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Published By Routledge

9781003021773
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Entering the market

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2020 ◽  
pp. 65-77
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Internal analysis

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2020 ◽  
pp. 25-29
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Preparing for export

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2020 ◽  
pp. 15-23
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Foreign pricing

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2020 ◽  
pp. 131-137
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Export marketing mix

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2020 ◽  
pp. 79-90
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw
Keyword(s):  
Marketing Mix ◽  
Export Marketing

Consolidating conclusions

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2020 ◽  
pp. 55-64
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Transaction documents

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2020 ◽  
pp. 175-186
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Export documents

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2020 ◽  
pp. 161-174
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw

Organizational consequences and the action plan

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2020 ◽  
pp. 155-160
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw
Keyword(s):  
Action Plan ◽  
Organizational Consequences

Delivering the goods

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2020 ◽  
pp. 91-111
Author(s):  
Marlies Harlaar ◽  
Otto de Leeuw
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