A simple algebraic estimation procedure for innovation diffusion models of new product acceptance

1986 ◽  
Vol 30 (4) ◽  
pp. 331-345 ◽  
Author(s):  
Vijay Mahajan ◽  
Subhash Sharma ◽  
Subhash Sharma
Keyword(s):  
Innovation Diffusion ◽  
Estimation Procedure ◽  
New Product ◽  
Diffusion Models ◽  
Innovation Diffusion Models

Innovation Diffusion Models of New Product Acceptance.

1987 ◽  
Vol 16 (5) ◽  
pp. 764 ◽  
Author(s):  
Eric M. Leifer ◽  
Vijay Mahajan ◽  
Yoram Wind
Keyword(s):  
Innovation Diffusion ◽  
New Product ◽  
Diffusion Models ◽  
Innovation Diffusion Models

Innovation Diffusion and New Product Growth Models in Marketing

1979 ◽  
Vol 43 (4) ◽  
pp. 55-68 ◽  
Author(s):  
Vijay Mahajan ◽  
Eitan Muller
Keyword(s):  
Innovation Diffusion ◽  
State Of The Art ◽  
Growth Models ◽  
New Product ◽  
Diffusion Models ◽  
The State ◽  
Development And Validation ◽  
Further Development

This paper assesses the state-of-the-art of the diffusion models of new product acceptance. A number of issues related to the further development and validation of these models are discussed.

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