Developing Strategic Marketing Plans That Really Work
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9781856049856

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Attention-grabbing marketing communications

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.008 ◽

2018 ◽

pp. 137-167

Keyword(s):

Marketing Communications

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Clear objectives and winning strategies

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.007 ◽

2018 ◽

pp. 106-136

Keyword(s):

Winning Strategies

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Making sense of the market for public library services

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.004 ◽

2018 ◽

pp. 27-67

Keyword(s):

Public Library ◽

Library Services ◽

Making Sense

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Creating segment-specific value propositions for users and non-users

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.005 ◽

2018 ◽

pp. 68-82

Keyword(s):

Value Propositions

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Implementation and quick progress

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.009 ◽

2018 ◽

pp. 168-194

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Twenty fast-track templates

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.010 ◽

2018 ◽

pp. 195-216

Keyword(s):

Fast Track

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Priorities: making sound choices

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.006 ◽

2018 ◽

pp. 83-105

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Introduction

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.001 ◽

2018 ◽

pp. xi-xii

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Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.011 ◽

2018 ◽

pp. 217-218

Keyword(s):

Select Bibliography

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Ambition as the basis for marketing planning

Developing Strategic Marketing Plans That Really Work ◽

10.29085/9781856049856.003 ◽

2018 ◽

pp. 17-26

Keyword(s):

Marketing Planning

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Developing Strategic Marketing Plans That Really WorkLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Facet

Attention-grabbing marketing communications

Clear objectives and winning strategies

Making sense of the market for public library services

Creating segment-specific value propositions for users and non-users

Implementation and quick progress

Twenty fast-track templates

Priorities: making sound choices

Introduction

Select bibliography

Ambition as the basis for marketing planning

Developing Strategic Marketing Plans That Really Work
Latest Publications