Rural women as a group are reported to face a “double disadvantage” due to their gender and rural place of residence. Gendered and place constructions of “good” rural women and the roles “good” women should play in rural communities are shown to intersect with the values of place and community that characterize rural healthcare ethics. While gender and place stereotypes can have positive and negative implications for rural women and rural communities more generally, the intersections between these stereotypes and these values also may impact rural women and their access to health services across multiple dimensions, including availability, affordability, accessibility, acceptability, and accommodation. If the ability of rural women to access health services is influenced by gendered and place constructions of their role and the values of place and/or community, this is important when considering how health services should be designed and delivered.