digital agency
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2022 ◽  
pp. 26-51
Author(s):  
Alexandre Borba Da Silveira ◽  
Norberto Hoppen ◽  
Patricia Kinast De Camillis

The sharing economy (SE) includes economic, social, and technological arrangements to promote collaborative relations between users and providers willing to share assets through digital platforms (DP). Even evolving fast, there is an opportunity to discuss how DP establishes connections between users and providers and uses a digital agency to mediate and flatten consumption relations in SE. Therefore, the authors propose a framework and future research directions that explore characteristics of the actants (roles, agency, behavioral attitudes) in the process of flattening consumption relations through DP in SE (connections, mediation, induction). To structure this framework, the authors consolidated the various definitions of its main elements and adopted the actor-network theory concept of translation as the theoretical-methodological approach to analyze the associations that determined how flattening consumption relations occur in SE.


2021 ◽  
Vol 5 (4) ◽  
pp. 104-122
Author(s):  
Ilka Nagel

This qualitative study aims to contribute to the discourse on teacher educators’ knowledge by examining the impact of digitalisation. To explore how digital competence is addressed in local curricula and what is expected of teacher educators (TEDs) in terms of preparing student teachers for epistemic changes, I thematically analysed the programme descriptions, course descriptions, and plans for school practicum from six Norwegian teacher education institutions. The findings show that TEDs are expected to focus on the (pedagogical) use of digital tools. However, they are also supposed to teach student teachers how to foster pupils’ digital skills and digital responsibility while addressing digitalisation’s influences on society and culture, subjects’ contents, and educational practices. The findings imply that TEDs need an understanding of digitalisation’s implications for epistemic practices to foster student teachers’ digital competence and transformative digital agency.


2021 ◽  
pp. 147402222110452
Author(s):  
Kelly Schrum

Despite the increased use of technology in higher education classrooms, we need a better understanding of pedagogical strategies that improve student ability to produce quality scholarly digital content in the humanities. This research was designed to examine student learning through scholarly digital storytelling, a technology-enhanced assessment. The researcher collected data during and after an interdisciplinary, graduate scholarly digital storytelling course, including student work, student reflections, and individual interviews, to examine experiences at key points throughout the learning process. The results indicate that this pedagogical approach, when carefully scaffolded alongside formative feedback and ongoing student support, can increase student capacity—including digital agency, problem-solving skills, and digital knowledge production skills—to produce scholarly digital work in the humanities. Students can also learn to understand the interplay between disciplinary learning and digital skills and the ways in which both are essential for scholarly communication within and beyond the classroom.


Keyword(s):  

Headline JAPAN: Digital Agency may solve entrenched problems


2021 ◽  
Vol 9 (3) ◽  
pp. 52-68
Author(s):  
Maria Hvid Stenalt

Developing student agency is a critical aspect of higher education and, in particular, digital education. In this sense, the capacity to understand what constitutes agency in digital contexts of education and evaluate students’ digital agency is now crucial. In contrast to traditional approaches to student agency in digital contexts that subsume technologies to educational intentions, media research has illustrated a more complex interplay between humans and technology. Drawing on this insight, the paper argues for a more critical disposition to digital student agency, wherein relational, cultural, and technological dynamics are central to agency. Specifically, the article proposes a framework for digital student agency that distinguishes five critical domains to student agency in digital contexts: (1) agentic possibility, (2) digital self-representation, (3) data uses, (4) digital sociality, and (5) digital temporality. The article concludes by outlining the implications of the framework for educational practice and academic research around student agency and student learning. Specifically, adopting the framework implies changes in how we investigate student agency in digital contexts and enables critical investigations of student-centred teaching practices.


