The present research examined variables moderating the influence of anticipated consumption-related emotions on consumer decisions. Two studies indicated that the intention to purchase a product and the intention to take out a loan were influenced by anticipated emotions. The influence of anticipated emotions was similar for hedonic and utilitarian products. However, the influence was reduced when a belief in adaptation to products was cued. Examining the specific circumstances under which consumers base their decisions on anticipated emotions is relevant for marketing and consumer advisory service.
False spider mites are serious pests of pomegranate and frequently cause considerable economic losses in other fruit crops as well. A field experiment conducted to evaluate eleven acaricides against Tenuipalpus aboharensis infesting pomegranate plants, revealed that wettable sulphur at 2.5 g and dicofol at 2.5 ml per litre were very effective and other acaricides viz. propargite, fenpyroximate, chlorfenapyr and buprofezin were also found effective against T. aboharensis.
