Dictionary of Marketing Communications
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TOTAL DOCUMENTS

3137

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H-INDEX

7

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Published By SAGE Publications, Inc.

9780761927716, 9781452229669

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Environmental Marketing

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1181 ◽

2012 ◽

Keyword(s):

Environmental Marketing

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Cooperative Advertising

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n824 ◽

2012 ◽

Keyword(s):

Cooperative Advertising

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Geo-Targeting

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1423 ◽

2012 ◽

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Gallup and Robinson (G&R)

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1403 ◽

2012 ◽

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Advertising-to-Sales Ratio

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n139 ◽

2012 ◽

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Front-Of-Store Display

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1385 ◽

2012 ◽

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Frequency

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1373 ◽

2012 ◽

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Franchise-Building Promotions

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1362 ◽

2012 ◽

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Fourth Cover (4C)

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1355 ◽

2012 ◽

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Forrester Research

Dictionary of Marketing Communications ◽

10.4135/9781452229669.n1350 ◽

2012 ◽

Cited By ~ 1

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