Doing Video Ethnography Research with Top Management Teams

Author(s):  
Feng Liu ◽  
Michael Jarrett ◽  
Linda Rouleau
2016 ◽  
Vol 21 (2) ◽  
pp. 366-385 ◽  
Author(s):  
Michael Jarrett ◽  
Feng Liu

The desire to better understand the micro-behaviors of organizational actors has led to the increased use of video ethnography in management and qualitative research. Video captures detailed interactions and provides opportunities for researchers to link these to broader organizational processes. However, we argue there is a methodological gap. Studies that focus on the detail of the interactions “zoom in.” Others that focus on the interactions in context “zoom out.” But few go further and “zoom with”––that is, incorporate participants’ interpretations of their video-recorded interactions. Our methodological contribution is that zooming with participants enhances research findings, helps to develop theory, and provides new insights for management practice. The article develops this idea by exploring and describing the method and applying it to top management teams, as well as showing how each focus provides different theoretical insights depending on which perspective or combination of perspectives is used. We conclude with the suggestion that a three-pronged approach to video ethnography be taken. The final section of the article discusses the implications for research and highlights the benefits of reflexivity in management practice.


2020 ◽  
Vol 12 (5) ◽  
pp. 2132
Author(s):  
Andrés F. Ugalde Vásquez ◽  
David Naranjo-Gil

Organizations are increasingly aware of the importance of managing the acquisition processes of new and sustainable knowledge, which allows them to increase performance. These knowledge-acquisition processes require top management teams to focus on the external environment to search for sustainable opportunities and initiatives. This spurs top teams to make strategic decisions that require more comprehensive managerial information, which is provided by management accounting systems. Our research analyzes how top management team composition facilitates the acquisition of new knowledge. Our management accounting paper also analyzes the mediating effect of the interactive use of management accounting systems (MASs) and their impact on sustainable firm performance. A survey was conducted among the main manufacturer firms in the Republic of Ecuador. Results were analyzed by using the partial least squares methodology, and they showed a positive effect for the interactive use of management accounting systems on sustainable knowledge-acquisition processes. Results also showed that knowledge acquisition increased firm performance through an interactive use of MASs.


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