Measuring and Analyzing the Acceptance of Relevant Service Innovations as a Cornerstone of Planning Service Business Development in the Automotive Industry

2018 ◽  
pp. 541-566 ◽  
Author(s):  
Klaus-Peter Wiedmann ◽  
Gerald-Alexander Beese ◽  
Steffen Schmidt ◽  
Sascha Langner ◽  
Michael Schiessl
Author(s):  
Thomas Fischer ◽  
Heiko Gebauer ◽  
Elgar Fleisch

2012 ◽  
pp. 43-86
Author(s):  
Thomas Fischer ◽  
Heiko Gebauer ◽  
Elgar Fleisch

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