, and TikTok. On that basis, they disclose opportunities for the management and marketing of cultural tourism destinations.

Reading Between the Scenes

Departing from the assumption that cinema has always had the capacity to represent social structures and movements and provide valuable sources of information about societal phenomena, this chapter employs representation as a research approach to offer contributions to understanding realities “outside the film” regarding literary tourists' motivations, experiences, and literary places. The authors analyse cinematic representations of literary tourism in feature films and take the perspective of literary tourism studies, reviewing the literature on cultural tourism, special interest tourism, niche tourism, literary tourism, and literary sites and landscape. The analysis and interpretation of the cinematic sequences reveal two opposed ideas of what literary tourism experiences might be: a shallow, disappointing, and inauthentic experience or a meaningful and authentic event.

Understanding Big Data and Techniques in Cultural Tourism

Big data enriches the experiences of cultural tourism visitors as well as being used in the management, presentation, and protection of cultural heritage. Technological innovations and the production of more data every day have increased the importance of data and information in competition in the tourism industry. For this, since it is seen that it is important to examine issues such as big data and analytics in cultural tourism, this book chapter presents the studies in the related research area in detail. As a result of the systematic literature review, data types that can be the basis for the formation of big data in cultural tourism and technologies that can support are specified. In addition, researches on cultural heritage and cultural tourism were examined, and theoretical and practical suggestions were presented.

ICT and PB Learning Combined for the Advancement of Intercultural Education

This chapter intends to describe the case of the MIEC virtual exhibition as well as reflect upon the relevance of ICT, namely Google Arts and Culture, for the promotion of cultural heritage tourism. In this vein, the authors will first approach the issues of cultural tourism and ICT, exploring how virtual exhibitions and digitization have become an important tool to empower institutions and audiences. Secondly, the authors will present, discuss, and assess the project-based learning (PBL) activities, starting with the presentation of the platform, its advantages and disadvantages for learning and teaching. Then, the authors will analyze some of the results obtained from a pedagogical perspective by scrutinizing students' surveys and opinions. These results will also report on the research outcomes of the project, and an accountability of its marketing purposes will be proposed. The chapter will finally put forward the limitations of this ongoing project and intended future research, suggesting how similar projects can be implemented, managed, and assessed.

Social Media and Cultural Tourism

The development of digital communication technologies and the increase in the use of digital platforms by individuals have increased the tendency towards touristic activities. Cultural tourism, which is carried out for certain purposes within the diversity of tourism, is one of the rising tourism activities of recent times. In this context, tourism management benefits from social media platforms as a tool in marketing their products and services related to cultural tourism. Social media platforms are important here for two aspects. The first of these is the use of social media by tourism management in the marketing of products and services by organizing individual and mass cultural tours and communicating with target audiences. The second is that individuals benefit from social media platforms in participating in cultural tourism and decision making. In this direction, it is important to evaluate conceptually the relationship between social media platforms, one of the most important digital communication technologies, and cultural tourism.