This paper presents results of an investigation into ethnic stereotyping on blog sites in g Kenya's 2013 political elections. The study, which was hinged on the taxonomy of stereotypes model, sourced data from two ethnically based blog sites, thus Kenyalist.com and Nipate.com. From over 80 posts on the blog sites, purposive sampling was used to identify eight posts which were deemed appropriate in view of the objectives of the study and the theoretical grounding. Results showed that ethnic stereotyping revolved around thematic areas such as marriage and ethnicity, culture and ethnicity, communal aggrandizement and ethnic divide and arbitration. It also emerged that language was a potent tool for stereotyping. The paper has however shown that the ethnic stereotypes that issued on blog sites during Kenya's 2013 electioneering were unfortunate, because though largely spurious, they had the potential of influencing people as they went to the ballot box.