Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth
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64

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(FIVE YEARS 1)

Published By SAGE Publications, Inc.

9789352808175, 9789353287733

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Jagdish Sheth: A Statement of Personal Impact and Appreciation

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n64 ◽

2019 ◽

pp. 625-628

Author(s):

Stephen L. Vargo

Keyword(s):

Personal Impact

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Dr Jagdish N. Sheth: A Servant Leader Scholar, Helpful Scholar, Energetic Scholar, Teacher Scholar and Humble Scholar

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n62 ◽

2019 ◽

pp. 618-622

Author(s):

Rajan Varadarajan

Keyword(s):

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Why do I Admire Jag Sheth?

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n57 ◽

2019 ◽

pp. 593-596

Author(s):

C. Whan Park

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Tribute to a Timeless Scholar with a Brilliant Mind and a Bountiful Heart

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n56 ◽

2019 ◽

pp. 590-592

Author(s):

A. Parasuraman

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Envisioning Marketing Advances in an Era of Disruptions: A Bottom-up Perspective from Subsistence Marketplaces

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n3 ◽

2019 ◽

pp. 25-38

Author(s):

Madhubalan Viswanathan

Keyword(s):

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Are You Ready for Relationship Marketing? It is a Business Challenge

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n27 ◽

2019 ◽

pp. 307-317

Author(s):

Christian Grönroos

Keyword(s):

Relationship Marketing ◽

Business Challenge

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Daring to Understand and Change Thinking

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n2 ◽

2019 ◽

pp. 17-24

Author(s):

Gerald Zaltman

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Increasing Marketing's Impact: Making Everyone a Marketer

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n17 ◽

2019 ◽

pp. 187-200

Author(s):

Edgar Leonard ◽

Neil Bedwell ◽

Nicholas Roth

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Pioneering Research on Sustainability

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n11 ◽

2019 ◽

pp. 125-132 ◽

Author(s):

Omar Rodriguez Vila ◽

Sundar Bharadwaj

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Environmental Sustainability Innovations, Sustainability Stakeholders and the Triple Bottom Line

Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth ◽

10.4135/9789353287733.n7 ◽

2019 ◽

pp. 79-92

Author(s):

Rajan Varadarajan

Keyword(s):

Environmental Sustainability ◽

Triple Bottom Line ◽

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