The article is devoted to the historico-philosophical analysis of the phenomenon of personality in the receptive field of psychoanalytic views of Carl Gustav Jung. It is established, that personality is a conglomerate, that is a set of two opposite psychic structures: (a) consciousness (Ego) – the areas of self-awareness and (b) the areas of unconsciousness (personal unconsciousness and collective unconsciousness),which to the form a holistic image of the personality (deu. gestalt). For it is known, that personality is an organic whole only provided if the coherence of all structures of the psyche. It is underlined, that thanks to the symbiotic combination of the upper and lower layers of the psyche was formed a «holistic canvas» of the collective unconscious. In fact, this kind of syncretism can be explained only by the fact that consciousness and the personal unconsciousness (the area of conflicts and repressed, forgotten, repressed memories, which were previously realized and eventually fixed as complexes) are inherited psychic dispositional structures of the collective unconsciousness, which is storage the lion’s share of displaced «forgotten» information. It is emphasized, that the collective unconsciousness (the lower layer of the mental structure) is a reservoir for instincts and archetypes (historical experience inherited from previous generations). It is substantiated, that each personality belongs to a certain type of «psychological attitude» => [extrovert] – [ambievert] – [introvert] and on the basis of this analysis were identified peculiarities of each of the presented types.