Digital Entrepreneurship

A comprehensive guide to digital entrepreneurship, bridging academic research and industry practice. Morabito provides a strategic overview of the main challenges and trends related to digital entrepreneurship, structured in three parts. Part I focuses on strategy and management issues, guiding readers through the theory and practice of building, implementing and growing new digital ventures and outlining the skills that are necessary for digital entrepreneurs to succeed and lead. Part II focuses on digital business systems, describing the main technological aspects that support and comprise the core infrastructure for digital entrepreneurship, including social media and the Internet of Things. Finally, Part III provides analyses of three core industries in which digital ventures are particularly important: fintech, manufacturing and fashion. Digital Entrepreneurship will appeal to students and researchers in the areas of digital strategy/innovation and information systems management. It will also be of interest to practitioners looking to develop or innovate digital ventures.

L’impresa significante fra tradizione e innovazione

This study explores the idea of a significant business, framing it through the key concepts that define it and illustrating it through a case study that narrates the evolution of a century-old company. Born as an intellectual response to the economic and financial crisis of 2008, the significant business is conceived as an entity capable of enduring over time through the creation of value and its distribution within the community in which it operates. The significant business should be also aware of its own identity and of the need to innovate itself over time considering the synergies and the collaborations that the territory offers, to continue to create wealth. This contribution is part of a series of works that, resulting from numerous action-research projects coordinated by Professor Carlo Bagnoli, have seen as protagonists the companies and their strategic innovation. The starting point of many of these projects is the Manifesto of the Significant Company (Bagnoli et al. 2015), which aims at imagining a business model able to explore and innovate the company to increase its competitiveness, and also to restore meaning to the company itself, through the definition of its own identity. Contributing to previous works, this book explores the idea of significant enterprise by adopting a business and a historical perspective. The first part of the book deals with the business perspective, to introduce the value model commonly used in action research studies undertaken by the spin-off Strategy Innovation of Ca’ Foscari University of Venice, and to describe the specific model of a significant business. The second part of the book narrates the story of a centuries-long business, Barovier&Toso, exploring its evolutions. Focusing on the different perspectives that shaped the key concepts and narrating the path followed by a centenary company, this work hopes to shed further light on this fascinating theme together with the reader.

Formulating a Multi-Layered Framework for Automobile Architecture

Product architecture is defined as allocation of components to functions and their interfaces. But what makes this formulation insufficient for automobile architecture is their multi-layered allocation of components and the visual aspect of the architecture. This paper suggests, through an empirical study of two- wheeler models being manufactured by a prominent manufacturer, a multi-tiered framework along with a visual template for two- wheeler architecture which includes their visual schema as well. This paper investigates and demonstrates that this framework and template satisfy the requirements of product architecture by using examples from the domain of motorcycle design. Further, this paper investigates the utility of this framework for platforming strategy, innovation, adoption of new technology and standardization.

Adaptasi Kebiasaan Baru Selama Pandemic melalui Upaya Peningkatan Produktifitas Wirausaha Mandiri Menuju Ekonomi Berkeadilan

Abstrak-This study aims to determine the efforts to increase the productivity of independent entrepreneurs towards a just economy as a form of adaptation during a pandemic. The sample consists of students who already have a business or who do not have a business as many as 137 students. The data was collected through a mail survey (google forms) and analyzed by descriptive method to find out the description of the respondents to the problem under study. The results of this study indicate that efforts to increase entrepreneurial productivity through improving the characteristics of superior entrepreneurs, improving marketing strategies and improving business performance are a new form of adaptation during the pandemic in order to realize independent entrepreneurship towards a just economy. The results of this study also have two implementations: (1) theoretical implementation for the results of this study is to realize independent entrepreneurship towards a just economy, then the application of competitive strategies in the form of Cost Leadership Strategy, Differentiation Strategy, Innovation Strategy ( Innovation Strategy), Growth Strategy, Alliance Strategy, (2) managerial implementation for the results of this study is an effort to increase entrepreneurial productivity through improving the characteristics of superior entrepreneurs, improving marketing strategies and improving business performance as a form of adaptation. only during the pandemic to realize independent entrepreneurship towards a just economy. This provides motivation to survive in the midst of high competition with good ICT mastery and expand overseas Keywords: Adapting to New Habits, Productivity, Self-Employment

