Competitive location‐based and trajectory‐based mobile targeting

2021 ◽  
Author(s):  
Asunur Cezar ◽  
Srinivasan Raghunathan
Keyword(s):  
2014 ◽  
Vol 246 (1-2) ◽  
pp. 31-55 ◽  
Author(s):  
Vladimir Marianov ◽  
H. A. Eiselt

2017 ◽  
Vol 78 ◽  
pp. 305-315 ◽  
Author(s):  
José Fernández ◽  
Boglárka G.- Tóth ◽  
Juana L. Redondo ◽  
Pilar M. Ortigosa ◽  
Aránzazu Gila Arrondo

2006 ◽  
Vol 05 (03) ◽  
pp. 531-543 ◽  
Author(s):  
FENGMEI YANG ◽  
GUOWEI HUA ◽  
HIROSHI INOUE ◽  
JIANMING SHI

This paper deals with two bi-objective models arising from competitive location problems. The first model simultaneously intends to maximize market share and to minimize cost. The second one aims to maximize both profit and the profit margin. We study some of the related properties of the models, examine relations between the models and a single objective parametric integer programming problem, and then show how both bi-objective location problems can be solved through the use of a single objective parametric integer program. Based on this, we propose two methods of obtaining a set of efficient solutions to the problems of fundamental approach. Finally, a numerical example is presented to illustrate the solution techniques.


2007 ◽  
Vol 167 (1) ◽  
pp. 87-105 ◽  
Author(s):  
J. L. Redondo ◽  
J. Fernández ◽  
I. García ◽  
P. M. Ortigosa

Author(s):  
Clara M. Campos Rodríguez ◽  
José A. Moreno Pérez ◽  
Hartmut Noltemeier ◽  
Dolores R. Santos Peñate

2020 ◽  
Vol 20 (4) ◽  
pp. 915-934
Author(s):  
Tammy Drezner ◽  
Zvi Drezner ◽  
Dawit Zerom

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