Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers
Latest Publications

TOTAL DOCUMENTS

270

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Published By Springer International Publishing

9783030025670, 9783030025687

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Micro-Blog Marketing of Luxury Consumption: The Role of Micro-Blog Contents and Envy in Purchase Intention: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_51 ◽

2019 ◽

pp. 189-190

Author(s):

Wendy H. C. Chou ◽

Byoungho Jin

Keyword(s):

Purchase Intention ◽

Luxury Consumption

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New Perspectives on Justifying Customer Citizenship: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_70 ◽

2019 ◽

pp. 279-280

Author(s):

Estelle van Tonder ◽

Inonge T. Lisita ◽

Daniël J. Petzer

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Turkish Manufacturing Firms’ Export Market Orientation, Marketing Capabilities, and Export Performance: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_203 ◽

2019 ◽

pp. 747-748 ◽

Cited By ~ 1

Author(s):

Gaye Acikdilli ◽

Ali Kara ◽

Alma Mintu-Wimsatt ◽

John Spillan

Keyword(s):

Market Orientation ◽

Export Performance ◽

Manufacturing Firms ◽

Export Market ◽

Marketing Capabilities

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A Dual-Process Perspective of Consumer Responses in Virtual Service Environments: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_224 ◽

2019 ◽

pp. 837-838

Author(s):

Ulrich Orth ◽

Larry Lockshin ◽

Nathalie Spielmann ◽

Mirjam Holm

Keyword(s):

Dual Process ◽

Consumer Responses ◽

Process Perspective ◽

Service Environments

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Monitoring the Experiential Content of a Touristic Service: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_222 ◽

2019 ◽

pp. 833-834

Author(s):

Alessandro Bigi ◽

Michelle Bonera ◽

Elisabetta Corvi

Keyword(s):

Experiential Content

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Place Attachment in a Post-Earthquake Scenario: Some Preliminary Findings: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_219 ◽

2019 ◽

pp. 827-827 ◽

Cited By ~ 1

Author(s):

Jörg Finsterwalder ◽

Chris Chen ◽

Alastair Tombs ◽

Girish Prayag ◽

C. Michael Hall

Keyword(s):

Place Attachment ◽

Earthquake Scenario

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Even if You Wrong Me, I May Still Like You: Consumer Dishonesty in Case of Feeling Befooled

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_218 ◽

2019 ◽

pp. 813-825

Author(s):

Didem Gamze Isiksal ◽

Elif Karaosmanoglu

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Understanding the Flat-Sharing Experience: Spatial Ambivalence of the Collaborative Consumption: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_217 ◽

2019 ◽

pp. 811-812

Author(s):

Claire Roederer ◽

Françoise Simon

Keyword(s):

Collaborative Consumption

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Homo-Sapiens Visiting Museums: How Evolution Shapes Aesthetic Experiences: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_216 ◽

2019 ◽

pp. 809-810

Author(s):

Eric Casenave ◽

Ziad Malas

Keyword(s):

Homo Sapiens ◽

Aesthetic Experiences

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The Impact of Deployment of Armed Soldiers in the City of Jerusalem on Fear of Tourists

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers ◽

10.1007/978-3-030-02568-7_194 ◽

2019 ◽

pp. 713-724

Author(s):

Blanka Havlíčková

Keyword(s):

The Impact ◽

The City

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global CustomersLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

Micro-Blog Marketing of Luxury Consumption: The Role of Micro-Blog Contents and Envy in Purchase Intention: An Abstract

New Perspectives on Justifying Customer Citizenship: An Abstract

Turkish Manufacturing Firms’ Export Market Orientation, Marketing Capabilities, and Export Performance: An Abstract

A Dual-Process Perspective of Consumer Responses in Virtual Service Environments: An Abstract

Monitoring the Experiential Content of a Touristic Service: An Abstract

Place Attachment in a Post-Earthquake Scenario: Some Preliminary Findings: An Abstract

Even if You Wrong Me, I May Still Like You: Consumer Dishonesty in Case of Feeling Befooled

Understanding the Flat-Sharing Experience: Spatial Ambivalence of the Collaborative Consumption: An Abstract

Homo-Sapiens Visiting Museums: How Evolution Shapes Aesthetic Experiences: An Abstract

The Impact of Deployment of Armed Soldiers in the City of Jerusalem on Fear of Tourists

Developments in Marketing Science: Proceedings of the Academy of Marketing Science - Finding New Ways to Engage and Satisfy Global Customers
Latest Publications