Hispanic Marketing
Latest Publications

TOTAL DOCUMENTS

17

(FIVE YEARS 0)

H-INDEX

0

(FIVE YEARS 0)

Published By Elsevier

9781856177948

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Front-matter

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00012-8 ◽

2012 ◽

pp. i-iii

Latino Consumers and the Future of US Marketing

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00010-4 ◽

2012 ◽

pp. 365-373

Author(s):

Felipe Korzenny ◽

Betty Ann Korzenny

Keyword(s):

The Future

The Composition of the Hispanic/Latino Market

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00002-5 ◽

2012 ◽

pp. 39-79

Author(s):

Felipe Korzenny ◽

Betty Ann Korzenny

Latino Subjective Culture

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00006-2 ◽

2012 ◽

pp. 195-243

Author(s):

Felipe Korzenny ◽

Betty Ann Korzenny

Copyright

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00015-3 ◽

2012 ◽

pp. iv

Language Considerations in Marketing to US Hispanics

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00004-9 ◽

2012 ◽

pp. 113-151

Author(s):

Felipe Korzenny ◽

Betty Ann Korzenny

Dedication

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00013-x ◽

2012 ◽

pp. v

Index

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00020-7 ◽

2012 ◽

pp. 377-386

About the Authors

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00018-9 ◽

2012 ◽

pp. 375-376

Acknowledgments

Hispanic Marketing ◽

10.1016/b978-1-85617-794-8.00014-1 ◽

2012 ◽

pp. xvii-xviii