scholarly journals Acxiom, Red Hat, Actifio, & IBM: A Strategic Partnership on Virtualization and Marketing

Virtu@lmente ◽  
2019 ◽  
Vol 6 (2) ◽  
Author(s):  
Wilson H. Gutiérrez B.
Keyword(s):  
Data Storage ◽  
Strategic Alliances ◽  
Strategic Partnership ◽  
Competitive Advantages ◽  
Server Virtualization ◽  
Software Applications ◽  
Business Partners ◽  
Marketing Alliances ◽  
Hardware Costs ◽  
And Behavior

   This document contains an analysis of strategic alliances between «big» players in information technology (IT) and software applications in server virtualization (SV) and marketing alliances. The main objective is to analyze the commercial advantages, benefits, and challenges of business partners, using the SV for information management, data storage, and collaboration in marketing programs. We analyze cases of alliances in companies like IBM, Acxiom, Red Hat, and Actifio, who have identified the competitive advantages of having a main «partner», which has the ideal product or service to complement one or several secondary brands as a commercial strategy and brand positioning. The SV brings positive transformations such as the reduction of hardware costs, the improvement of the provisioning and implementation of the server, disaster recovery solutions, efficient and economical use of energy, and increased productivity. This strategy invites to change the way in which data centers are being formed, and becomes a preferred solution not only for the reduction of IT costs, but at the same time it makes a company more flexible, productive, and efficient, generating better results. The ability to capture and store more and more detailed information about customer needs and behavior, taking advantage of the technology and intelligence of business partners, creates better opportunities in services, products, and more effective marketing campaigns, attracting new customers and positioning brands.

scholarly journals Joint ventures on the air transport market – a new dimension of cooperation

2018 ◽  
Vol 80 ◽  
pp. 149-158
Author(s):  
Elżbieta Marciszewska ◽  
Adam Hoszman
Keyword(s):  
Strategic Alliances ◽  
Joint Ventures ◽  
Joint Venture ◽  
Air Transport ◽  
Strategic Partnership ◽  
Competitive Advantages

Strategic partnership based on cooperation, as part of strategic alliances and other cooperation agreements, has its history in the aviation sector. The processes of cooperation and consolidation decide about the competitiveness of entities from this sector in the global aviation market. This applies not only to airlines, but also airports constituting the infrastructure entities of this sector. The article points to new trends in the construction of partnerships, blurring relations in alliances and wider cooperation of airlines based on joint venture agreements. The development of joint ventures in aviation changes the structure of the aviation market, the conditions of competition, and also changes the strength and depth of existing cooperation within alliances. It re-evaluates their importance in obtaining competitive advantages on the market.

scholarly journals Calm Before the Storm

2012 ◽  
Vol 4 (2) ◽  
pp. 28-48 ◽  
Author(s):  
George Grispos ◽  
Tim Storer ◽  
William Bradley Glisson
Keyword(s):  
Cloud Computing ◽  
Law Enforcement ◽  
Data Storage ◽  
It Infrastructure ◽  
Software Applications ◽  
Digital Forensic ◽  
Forensic Practice ◽  
New Research ◽  
Key Aspects ◽  
Control And Management

Cloud computing is a rapidly evolving information technology (IT) phenomenon. Rather than procure, deploy, and manage a physical IT infrastructure to host their software applications, organizations are increasingly deploying their infrastructure into remote, virtualized environments, often hosted and managed by third parties. This development has significant implications for digital forensic investigators, equipment vendors, law enforcement, as well as corporate compliance and audit departments, amongst other organizations. Much of digital forensic practice assumes careful control and management of IT assets (particularly data storage) during the conduct of an investigation. This paper summarises the key aspects of cloud computing and analyses how established digital forensic procedures will be invalidated in this new environment, as well as discussing and identifying several new research challenges addressing this changing context.

scholarly journals Mobile Applications for Knowledge Workers and Field Workers

2015 ◽  
Vol 2015 ◽  
pp. 1-8 ◽  
Author(s):  
Stefan Stieglitz ◽  
Christoph Lattemann ◽  
Tobias Brockmann
Keyword(s):  
Data Storage ◽  
Mobile Applications ◽  
Mobile Apps ◽  
Knowledge Workers ◽  
Competitive Advantages ◽  
Mobile Business ◽  
Mobile Data ◽  
Individual Enterprise ◽  
Employees Satisfaction ◽  
Field Workers

