Abstract
Abstract text is required. Whilst the agriculture enjoys booming development, it is facing increasingly serious environmental pressures. With the growth of fruit planting scale, the inorganic minerals elements are one of the main sources of non-point pollution. How to achieve the sustainable production of agriculture is an issue that needs urgent attention in the current rural development. In this paper, based on the micro-production data of peach farmers in eighteen prefecture-level provinces, we introduce fine management techniques into the production function to analyze the effects of different techniques and further explore the influence of fine management techniques on the fertilizer efficiency. Findings show that with no changes in the degree of fine management techniques investment, the increase of chemical fertilizers and pesticides not only made little contribution to increase in profit, but also resulted in excessive investment of fertilizers that worsens the environment. Notably, the fine management techniques exerting positive effects on the application efficiency of minerals elements could be an efficient and sustainable way to ease the conflict between environment and profit. However, those techniques are rarely used in practices due to the lack of economic incentives. A brief review of main measures, such as market information timely-updating,agricultural product branding, and socialized services, is offered.