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LET’S GET PERSONAL: USING SWOT AND FAB AS THE FOUNDATION TO DEVELOP STUDENTS’ PERSONAL BRANDS
Marketing Education Review
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10.1080/10528008.2021.2015244
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2021
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pp. 1-8
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Cited By ~ 1
Author(s):
Rebecca Dingus
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Hulda G. Black
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Steven H. Dahlquist
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