Questions of cultural citizenship and risk have become central to contemporary sociological debates. This paper seeks to relate these concerns to a discussion of ecological citizenship and questions of visual and commercial culture. In the first section, I argue that ecological citizenship needs to avoid a moralistic rejection of the pleasures of contemporary visual and consumer culture. Such a possibility I argue has become evident in recent debates on the risk society. However, I argue despite Beck's realisation that questions of risk become defined through contemporary media his analysis remains overly distant from more everyday understandings. In order to address this question, I seek to demonstrate how an interpretative understanding of visual culture (in this case the 1995 film Safe) might help us develop more complex understandings of the competing cultures of risk and citizenship.
What is Safe? Cultural Citizenship, Visual Culture and Risk