Cabbage Commodity Agribusiness Management

The purpose of this research is to assess and evaluate the performance of the agribusiness system in relation to the Cabbage crop. The Agribusiness System is comprised of four (four) components: In the first place, there is the upstream agricultural industry. The marketing system that has been established is an ordinary marketing system, meaning that it provides complete autonomy to every marketing agency and producer farmer in the conduct of their individual enterprises. Supply networks for cabbage in general tend to be driven by the dynamics of supply and demand in the market, and are still predominated by conventional supply chains whose primary outlets are traditional marketplaces

STRATEGIC ALLIANCES AND THE FINANCIAL PERFORMANCE OF COMMERCIAL BANKS IN NAIROBI CITY COUNTY, KENYA

Purpose: In the Kenyan banking industry, the banks have adopted several strategies aimed at improving their competitive position in a highly competitive market. In reference to the aforementioned the general objective, this study specifically sought to examine how strategic alliances impact financial returns among Nairobi-based commercial banks. The current study specifically examined how brand marketing alliances, agency alliances, innovation alliances and technology alliances affect bank performance. Methodology: This study was based on Transactional Cost, Control Power and Resource Based View theories. The study utilized descriptive research design, that targeted all 39 fully operational commercial banks in Nairobi. The unit of observation was the operations/ relationship manager and the finance manager across each commercial bank. The sample population consisted of 78 respondents. Census sampling was adopted to enhance representation of the respondents. Primary and secondary sources of data provided data which was then be analyzed in SPSS 23 using both descriptive and inferential statistics. The study employed means, standard deviation, correlation and regression methods of analysis, with results being presented using figures, tables and other infographics. Results: An 85% response rate was received. The correlation results showed a positive and significant effect of brand marketing, agency, innovation and technological alliances on banks’ profitability. The regression findings revealed that jointly brand marketing, agency, innovation and technological alliances predict 38.3% of shifts in profits generated by the banks. The study concluded that brand marketing alliances, agency alliances and technology alliances had a significant effect on profitability, while innovation alliances had an insignificant effect. Unique contribution to theory, practice and policy: The study recommends that banks should constantly review their agency banking to ensure they are aligned to their financial goals. Lastly, commercial banks should strive to spur their research and development which can help drive their technological innovations.

Keabsahan Pembuatan Akta Pemberian Hak Tanggungan Atas Sertipikat Hak Guna Bangunan Pada Rumah Susun yang Telah Dilakukan Perjanjian Pengikatan Jual Beli

