How COVID-19 Has Stimulated Innovation in the Chinese Education Sector

This chapter aims to investigate the impacts of COVID-19 in China's education sector. It will capture the dynamics of the interlinked changing relationships between the availability and use of education technology (EdTech) and the demand for online learning among various stakeholders in the Chinese education market. In addition, this chapter examines whether and how these relationships enhance operational efficiency via transforming the current business models in the sector, in particular due to the COVID-19 pandemic. By analyzing the current practices of the sector, this chapter will critically discuss the challenges and opportunities for technology in education and how these changes in turn drive stakeholders (including students, educators, and regulators) to respond and engage with each other, and how these stakeholder engagements impact the sustainable development of delivery modes, such as digital education and remote learning by using EdTech strategies in the sector.

The Main Problem Areas of International University Students: A Qualitative Analysis on Azerbaijan Students

The international student mobility, aiming to create and sustain international integration has been an essential part of the education market in the 21st century. However, while such international student exchange programs contribute to the students and the cities hosting them, they bring along some problems. The aim of this study is to identify the main problem areas that international university students are likely to encounter. By applying the qualitative research method, the phenomenological research design was used in the study since it aims to reveal the problems of students based on their individual experiences. In-depth interviews were conducted with the Azerbaijani students studying at Akdeniz University selected as the research sample, which were then descriptively analyzed. The main problems were identified as “economic problems, inability to understand the local language, problems with accommodation, feeling cheated and intimidated, being inexperienced, lack of knowledge about the formal procedures, cultural diversity, lack of support, and exclusion”. The problems regarding finance and accommodation emerged as the most frequently mentioned problems. The main strategies to overcome these problems are also discussed.

Discursive Practices as Drivers of Academic Culture in Higher Education (Baikal School of BRICS Case Study)

Irkutsk National Research Technical University has recently launched a number of English-taught educational programmes with the paramount objective to transform the educational landscape of the university. Delivering the programmes in a foreign language gives the university significant competitive advantages in the higher education market, and also enhances the standards of education by attracting foreign experts, professors and students. The purpose of the study is to identify specific didactic tasks that will determine the design of English-taught educational programmes. Having analysed the experience based on language training of undergraduate and graduate students who study in multicultural groups and take English-taught courses, we conclude that the academic status of foreign languages within the programmes of Baikal School of BRICS differs from classical educational paradigms. The implemented lingua-didactic approach when delivering the disciplines focused on language performance is based on the principles of intercultural reflection, acceptance of linguistic and cultural diversity, generation of common meanings and values of education and academic cooperation within the studied subjects, and it contributes to the development of adequate educational technologies resulting in appropriate learning outcomes of students. The results of the study can be used to evaluate and develop similar educational products.

From the corporate culture of national university to the global university: the case of the RUDN University

The relevance of the research is associated with the increasing competition in the global educational market, where Russian universities enter and pretend to the status of a global university due to the Project 5-100. Today an academic institution needs to form a brand in the actual international infosphere. This process based on many factors, one of which is the corporate culture (CC) of the university, and the study is concerned with the exploration of its features. The main characteristics of the concept of global university and the description of the features of the CC of the university are given. The results of the study of CC of the RUDN University, that were received in 2019 through a survey of teachers, staff and students of the university, are presented. In conclusion, the recommendations on how to transform the CC of a university so that it allows to form its brand in the global educational space are formulated. These recommendations will be useful to any university that works in Russia or enters the global education market.

ALPHA : Personal Assistant in Chat Box

This research paper gives a comprehensive view of a virtual assistant named “Alpha” which is developed using the concept of Artificial intelligence, to aid in education, market, business and many other fields.This bot is programmed in python and is stored in raspberry pi, providing it a user friendly environment by making the bot move along with the user. A virtual assistant is an application that takes voice input, processes it and then gives output according to the input. Alpha is a real time, interactive bot and it is built on the latest technologies. It uses numerous python Libraries to help perform various functions that enable the Assistant to assist its user in day to day activities. The Assistant can convert text to speech and vice versa using gTTS and speech Recognition libraries respectively. It is a multilingual digital employee that speaks, listens and comprehends over 26 languages. It has other interesting features of face recognition and registration, smog sensing and alcohol sensing. It is also capable of making payments using the QR scanner feature added to it.

School marketing on their websites and students in need of special support: Independent schools in the Stockholm local education market

A key component of the functioning of a market system of education is the provision of information to consumers. While marketing may be used by schools to provide information to consumers. The marketing information may appeal to some consumers and not others. This study examines independent schools marketing on their websites and how it appeals to consumers in need of special support. The findings show that these schools market their goals and values, studentship, methods and programmes, services as well as facilities. The marketing by these schools may not appeal to students in need of special support in the failure to provide relevant and adequate information to them and framing of their studentship that does not include students in need of special support as well as the focus on academic performance.

Corporate Education in Russia. Prerequisites for Development, Current Tasks, Construction Models

Introduction. The period of active global cybernetization and business automation was marked by a problem for Russian employers in the form of a shortage of qualified personnel capable of ensuring the development and competitiveness of business in the world markets.Methodology and sources. Sociology of education as a social institution has been developing since 1970 s. Its current theoretical foundation is based on two principles: 1) The principle of mutual convergence of social institutions (education – business, education – state, education – family); 2) Variety of educational practices as a factual manifestation of the phenomenon of continuous education. Today corporative learning is one of such practices that radically change the ecosystem of traditional education.Results and discussion. There was a problem of forming a system of training new human resources that meet the changing economic realities. Until the 1990s, before the collapse of the country and the beginning of political and economic reforms, the Russian Federation had a system of higher education as one of the most stable and well-established mechanisms for training personnel for all sectors of the economy. An indicator of the effectiveness of this system was that graduates of Russian universities were invited to work by well-known corporations from many countries of the world.Over the years of reforms, Russia has lost its previous model of education, which today significantly affects the quality of training. Many Russian enterprises are forced to follow the path of independent training and retraining of specialists. Development of corporative is necessary to compensate for the limitations of traditional higher education. At first, the training was organized locally and had a haphazard character, but over time, Russian entrepreneurs began to adopt foreign experience in forming a knowledge system in the company and even create corporate universities.Conclusion. The study examines the prerequisites for the formation of the system and the development of the corporate education market, provides current models of knowledge accumulation and suggests the author's cognitive model of professional development of personnel.