Inovação estratégica de valor: o caso Nintendo Wii / Value strategy innovation: the Nintendo Wii´s case

A inovação toma força como uma das soluções possíveis para que as organizações prosperem em um mercado turbulento e acirrado. O mercado de videogames, fortemente ligado às novidades tecnológicas, é altamente competitivo e movimenta bilhões de dólares a cada ano. A Nintendo liderou o mercado mundial de videogames, com os consoles NES e SuperNintendo. No entanto, seus lançamentos posteriores não foram suficientes para manter a liderança do passado frente a novos concorrentes como o Playstation (Sony) e o Xbox (Microsoft). A sua liderança de mercado só foi retomada após o lançamento do console Wii, com sua inovadora formar de jogar, que ocasionou recordes em vendas e o surgimento de um público consumidor nunca antes interessado neste tipo de produto. O objetivo deste artigo é estudar, sob o ponto de vista da inovação, quais elementos contribuíram para o sucesso do console Nintendo Wii e que devolveram a Nintendo ao posto de número 1 no mundo dos videogames.

From Supply Chain 4.0 to Supply Chain 5.0: Findings from a Systematic Literature Review and Research Directions

The main purpose of this paper is to present what the Industry 5.0 phenomenon means in the supply chain context. A systematic literature review method was used to get evidence from the current knowledge linked to this theme. The results have evidenced a strong gap related to Industry 5.0 approaches for the supply chain field. Forty-one (41) publications, including conference and journal papers, have been found in the literature. Nineteen (19) words, which were grouped in four (4) clusters, have been identified in the data analysis. This was the basis to form the four (4) constructs of Industry 5.0: Industry Strategy, Innovation and Technologies, Society and Sustainability, and Transition Issues. Then, an alignment with the supply chain context was proposed, being the basis for the incipient Supply Chain 5.0 framework and its research agenda. Industry 5.0 is still in an embryonic and ideal stage. The literature is scarce and many other concepts and discoveries are going to emerge. Although this literature review is based on few available sources, it provides insightful and novel concepts related to Industry 5.0 in the supply chain context. Moreover, it presents a clear set of constructs and a structured research agenda to encourage researchers in deploying further conceptual and empirical works linked to the subject herein explored. Organizations’ leadership, policymakers, and other practitioners involved in supply chains, and mainly those currently working with Industry 4.0 initiatives, can benefit from this research by having clear guidance regarding the dimensions needed to structurally design and implement an Industry 5.0 strategy. This article adds valuable insights to researchers and practitioners, by approaching the newest and revolutionary concept of the Industry 5.0 phenomenon in the supply chain context, which is still an unexplored theme.

MODERN TRENDS IN THE DEVELOPMENT OF THE INSURANCE SERVICES MARKET

The article considers the state of the insurance services market of Ukraine at the present stage in the conditions of the worldwide pandemic of COVID-19 and the introduction of the quarantine regime. The dynamics of changes in the number of operating insurance companies (non-life, life) in Ukraine over the past five years has been analyzed. The main indicators of the activity of insurance companies of Ukraine as a whole were investigated and the TOP-10 of insurance companies on gross premiums and payments were presented. The main problems impeding the development of the insurance services market are highlighted. The authors described and showed the main trends in the development of the insurance services market in quarantine conditions. It is determined that the decrease in the number of insurance companies is the result of the regulator's efforts to strengthen the market by eliminating players who do not meet the requirements of solvency and reliability. Keywords: insurance market, insurance service, strategy, innovation, premium.