Developer as seller and/or marketing agency often promising everything to buyers related to the flats settlement process, can be regulated in Sale and Purchase Engagement Agreement (hereinafter referred as “PPJB”) accordance with Article 43 of Law Number 20 of 2011 concerning Flats (hereinafter referred as “Flat Law”) and Regulation of Minister of Public Works and Public Housing Number 11/PRT/M/2019 concerning the Preliminary House Sale and Purchase Agreement System (hereinafter referred as “Ministerial Regulation of PUPR No. 11/PRT/M/2019”). The purpose of this research is to analyse the basis of validity of the Akta Pemberian Hak Tanggungan (Security Title Provision Deed, hereinafter referred as “APHT”) on the Building Rights Certificate of the Flats (hereinafter referred as “HGB”) after the PPJB has been implemented, and to analyse legal protection for buyers when the certificate of HGB is guaranteed after PPJB is carried out. The research has been determined that PPJB has classified as a conditional engagement because it has regulated the points of the agreement and has a legal consequences. The seller/developer who will enact the object of PPJB as a guarantee, basis of validity an APHT at certificate of HGB’s Flats after regulated a PPJB have to qualify Article 11 of UUHT and pay attention to the provisions of Article 10 paragraph (3) alphabet d of Ministerial Regulation of PUPR No. 11/PRT/M/2019. Legal protection for buyers is a preventive legal protection and repressive legal protection.Keywords: Validity an APHT; Certificate of HGB’s Flat; PPJB; Legal Protection for Buyers.Developer sebagai penjual dan/atau agen pemasaran sering kali menjanjikan segala sesuatu kepada pembeli terkait proses penyelesaian rumah susun, dituangkan dalam perjanjian pengikatan jual beli (PPJB) sesuai Pasal 43 Undang-Undang Nomor 20 Tahun 2011 tentang Rumah Susun (UU Rumah Susun) dan Peraturan Menteri Pekerjaan Umum dan Perumahan Rakyat Nomor 11/PRT/M/2019 tentang Sistem Perjanjian Pendahuluan Jual Beli Rumah (Permen PUPR No. 11/PRT/M/2019). Penelitian ini bertujuan untuk menganalisis dasar keabsahan akta pemberian hak tanggungan (APHT) atas sertipikat hak guna bangunan (HGB) pada rumah susun yang telah dilakukan PPJB dan menganalisis bentuk perlindungan hukum bagi pembeli apabila sertipikat HGB pada rumah susun dijaminkan setelah dilakukan PPJB. Dalam penelitian ini ditemukan bahwa PPJB digolongkan sebagai perjanjian bersyarat karena sudah menyentuh pokok-pokok perjanjian dan telah menimbulkan akibat hukum. Penjual/developer yang akan menjadikan objek PPJB sebagai jaminan, dasar keabsahan pembuatan APHT atas sertipikat HGB pada rumah susun yang telah dilakukan PPJB harus memenuhi ketentuan Pasal 11 UUHT dan memperhatikan ketentuan Pasal 10 ayat (3) huruf d Permen PUPR No. 11/PRT/M/2019. Bentuk perlindungan hukum bagi pembeli satuan rumah susun dapat berupa perlindungan hukum preventif dan perlindungan hukum represif.Kata Kunci: Keabsahan APHT; Sertipikat HGB Pada Rumah Susun; PPJB; Perlindungan Hukum Pembeli.

A market analysis of beef cattle: Study in North Sulawesi Province - Indonesia

The aim of the study was to analyze marketing channel, marketing margin, and marketing efficiency of in North Sulawesi, Indonesia. The research was conducted in two cities, such as City of Manado and Tomohon, and one regency, such as Regency of Minahasa, as the trade center of cattle in North Sulawesi province. There were 120 respondents, consisting of 100 farmers, 10 livestock brokers or intermediaries, 5 collecting traders (business scale of 20-30 cattle), and 5 end user or end consumer of live beef cattle, business consumer, and owner or user of abattoirs as well as beef distributors in North Sulawesi. The determining of respondents was snowball sampling starting with information of farmers as owner or user of abattoirs or slaughterhouse as well as both business and end users or end consumers of beef cattle. Analysis of marketing channel was performed by descriptively qualitative analysis via interview to marketing agencies and farmers of beef cattle, likewise with the analysis of marketing margin and marketing efficiency. The result of study showed marketing channel of beef cattle from farmers in North Sulawesi consists of two channels, such as via livestock brokers or intermediaries and through collecting wholesalers. the marketing margin of live beef cattle in North Sulawesi was large enough as of IDR 8,400,000, where the biggest marketing margin was on end users or business consumers. The market of beef cattle in North Sulawesi tends efficient due to the equal profit share and share of marketing cost in each marketing agency.

Analisis Marjin dan Efisiensi Saluran Pemasaran Produksi Bawang Merah (Allium ascolanicum L.) Di Desa Banti Kecamatan Baraka Kabupaten Enrekang