In recent years, the diffusion of mobile applications (mobile apps) has risen significantly. Nowadays, mobile business apps are strongly emerging in business, enhancing productivity and employees’ satisfaction, whilst the usage of customized individual enterprise apps is still an exception. Standardized business apps enable basic functionalities, for example, mobile data storage and exchange (e.g., Dropbox), communication (e.g., Skype), and other routine processes, which support mobile workers. In addition, mobile apps can, for example, increase the flexibility of mobile workers by easing the access to firm’s information from outside the enterprise and by enabling ubiquitous collaboration. Hence, mobile apps can generate competitive advantages and can increase work efficiency on a broad scale. But mobile workers form no coherent group. Our research reveals, based on two case studies, that they can be clustered into two groups: knowledge workers and field workers. Knowledge workers and field workers fulfill different tasks and work in different environments. Hence, they have different requirements for mobile support. In this paper we conclude that standardized mobile business apps cannot meet the different requirements of various groups of mobile workers. Task- and firm-specific (individualized) requirements determine the specification, implementation, and application of mobile apps.

A CSP-Based Approach for Managing the Dynamic Reconfiguration of Software Architecture

2021 ◽  
Vol 14 (1) ◽  
pp. 156-173
Author(s):  
Abdelfetah Saadi ◽  
Youcef Hammal ◽  
Mourad Chabane Oussalah
Keyword(s):  
Dynamic Reconfiguration ◽  
Software Components ◽  
Behavioral Consistency ◽  
Dynamic Nature ◽  
Model Concept ◽  
Software Applications ◽  
Run Time ◽  
And Behavior ◽  
Dynamic Updates ◽  
Complicated Task

Software applications are composed of a set of interconnected software components running on different machines. Most of these applications have a dynamic nature and need to reconfigure structure and behavior at run-time. The dynamic reconfiguration of software is a problem that must be dealt with. Reconfiguring this kind of applications is a complicated task and risks to take software at an undesirable situation. In this paper, the authors present a solution whose objective is to provide a complete support for reconfiguring and formally verifying consistency of dynamic updates of software before performing them. The aim is to provide highly available systems with the ability to safely modify their structure and behavior at run-time. The proposed approach is based mainly on the use of the meta-model concept for reconfiguration structural checking, and the CSP language, refinement technique, and the FDR model checking tool for the verification of reconfiguration behavioral consistency. The authors have also developed a tool prototype that validates and implements their proposals.

Organizing Human Resources in Family Firms During Generational Succession

2021 ◽  
pp. 264-281
Author(s):  
Anna Maria Melina ◽  
Concetta Lucia Cristofaro ◽  
Marzia Ventura ◽  
Rocco Reina
Keyword(s):  
Human Resources ◽  
Succession Planning ◽  
Family Firms ◽  
Family Firm ◽  
Competitive Advantages ◽  
Narrow Focus ◽  
Employee Attitude ◽  
And Behavior ◽  
Generational Succession

HRM in family firm (FF) research has moved from its narrow focus on selection and succession planning towards studying the broader antecedents, content and outcomes of HRM. Today, HRM is acknowledged as a crucial factor for attracting new talent, improving employee attitude and behavior, enhancing performance, and fostering the long-term competitive advantages. The aim of this study is to identify which tools and practices FFs adopt with HR during succession planning. For example, do they use the replacement table with the aim of providing the firm and its management with a map that allows them to make the most appropriate decisions to replace a person who is no longer available to fill a certain position? Or is it possible to identify other tools? Similar questions help the authors to investigate around the importance regarding people in firms during generational succession.

The Rationale Behind Strategic Alliances in Application service Provision

2010 ◽  
pp. 2389-2403
Author(s):  
D.E. Sofiane Tebboune
Keyword(s):  
Business Model ◽  
Strategic Alliances ◽  
Service Provision ◽  
Software Applications ◽  
Application Service ◽  
New Form ◽  
Formation Phase

Application service provision, which consists of deploying, managing, and remotely hosting software applications through centrally located servers, is emerging as a new form of application outsourcing that is attractive to many sectors. Partnering in this context has gained major importance among practitioners and researchers. Although this article demonstrates the importance of strategic alliances for the development of the ASP model, the included cases display relatively contradicting ideas, where in one of the two illustrated cases strategic alliances were not part of the business model. This article establishes a discussion on the pre-formation phase of strategic alliances, focusing on the rationale behind entering strategic alliances, and offers a set of guidelines for ASPs to consider when entering the partnering arena.

