The Cold War and the United States Information Agency: American Propaganda and Public Diplomacy, 1945-1989

2010 ◽  
Vol 12 (4) ◽  
pp. 3-31 ◽  
Author(s):  
Tomas Tolvaisas

Following the presentation of the American National Exhibition in Moscow in 1959, nine exhibits organized by the United States Information Agency traveled in the Soviet Union from 1961 to 1967. This article discusses the aims, preparation, content, and reception of these exhibits, which attracted more than five million visitors and provoked diverse reactions. The exhibitions and their guides served as a unique form of communication with Soviet citizens, informing them about U.S. achievements and freedoms and the American way of life. The initiatives offset Soviet Communist propaganda, advanced popular understanding of the United States, and promoted popular goodwill toward Americans. The low-key interactions between the guides and the visitors shed valuable light on the mindset and experiences of ordinary citizens in the USSR, who were a major target audience of these exhibitions, and also, more broadly, on U.S. public diplomacy during the Cold War.


2016 ◽  
Vol 23 (1) ◽  
pp. 56-87
Author(s):  
P. Michael Rattanasengchanh

During the Cold War, u.s. and Thai leaders invested in public relations programs to win the hearts and minds of the people of Thailand. Changes in Thailand between the years 1957 and 1963, which gave rise to Thai General Sarit Thanarat and King Bhumibol Adulyadej to positions of political authority, strengthened u.s.-Thai relations. To project their power, Washington and Bangkok relied on practicing public diplomacy through the United States Information Agency (usia) to demonstrate the benevolence of the United States, the army’s paternalism, and the god-like image of the king. The period from 1957 to 1963 saw the beginnings of a strong u.s.-Thai relationship and the creation of a stable anti-Communist, military-monarchical government that lasted until the end of the Cold War.


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