Penelitian ini bertujuan menganalisis marjin dan efisiensi pemasaran produksi bawang merah desa Banti Kecamatan Baraka Kabupaten Enrekang.Penelitian ini dilakukan selama tiga bulan yaitu bulan September sampai November 2020. Hasil penelitian menunjukkan bahwa terdapat dua saluran pemasaran bawang merah didesa Banti Kecamatan Baraka Kabupaten Enrekang yaitu: Saluran I : Petani ke Pedagang pengumpul kemudian ke Pedagang pengecer lalu Konsumen akhir Saluran II : Petani ke Pedagang pengecer kemudian ke Konsumen akhir, Marjin pemasaran tiap lembaga pemasaran yaitu saluran I Petani memperoleh keuntungn sebesar Rp 2.997 /Kg, pedagang pengumpul sebesar Rp 1.562 /Kg, pedagang pengecer sebesar Rp 1.572 /Kg dan saluran II Petani memperoleh keuntungan sebesar Rp 2.942 /Kg pedagang pengecer Rp 2000 /Kg. Tingkat efisiensi saluran pemasaran bawang merah desa Banti menunjukkan bahwa saluran II lebih efisiensi debanding saluran I dengan nilai 3,85% dan saluran II 4.59%. This study aims to analyze the margin and marketing efficiency of shallot production in Banti Village, Baraka District, Enrekang Regency. This research was conducted for three months, from September to November 2020. The results showed that there were two marketing channels for shallots in Banti Village, Baraka District, Enrekang Regency, namely: Channel I : Farmers to collecting traders then to retailers and then final consumersChannel II : Farmers to retailers then to final consumers The marketing margin of each marketing agency, namely channel I Farmers get a profit of IDR 2,997 / Kg, collectors IDR 1,562 / Kg, retailers IDR 1,572 / Kg and channel II Farmers get a profit of Rp. 2,942 / kg retailers Rp. 2000 / kg. The efficiency level of the Banti village's shallot marketing channel shows that channel II is more efficient with channel I debanding with a value of 3.85% and channel II is 4.59%

Efisiensi Pemasaran Cabai Rawit Hiyung Di Kecamatan Tapin Tengah Kabupaten Tapin-Kalimantan Selatan

The purpose of this study is to determine the marketing of Hiyung cayenne pepper, calculate the share price, cost, margin, and profit earned by producers/farmers and each marketing agency, and examine the level of marketing efficiency of Hiyung cayenne pepper. This study took place in the Tapin Tengah Subdistrict of the Tapin Regency of South Kalimantan Province. The Snowball Sampling approach was used to pick merchant responses. Primary and secondary data are both required. The findings revealed that Hiyung's cayenne pepper marketing channel is divided into two sections: Channel IA (Farmers – Collector Traders – Retailers at the Keraton Market – Consumers), Channel B (Farmers – Collecting Traders – Retailers at Binuang Market – Consumers), and Channel II (Farmers at the Binuang Market – Consumers). - Wholesalers – Collecting Merchants). The greatest marketing cost is Rp. 2,834,39/kg in channel II, and the lowest cost is Rp. 1,967,80 in channel IA with the marketing area in the Keraton market. In channel II, the highest margin is Rp.13,500,00./kg. Meanwhile, the smallest margin, Rp. 4,000.00/kg, is found in channel IA at the Keraton Market Retailer level. The highest marketing profit in channel II is Rp. 17,678.00/kg, whereas the highest profit is Rp. 7,999,46 in channel IA in the Keraton Market area. Channel IA Pasar Keraton has the highest percentage of farmers at 77.44 percent, while channel II has the lowest percentage of farmers at 62.59 percent. The largest profit share for wholesalers is 37.00 percent in channel II, while the lowest is 22.56 percent in channel 1 in the Keraton Market region. The most efficient marketing channel is channel IA, which serves the Keraton market. Its economic efficiency is superior to that of channels IB and II, and its technical efficiency is superior to that of the Keraton market. This translates to lower distribution costs and more acceptability by major institutions.