Understanding the Development of Free E-Commerce/E-Business Software

2009 ◽  
pp. 603-619
Author(s):  
Walt Scacchi
Keyword(s):  
Product Development ◽  
Open Source ◽  
Open Source Software ◽  
Enterprise Resource Planning ◽  
Resource Planning ◽  
Software Systems ◽  
Competitive Advantages ◽  
Software Applications ◽  
Advantages And Disadvantages ◽  
Business Software

This study examines the development of open source software supporting e-commerce (EC) or e-business (EB) capabilities. This entails a case study within a virtual organization engaged in an organizational initiative to develop, deploy, and support free/open source software systems for EC or EB services, like those supporting enterprise resource planning. The objective of this study is to identify and characterize the resource-based software product development capabilities that lie at the center of the initiative, rather than the software itself, or the effectiveness of its operation in a business enterprise. By learning what these resources are, and how they are arrayed into product development capabilities, we can provide the knowledge needed to understand what resources are required to realize the potential of free EC and EB software applications. In addition, the resource-based view draws attention to those resources and capabilities that provide potential competitive advantages and disadvantages to the organization in focus.

Protective Provisions in Biotech Strategic Alliances

2004 ◽  
Vol 08 (10) ◽  
pp. 546-550
Author(s):  
Randall B. Sunberg ◽  
David G. Glazer ◽  
Irene Chiu
Keyword(s):  
Strategic Alliances ◽  
Strategic Partnership ◽  
Small Companies

The article is about the protective provision in Biotech Strategic Alliances. It is written by three associates/partners at Morgan Lewis. The article is about the strategic partnership between companies and how large and small companies can structure an alliance to protect their investments as well as progress their collaboration.

scholarly journals The change in the strategy of relationships within the branch of tourism

2008 ◽  
Vol 56 (3) ◽  
pp. 223-230
Author(s):  
Ida Vajčnerová ◽  
Kateřina Ryglová
Keyword(s):  
Strategic Alliance ◽  
Strategic Change ◽  
Information Services ◽  
Strategic Partnership ◽  
Travel Agency ◽  
Competitive Advantages ◽  
The Czech Republic ◽  
Travel Agencies ◽  
Tourism Services ◽  
A Company

The paper deals with the current situation on the tourism market in the Czech Republic that focuses mainly on the area of the relationships among the mediators of services. It specifies key problems in the legislation area influencing the protection of a consumer - a travel agency´s client, and proposes a suggestion for a possible solution by creating a strategic partnership among travel agencies. The theory of a coordinated change in a company is methodologically used in the paper, and it is applied on the change of relationships inside the whole branch. The specific plan for coordinated change of relationships among the mediators of tourism services, as well as the creation of a model for a strategical alliance of travel agencies in order to increase consumers´ protection and transparency of tourism market are also parts of the paper.The crucial goal of the strategic change is gaining competitive advantages for partner subjects in the form of the offer of a differentiated product that will be supplemented with guarantee and information services. The membership in strategic partnership is a form of utilizing signalling behaviour which subjects on the market identify themselves with.A strategic alliance represents a possible form of strategic partnership for coordinated change withing the branch; a medium intensity of binding interconnection between individual subjects is typical for it. The label of such strategic alliance will serve as a guarantee of quality as well as extended services for consumers.

Behavioral Factors in Strategic Alliances

2005 ◽  
pp. 243-247
Author(s):  
Purnendu Mandal ◽  
Dale H. Shao ◽  
Chong W. Kim
Keyword(s):  
Information Technology ◽  
Human Factors ◽  
Strategic Alliances ◽  
Competitive Advantages ◽  
Behavioral Factors ◽  
The Past ◽  
Human Aspects ◽  
It Systems ◽  
Strategic Plans

Recently, there has been a growing trend among information technology (IT) organizations to form strategic alliances to increase competitive advantages in the marketplace. For an organization to exploit the benefits of alliances, human factors and IT factors must be among the basic components of any strategic plan (Kemeny & Yanowitz, 2000). Despite the obvious need to consider human and IT factors when developing a long-term plan, many strategic plans developed in the past that led to alliances have failed to consider human aspects. Examples of failure in the implementation of IT systems due to the lack of consideration of human factors have come to light in recent years, but a comprehensive study of the consideration of human factors in the development of strategic alliances resulting in a major IT system alignment for a firm, is still rare in IT literature.

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