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Answers for Ethical Marketers
Latest Publications
TOTAL DOCUMENTS
9
(FIVE YEARS 9)
H-INDEX
0
(FIVE YEARS 0)
Published By Routledge
9781003080466
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Latest Documents
Most Cited Documents
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Being a Leader Means Being an Ethical Role Model
Answers for Ethical Marketers
◽
10.4324/9781003080466-7
◽
2021
◽
pp. 133-150
Author(s):
Deirdre K. Breakenridge
Keyword(s):
Role Model
◽
Ethical Role
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Learning the Essentials & the Overarching Ethical Lessons
Answers for Ethical Marketers
◽
10.4324/9781003080466-1
◽
2021
◽
pp. 7-25
Author(s):
Deirdre K. Breakenridge
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Applying Ethics Through All Your Media Channels
Answers for Ethical Marketers
◽
10.4324/9781003080466-2
◽
2021
◽
pp. 26-57
Author(s):
Deirdre K. Breakenridge
Keyword(s):
Media Channels
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Taking Ethics to Media Interviews and Appearances
Answers for Ethical Marketers
◽
10.4324/9781003080466-4
◽
2021
◽
pp. 77-93
Author(s):
Deirdre K. Breakenridge
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Filtering Ethics Through Your Organization
Answers for Ethical Marketers
◽
10.4324/9781003080466-5
◽
2021
◽
pp. 94-110
Author(s):
Deirdre K. Breakenridge
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Introduction: The Journey to Ethics
Answers for Ethical Marketers
◽
10.4324/9781003080466-101
◽
2021
◽
pp. 1-6
Author(s):
Deirdre K. Breakenridge
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Learning Ethics from a Mentor
Answers for Ethical Marketers
◽
10.4324/9781003080466-6
◽
2021
◽
pp. 111-132
Author(s):
Deirdre K. Breakenridge
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Using Your Ethics in Cause Marketing
Answers for Ethical Marketers
◽
10.4324/9781003080466-3
◽
2021
◽
pp. 58-76
Author(s):
Deirdre K. Breakenridge
Keyword(s):
Cause Marketing
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Embracing the Ethical Lessons
Answers for Ethical Marketers
◽
10.4324/9781003080466-8
◽
2021
◽
pp. 151-155
Author(s):
Deirdre K. Breakenridge
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