American Marketing Journal
Latest Publications

TOTAL DOCUMENTS

124
(FIVE YEARS 0)

H-INDEX

2
(FIVE YEARS 0)

Published By Sage Publications

0193-1806
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Marketing–the Undernourished Child of Business

1936 ◽  
Vol amj-3 (2) ◽  
pp. 105-109 ◽  
Author(s):  
Frank R. Coutant

Opportunities for the Improvement of Retail Management

1936 ◽  
Vol amj-3 (2) ◽  
pp. 149-160
Author(s):  
Paul H. Nystrom
Keyword(s):  
Retail Management

War on the Wholesale Front

1936 ◽  
Vol amj-3 (2) ◽  
pp. 110-117
Author(s):  
R. S. Alexander

Product Differentiation and the Integrating Price

1936 ◽  
Vol amj-3 (2) ◽  
pp. 118-126 ◽  
Author(s):  
Wroe Alderson
Keyword(s):  
Product Differentiation
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