—Big Data and Cloud Computing are two of the
most important technologies of the day. Since data is being
generated exponentially every day, Big Data has gained a
lot of significance in any technology. The daily explosion of
data means that it’s better to have big data included in the
applications. Whereas cloud computing is allowing users to
use platforms according to their time, convenience and
affordability. It is providing users ability to collaborate
and work efficiently more than ever. Combining these two
technologies can give a hands down advantage to the users
in terms of knowledge and efficiency. Big Data, when used
in cloud computing has applications in different fields such
as Finance, Management, supply chain, planning, data
storage, warehouses and many more. In this paper, we
have discussed Big Data implementation and application in
Cloud Computing. 4 V’s in big data can be applied in
Cloud computing to get better performance, higher input
details, better insights, reliable and secure platforms at
comparatively lower costs. Different analytics, technology
involved in coupling of big data with cloud computing, the
challenges involved in this process, trends applications of
the domain and security factors involved are discussed in
this paper