ANALISIS EFISIENSI PEMASARAN PRODUKSI JAGUNG DI KECAMATAN BANDAR SRIBHAWONO KABUPATEN LAMPUNG TIMUR

This study aims to analyze the efficiency of corn marketing. The research method used is a survey method. Data collection was carried out in Bandar Sribhawono District of East Lampung Regency in January - March 2019. Farmer respondents were chosen randomly and marketing agency respondents were taken by following the marketing flow. Data used are primary and secondary data. The analysis method used is the S-C-P (Structure, Conduct, Performance) model. The results showed that the corn marketing system in Bandar Sribhawono Sub-district has not been efficient, because the market structure faced by farmers was the oligopsonistic market structure, market behavior shows that farmers are still disadvantaged and act as price takers, there was one marketing channel with producer share (PS) below 55%, high marketing margin and profit margin ratio (RPM) does not spread evenly. Key words: corn, efficiency, marketing

Analisis Saluran Pemasaran Belimbing Dewa di Kecamatan Pancoran Mas Kota Depok

Starfruit is one type of fruit that is widely cultivated in Indonesia, with Depok City occupying the first position in producing star fruit in West Java Province. However, there is a significant difference in price at the farm level and the consumer level which raises the question of how star fruit is marketed in Depok City. The purpose of this study was to determine the pattern of the marketing flow, the marketing function of each marketing agency, the cost of marketing, the farmer's share, and the marketing margin as well as to determine the marketing efficiency of each institution involved in the marketing of star fruit in Pancoran Mas District, Depok City. The method used in this research includes qualitative methods in the form of descriptive analysis for analysis of marketing flow patterns and functions of marketing, and quantitative is useful as an analysis of costs, marketing margins, and marketing efficiency of each marketing channel. Determination of the sample was done purposively with 30 farmers as respondents who were scattered in Rangkap Jaya and Rangkap Jaya Baru Villages, Pancoran Mas District, Depok City. The results of this study indicate; there are five marketing channels. channel I: Farmers - Consumers, channel II: Farmers - Retailers (fruit shops) - Consumers, channel III: Farmers - Brokers - Wholesalers - Retailers (traditional markets) - Consumers, channel IV: Farmers - Brokers - Wholesalers - Supplier - Retailer (self-service) - Consumers, and line V: Farmers - Suppliers - Retailers (self-service) - Consumers. Each marketing agency performs a different marketing function. The marketing costs and marketing margins that have the highest prices are carried out by channel IV with prices of Rp 1,811 and Rp 17,400. Marketing flow I am considered the most efficient when viewed from the farmer's share and marketing margin. The recommended marketing channels for this research are channels II and III if you have a farmer's share of 84% and 51%. It is recommended that farmers implement a mixed marketing strategy by combining the marketing channels used to increase farmer's share and reduce marketing margins.

Biomarketing: Understanding Brand Perception through Biological Process, and User-Friendly Materials and Platforms

This work provides a cogent review of biomarketing. Biomarketing is an emerging discipline that crisscross the fields of management and science. Biomarketing is defined as the marketing of bio-relevant products and services within the global biosphere. Biomarketing pose that the interactions between salespeople and customers can be studied from a biological perspective. The emerging research in marketing studying buyer–seller interactions has explored the role of genes, hormones, and pleasure and pain processes. Clarity in health communication aid customer understanding of brand information. Brand management is explicitly focused on the application of all relevant marketing techniques in order to boost the perceived value of bio-relevant product to the customers. Biomarketing companies are different from regular marketing agency in that they know the physician and the science.

Analisis Saluran dan Efisiensi Pemasaran Sayuran Hidroponik di KUTP Hidrotani Sejahtera Desa Suka Maju Kecamatan Sunggal Kabupaten Deli Serdang

The purposes of this study are to determine the hydroponic vegetable marketing channels and efficiency level of hydroponic vegetables’ marketing channels in KUTP Hidrotani Sejahtera Suka Maju Village, Sunggal District, Deli Serdang Regency. The research method used in this study was purposive sampling method. The sample of this research were 28 samples. Based on the survey conducted there were 2 modern markets as retailer, Brastagi Supermarket and Transmart Carrefour which sell hydroponic vegetables. Twenty-five customers were taken as samples. The method used was snowball sampling and Microsoft Excel calculation methods. Data used were primary and secondary data. The study was conducted in May 2019. The results showed that the marketing channel for hydroponic vegetable in KUTP Hidrotani Sejahtera began from producers to retailers then last to consumers. The hydroponic vegetable marketing channel at the level of the marketing agency was an efficient with efficient level of 0.15%.