2021 ◽  
Vol 5 (2) ◽  
pp. 188-202
Author(s):  
Nindyta Aisyah Dwityas ◽  
Kasiful Fadli ◽  
Fitri Aprilia ◽  
Rizki Briandana

Penelitian ini bertujuan untuk mengetahui strategi komunikasi Account Executive PT. Doxadigital Indonesia dalam mendapatkan klien baru pada periode tahun 2019. Doxadigital Indonesia yang merupakan salah satu full service agency dalam bidang digital marketing yang telah menangani aktivitas promosi brand-brand besar di Indonesia dan mengalami peningkatan kerjasama dengan brand baru sebesar 6% pada tahun 2019. Metodologi yang digunakan adalah studi kasus dengan teknik pengumpulan data menggunakan wawancara mendalam Hasil penelitian menyatakan bahwa arah strategi komunikasi yang dilakukan AE ialah persuasif dan edukatif, dan aktivitas utama AE dalam menjalankan arah strategi komunikasi ialah pada saat AE melakukan meeting dengan klien. Setelah project dengan klien selesai, AE akan tetap memelihara hubungan baik dengan klien. Segala proses yang dilakukan AE memiliki aktivitas komunikasi yang sudah dipersiapkan untuk AE agar memiliki efek yang positif bagi kelangsungan kerjasama klien dan agency.


2021 ◽  
Vol 18 (2) ◽  
pp. 83-93
Author(s):  
William Ardo Nofrizal ◽  
Santi Delliana

The digital age has led to the emergence of many companies such as E-commerce, which in the marketing process, not only do marketing through offline media but also have penetrated online or digital media. BliBli.com promotes its brand in collaboration with the digital agency Content Collision to be able to provide SEO (Search Engine Optimization) that can increase PageRank on Google. The purpose of this research is to find out how the communication strategy is carried out by the Content Collision Agency. The research method used is descriptive qualitative data collection through interviews, observations, and study documents. The results showed that the communication strategy used by the Content Collision Agency in promoting BliBli.com was by managing BliBli's blog to be more interesting. Content contained on the website of articles, Slideshare, infographics, and live reports in the field, given a call to action on each document that has made. The content is SEO friendly, up to date, creative, informative, entertaining, distributed via online media, and accompanied by backlinks such as QR code and action buttons (buy now). This method makes it easier for readers to be able to get products and promotions available on Blibli.com. Readers can also share by clicking the share that serves as an expression to express like the article and want to share the information by others or just provide feedback for the content through comments. Reviews of products or services from the brand can increase the number of views and also to increase sales.


2021 ◽  
Vol 20 (1) ◽  
pp. 95
Author(s):  
Ida Bagus Agung Eka Mandala Putra ◽  
Made Sri Indra Dewi Adnyana ◽  
Lie Jasa

Suatu era digital dimana perkembangan teknologi tumbuh dengan pesat, menyebabkan kemudahan dalam mengakses informasi dari berbagai belahan dunia. Dunia internet yang luas tanpa ada batas dapat menghubungkan seluruh komputer diseluruh dunia memudahkan pengguna dalam mendapatkan informasi, berkomunikasi dan menjalin kemitraan. Jaringan komputer bukan merupakan hal yang baru, dapat dikatakan hampir seluruh organisasi, instansi dan perusahaan digital agency mempergunakan jaringan komputer dalam menunjang kegiatan manajemen. Kebutuhan jaringan komputer menjadi prioritas utama dalam organisasi agar dapat terhubung secara luas untuk mempermudah dalam hal mengakses informasi. Dengan banyaknya pengguna jaringan komputer didalam suatu organisasi/instansi menyebabkan traffic internet sangatlah padat. Oleh karena itu pentingnya seorang administrator dibidang jaringan komputer dalam pengelolaan bandwidth. Pada Kesato Digital Agency perusahaan dibidang IT terdapat masalah lambatnya jaringan komputer pada saat traffic internet yang sangat padat karena pembagian bandwidth yang tidak merata pada setiap user. Oleh karena itu perlu dilakukan penilaian Quality of Service pada jaringan komputer perusahaan Digital Agency tersebut. Hasil penilaian Quality of Service pada Kesato Digital Agency dalam kategori memuaskan, tentunya perlu ada upaya perbaikan untuk mencapai hasil maksimal pada kategori sangat memuaskan.


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