Through document analysis and participant observation, this paper
examines the patent strategy of Transsion, a Chinese company that dominates Africa’s
smartphone market and a leading innovator in facial recognition technologies optimised for
darker skins. We identify two major narratives surrounding Transsion’s facial recognition
patent strategy. First is the “empowerment” narrative, in which Transsion argues that there
are “blind spots” in conventional AI camera technologies and interprets its AI camera as not
just a fix to existing blindness but also an empowerment tool for dark-skinned users by
“seeing” and capturing their beauty. While the “empowerment” narrative is more externally
oriented, Transsion uses a “warfare” narrative to interpret its patent strategy internally.
This may have to do with cut-throat market competition, patents race, and the rapid pace of
innovation, which gave Transsion a strong sense of crisis. Other major Chinese brands are
also entering the African market. Transsion thus considers its facial recognition patents as
“competitive weaponry” in preparation for a future clash in Africa’s smartphone market. This
study makes three contributions. Empirically, through document analysis and participant
observation, we examine a relatively less known Chinese smartphone company that has made
huge impact in the Global South. Theoretically, we shed on the possibility of algorithmic
empowerment against racist facial recognition systems, although developing AI as a weaponry,
in the Chinese-African contexts, may also lead to new forms of imperialism. Thematically,
echoing this year’s AoIR conference theme, this study reveals the politics and geopolitics
of independence through patents.