Global value chains and supplier perceptions of corporate social responsibility: a case study of garment manufacturers in Myanmar

2020 ◽  
Author(s):  
JINSUN BAE ◽  
PETER LUND‐THOMSEN ◽  
ADAM LINDGREEN
2020 ◽  
Vol 52 (8) ◽  
pp. 1700-1709
Author(s):  
Peter Lund-Thomsen

This article develops a supplier-centered approach to corporate social responsibility (CSR) in global value chains (GVCs) by answering the research question: why are suppliers in the Global South that are integrated into GVCs often highly skeptical of CSR? As CSR constitutes a vague and contested term, we undertake a short review of some of the most dominant CSR conceptions that have emerged in the last 20 years. We argue that these CSR definitions are often framed and promoted by key actors in the Global North, the home of many lead firms, in ways that overlook the unique challenges and broader circumstances faced by suppliers and countries in the Global South. We conclude by combining the key considerations of local suppliers in a more consolidated supplier perspective on CSR in GVCs.


Author(s):  
Ahmad Hassan ◽  
Peter Lund-Thomsen

In this chapter, we make a contribution to the literature on corporate social responsibility in global value chains that link dispersed consumers and importers in developed countries with local manufacturers, workers, and communities in developing countries. We create an integrated analytical framework and a methodology that can guide master-level and Ph.D. students as well as practitioners on how they may map the governance processes through which multi-stakeholder initiatives (MSIs) in global value chains are formulated, implemented, monitored as well as the impact that MSI standards have on the work conditions of those laboring at the base of global value chains. We use a stylized case study of fair trade in the football manufacturing industry in Pakistan to illustrate how the framework and the methodology might be applied to the empirical analysis of MSI governance processes and their impacts on workers' conditions in export-oriented industries in the South.


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