Social Media Management - Springer Texts in Business and Economics
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12

(FIVE YEARS 0)

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2

(FIVE YEARS 0)

Published By Springer International Publishing

9783319219899, 9783319219905

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Sentiment Analysis and Opinion Mining (Business Intelligence 1)

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_7 ◽

2016 ◽

pp. 133-147 ◽

Author(s):

Amy Van Looy

Keyword(s):

Sentiment Analysis ◽

Business Intelligence ◽

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Social Customer Relationship Management

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_5 ◽

2016 ◽

pp. 87-111 ◽

Author(s):

Amy Van Looy

Keyword(s):

Customer Relationship Management ◽

Relationship Management ◽

Customer Relationship

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Wrap-Up

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_12 ◽

2016 ◽

pp. 221-245

Author(s):

Amy Van Looy

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Online Advertising and Viral Campaigns

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_4 ◽

2016 ◽

pp. 63-85

Author(s):

Amy Van Looy

Keyword(s):

Online Advertising

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e-Recruitment

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_9 ◽

2016 ◽

pp. 173-187

Author(s):

Amy Van Looy

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Introduction

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_1 ◽

2016 ◽

pp. 1-20

Author(s):

Amy Van Looy

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Crowdfunding

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_10 ◽

2016 ◽

pp. 189-205

Author(s):

Amy Van Looy

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Definitions, Social Media Types, and Tools

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_2 ◽

2016 ◽

pp. 21-47

Author(s):

Amy Van Looy

Keyword(s):

Social Media ◽

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Social Media Strategy and Return on Investment

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_3 ◽

2016 ◽

pp. 49-62 ◽

Author(s):

Amy Van Looy

Keyword(s):

Social Media ◽

Return On Investment ◽

Social Media Strategy

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Search Engine Optimization

Social Media Management - Springer Texts in Business and Economics ◽

10.1007/978-3-319-21990-5_6 ◽

2016 ◽

pp. 113-132 ◽

Author(s):

Amy Van Looy

Keyword(s):

Search Engine ◽

Search Engine Optimization

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